Happy Subscribers

Episode Summary: Christina Hitchcock and Corinne Schmitt are the founders and business coaches behind The Smart Influencer. They're both published authors and run multiple sites (independently and together) — with over 20 years of experience running six-figure businesses — and we dive into a FEW of them on the podcast. It's like a multi-case study experience, and you don't want to miss how these t...

Episode Summary: In this episode, I'm answering listener questions all about EMAIL LIST GROWTH STRATEGIES — specifically my top 3 ways to attract more qualified subscribers and the best social media platforms to drive traffic and grow your email list. In this episode, you'll learn about: Strategies for sharing your opt-ins on Instagram What tools or apps creators are using to grow their list Colla...

Episode Summary: "Legal is not sexxxy."  — Jaime Bell Honestly though, writing and sending emails about contracts would be TOUGH. Like, how do you get people to buy your contract templates… and not bore the heck out of them? In this conversation, I chat with Jaime Bell — a business lawyer and the founder of Contracts Market where she provides legal contract templates to US and Canadian freelance s...

What will email look like in 2025? Here are my predictions! I don't want to spill all the tea here, so you'll have to listen in for all the details. 😏  In this episode, you'll learn about: How to prepare for changes in apps, tools and integrations, so you're ready for what's next What I see subscribers doing that could tank your list growth The role of AI for how you plan and send emails Suggesti...

Episode Summary: In this episode, we'll dive into the 3 must-haves to build and improve your email marketing in 2025. As much as we need the basics to start (and I cover those too), these are the same elements of email marketing you'll want to revisit and improve as your list and audience grows! I'm excited for you to grow your email list with the right people, create an onboarding experience that...

Mo Bunnell is a pro at building relationships. As a sales and business development consultant for Bunnell Idea Group — and author of Give to Grow — he's a prime example of generosity and personality when it comes to email marketing with his audience. Mo nurtures his list with consistent personal and professional updates that keep him top of mind. One challenge he's had (and solved) is working with...

Jess has been an online creator — starting with a side hustle and eventually serving clients while generously educating fellow creators — since 2011. If you've watched her YouTube tutorials over the years, like I have, you've likely benefited from her expertise!   In this episode, we dive into two key assets for any online business: a website that brings in leads for service-based businesses, and...

It is my delight to bring to you this conversation with my friend Colie James. Colie is a systems nerd much like myself, and not only do we dive into her strategies for communicating with her two businesses separately — a feat for any solopreneur — through Kit, we learn how she keeps this simple, stays connected personally with her subscribers, and ensures all of her new subscribers hear about her...

If you're afraid to embrace AI — or, like my guest Kinsey, have once felt like you're a grumpy old man shaking his fist at the inevitable changes of AI technology — welcome. I've been resistant to change too. But saving time with AI is not cutting corners or "cheating," my friend; it'll make you more efficient and keep your focus and energy where it's needed most. My friend Kinsey Soderberg of Aut...

Episode Summary: Email is the MOST reliable and direct way of reaching a mass audience — even if Google or Instagram shift their algorithms — and I want to help you take advantage of all that's possible! If you're still on the fence about whether to put time and energy into getting your email list started, this is a primer of the 5 reasons why now is always the best time to start growing and email...

Whether your audience is happy impacts how they interact with your content — if they want it or not, if they buy, or if they trust your recommendations, content or services. It's a big deal! So how do you create happy subscribers? It starts with an automated Welcome Sequence that introduces you to every individual who trusts you with their email address.   What will you do with this first impressi...

Welcome to Happy Subscribers! In this trailer, get a sneak peek into how we're empowering bloggers and content creators to build powerful, connection-first email marketing strategies.  We'll dive into everything from crafting irresistible welcome sequences to growing your email list and boosting engagement. Whether you're just starting or looking to refine your approach, this podcast is now your g...