Health Coach Academy

When you continuously get acknowledged for your career path, there's definitely something there.  Accolade after accolade counts for something as well.  And when it comes to peak performance, there's only a few coaches who can share the same air as Brett Baughman. With more than two decades as an award-winning business and life coach, including being recently voted as the Top Coach of 2023 by Appl...

Fascia is an awesome tool to have in your health coaching toolbox!  Although our understanding of fascia is an ongoing process, it's popularity continues to soar!  This fascination with fascia allows for a unique selling point on a cutting edge modality that can be very beneficial to any health coaching practice. To share how to incorporate fascia into your business, we invited Anna Rahe to the sh...

I'll be honest.  I think niching down is the hardest thing a health coach can do.  Even to this day, I feel a lttle funny fully committing to a specific niche no matter how many people tell me the same exact advice and the amazing benefits of gaining that clarity.  But, when it comes to creating a business, the importance of niching down can't be overlooked. Jalene Szuba joins the show to share he...

It really is amazing how there's such a stigma around using a ghostwriter. People get help in the area of writing all the time!  I myself use my virtual assistant to do my show notes.  I use my copywriter to create my sales pages.  But for some reason, even I feel a certain way considering using a ghostwriter to help out with any future books I intend to write.  And this is after the fact that cou...

Yoga and health coaching are two modalities that share many common threads, especially when we look at how they play such critical roles in how to transform people's lives.  So it doesn't come as a surprise when we learn that many health coaches actively practice yoga and even incorporate yoga into their health coaching practices.  So when I had the opportunity to invite Kim Tang to the show, I im...

As we close in on our 200th episode, I look back at all of the amazing business tips that our awesome guests consistently deliver.  But what about some of the latest approaches on how to get our clients healthy?  As the landscape constantly changes, we are bombarded with so many different perspectives that it can often get confusing on how we should advise our clients to assist them on their journ...

We all have a story, whether we realize it or not.  And that story, once identified is the key to turning your passion into profits.  Our story provides us the framework to connect to the peoople we want to serve and enables us to deliver the unique value that they want and would love to pay for.  To dive into this topic, we invited Evan Transue to the show. Evan is the host of the Health Detectiv...

Even if you'd rather be off the grid, social media can be a game-changer for your business.  We know that it can potentially be a goldmine for your business because it reaches a vast audience, boosts brand visibility, and offers valuable insights in how to position your business.  But, what if you just don't want to do it?  What if the whole idea fills you with anxiety?  Is there a happy medium th...

Your life experiences shape your business model more than you might think. Your personal journey, from triumphs to challenges, can guide your entrepreneurial path by turning what you've been through into a successful business strategy that resonates with your target audience.  The greater your story, the more attractive you become.  And when it comes to a story, there aren't too many who can compe...

True success lies not in products or technologies, but in the power of people. Why do some companies have loyal, cult-like followings while others blend into oblivion? If we look around, we begin to notice that traditional marketing is losing its edge and many entrepreneurs are struggling to stand out.  It becomes clear that a thriving community can be your biggest asset. This breakthrough has lau...

Can an online program really give you the flexibility and financial stability you need to sustain a health coaching practice long-term? The simple answer is absolutely! By leveraging digital platforms, you can design and deliver courses tailored to your expertise and passions and reach a global audience that has the potential to generate passive income streams over time. And these programs can be...

So..... Let's talk about the elephant in the room.  ChatGPT.  At this point, I feel that I can say that everybody has at least heard of this or other AI applications out there that seemingly threaten the very existence of mankind. That's the dramatic feel around this new technology. A lot of creatives are truly stressed out about this. But just like any other technology that we've seen, this can b...

Does more marketing mean more sales?  Not necessarily.  Getting more clients without traditional marketing is feasible through alternative strategies. By focusing on client satisfaction and creating valuable relationships, businesses can attract new clients organically and retain them for sustainable growth.  So spending more money on marketing is not the only solution. To show us some of these st...

After over 180 episodes, I think I finally understand the purpose of niching down. I know that sounds bizarre, and I did get the concept of a niche superficially, this episode was the one that I truly had that aha moment. When put into practical terms, the niche is not about you.  Yes, you can probably help all different types of people. But, the niche is for the consumer. They are doing the looki...

Are you ready to transform your financial reality? I know I am!  In order for us to have thriving practices, money needs to be coming in.  Period.  So , in order to get money in our lives, we need to operate on the plane where cold, hard cash meets the realm of metaphysics. To dive into the steps to take to make this a reality, we invited Dr. Alison Kay to the show.  Dr. Kay is the founder of the...

It is often said that following your passion unlocks a world of opportunities. By pursuing what ignites your soul, you tap into your authentic self, which resonates with others and eventually attracts like-minded individuals and potential collaborations, amplifying your network. Sticking with what drives you also fuels your dedication, leading to mastery and expertise. Christine Blanchette knows b...

If you are a health coach looking to take your business to new heights, harnessing the power of ads can be a game-changer for your success. There are numerous benefits of using ads to promote and grow your health coaching business which include enhanced visibility, increased website traffic, and the ability to precisely target your ideal clients. To discuss the many benefits of paid ads and some u...

I know we don't like to talk about it, but the legal part of a health coaching practice is super important.  Contracts are crucial for health coaches to protect their interests and establish clear expectations with clients. They help outline services, fees, and client responsibilities,which eventually minimizes misunderstandings and potential disputes. At the end of the day, they are essential too...

Being in business will challenge your mind in ways that many other endeavors will never do.  Mastering your mindset can unlock your full potential as a business owner.  So it is essential to begin to overcome self-doubt, conquer limiting beliefs, and foster a positive mindset that attracts clients and fuels personal and professional growth.  To give us actionable tips to accomplish this, we invite...

How are we going to grow a successful health coaching practice, or sell an amazing course, or promote our newest book if nobody knows about it?  This is a very common obstacle that many entrepreneurs struggle with.  The truth is, that if you're hiding your business or brand from potential customers, it's time to take action and start marketing because marketing is crucial to increase brand visibil...

Of course we want to sell high ticket signature coaching packages.  Who wouldn't?  But it isn't an everyday occurrence when someone discovers you and wants to spend a huge investment without getting an idea of who you are and what they can expect from you.  So creating different entry points into your world is very critical. To share the advantages to this approach, we invited Lindsay Maloney to t...

Keeping up with current events is something that health coaches are going to need to start doing!  So, when fitness influencer Brittany Dawn popped into the news for being sued by the state of Texas, all health and wellness professionals' ears should've popped up.  The allegations included using deceptive business practices and not delivering on her promises to her customers really hit home for us...

Launching a health coaching business in 90 days is possible! With the abundance of resources and tools available in today's digital age, the right mindset, a clear business idea, and a solid plan, entrepreneurs can leverage online platforms to quickly establish the business of their dreams. By focusing on key priorities and taking advantage of available resources, launching a business in just 90 d...

Nothing beats a referral from someone you know.  Referral marketing funnels can be an amazing way to grow your business by leveraging your existing customer base and business relationships to attract new customers.  So if you're delivering a service that people are really happy with, you are more than half way  towards getting this system off the ground. To break down this system, we invited Dalla...

Podcasts are one of the most popular forms of media available to health coaches to build their businesses.  Leveraged correctly, a podcast that delivers high quality content to its listeners enables the podcaster to create instant credibility and authority which opens up business opportunities that are more than just getting clients.   To discuss many of the unexpected benefits of having a podcast...