Rebeca Lima

Half A$$ Hustler

Business EN ↓ 24 episodes

Welcome to the Half-@$$ Hustler podcast. I am your host Rebeca Lima and this is the podcast for entrepreneurs who are ready break free of the old way of doing business, to smash those self limiting beliefs, and the status quo of “working hard to make money” and instead halfass your business all the way to six, multi six and even seven figures! This isn’t about cookie cutter methods that make your life fit into your business - BUT THE PLACE FOR YOU IF YOU WANT TO EXPAND your strategy, money and mindset and create A BUSINESS THAT FITS YOUR LIFE!

Author

Rebeca Lima

Category

Business

Podcast website

podcasters.spotify.com

Latest episode

Mar 10, 2026

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Episodes

The true cost of Frankensteining your business 10.03.2026

Rebeca Lima discusses how business owners can unlock their true magnetism by aligning with their authentic energy and avoiding the pitfalls of 'Frankenstein' business models. She emphasizes the importance of protecting your energy, understanding your unique personality, and operating from your most magnetic self to achieve effortless success. Get your business codes today: https://rebecalima.thriv...

You're NOT behind - you're just building a strategy that doesn't fit 03.03.2026

In this conversation I share the impact of personality types on business success, the use of AI for personality profiling, and the importance of aligning business strategies with individual personality traits. It also explores the significance of building a business around personal wiring and the power of enneagrams, myers briggs, human design, money and brand archetypes in creating the right busi...

How to Show Up When Life Feels Heavy: Systems, Automations & the Power Hour Strategy 24.02.2026

This is for the season where you’re carrying a lot - and still want to lead. We talk grief, tragedy, political divide, and how to show up with honesty and structure. You’ll learn the 5-Step Show Up System inside the Power Hour, plus automations that keep your content moving when your capacity isn’t.

Funnels Don’t Scale You - Ecosystems Do (Here’s the Difference) 17.02.2026

Everyone’s obsessed with building “the perfect funnel”… and then wonders why sales feel inconsistent. In this episode of Half A$$ Hustler® , I break down the real difference between a funnel and a money-making ecosystem - and why an ecosystem creates steadier sales with way less pressure. You’ll learn what to build first, how to connect your offers so people naturally buy the next thing, and how t...

Pricing That Sells: How to Set Rates Your Money Wiring Can Hold 10.02.2026

Pricing your services shouldn’t feel like a personality test. In this episode, I break down how to set prices based on the result you create, your delivery model, and the capacity you actually have - so you stop undercharging, discounting, and second-guessing. You’ll learn simple pricing structures, how to package your offer, and what to say when someone has pricing objections.

How to stop the feast and famine in business 03.02.2026

Feast-and-famine in business isn’t a strategy problem - it’s a hustle-and-hide cycle. Learn how to reset your baseline and build consistent momentum.

Stop vision boarding. Start integrating. 27.01.2026

If your vision board hasn’t worked, it’s not you - it’s missing integration. In this episode, I share why most vision boards don’t work - and the simple fix: Vision Integration®️. You’ll learn my 5-step method to turn a vision into real decisions, spot self-sabotage, and update your money blueprint so your actions match what you say you want. If you’ve been told “just act as if” and it felt imposs...

The money mindset shifts that changed my life 29.11.2025

In this episode, I talk about the real money mindset work and that you are not done until you talk about money like you talk about the weather.

Strategic Business Systems 19.08.2024

Are you creating systems that fit your life or are you shrinking your life to fit into your systems? - The rabbit hole of perfectionism - The illusion of life slowing down for you to create systems - The tangible systems that have worked for me! Do you want to be coached by me? Send me your questions through here → ⁠https://www.speakpipe.com/Halfasshustler⁠

Life be lifying 06.08.2024

What has been going on since we last chatted! - Are you receiving or are you just matching people's energy? - The luxury of simplicity - How to put yourself first in the mist of chaos! Do you want to be coached by me? Send me your questions through here → https://www.speakpipe.com/Halfasshustler

Let's Talk About Sex (And Money) 09.02.2024

In this episode Katie Mae and I are talking about sex and money. In it we share our journey, challenges and breakthroughs that came with owning our own sexuality and the parallels between sex and money! You don't want to miss it!

It's Lonely at the Top 13.11.2023

Welcome to the Half-Ass Hustler Podcast hosted by Rebeca Lima! This podcast is for entrepreneurs who are ready to break through the old way of doing business, ditch the status quo of working hard to make money, and half-ass their way to 6, multi-6, and 7 figures. This is not about making your life fit into your business, but this is the place for you if you want to expand your strategy, money and...

Hustle is the Structure for Your Flow 06.11.2023

Welcome to the Half-Ass Hustler Podcast hosted by Rebeca Lima! This podcast is for entrepreneurs who are ready to break through the old way of doing business, ditch the status quo of working hard to make money, and half-ass their way to 6, multi-6, and 7 figures. This is not about making your life fit into your business, but this is the place for you if you want to expand your strategy, money and...

Your Most Precious Energetic Asset 30.10.2023

Welcome to the Half-Ass Hustler Podcast hosted by Rebeca Lima! This podcast is for entrepreneurs who are ready to break through the old way of doing business, ditch the status quo of working hard to make money, and half-ass their way to 6, multi-6, and 7 figures. This is not about making your life fit into your business, but this is the place for you if you want to expand your strategy, money and...

Your Little Black Dress Business Strategy 15.03.2023

Your Little Black Dress Business Strategy Welcome to the Half-Ass Hustler Podcast hosted by Rebeca Lima! This podcast is for entrepreneurs who are ready to break through the old way of doing business, ditch the status quo of working hard to make money, and half-ass their way to 6, multi-6, and 7 figures. This is not about making your life fit into your business, but this is the place for you if yo...

Change is an Alignment Invitation 26.01.2023

Change is an Alignment Invitation Welcome to the Half-Ass Hustler Podcast hosted by Rebeca Lima! This podcast is for entrepreneurs who are ready to break through the old way of doing business, ditch the status quo of working hard to make money, and half-ass their way to 6, multi-6, and 7 figures. This is not about making your life fit into your business, but this is the place for you if you want t...

How to Half A$$ your vision for 2023 11.01.2023

How to Half A$$ your vision for 2023 Welcome to the Half-Ass Hustler Podcast hosted by Rebeca Lima! This podcast is for entrepreneurs who are ready to break through the old way of doing business, ditch the status quo of working hard to make money, and half-ass their way to 6, multi-6, and 7 figures. This is not about making your life fit into your business, but this is the place for you if you wan...

The Big Vision 07.09.2022

The Big Vision Welcome to the Half-Ass Hustler Podcast hosted by Rebeca Lima! This podcast is for entrepreneurs who are ready to break through the old way of doing business, ditch the status quo of working hard to make money, and half-ass their way to 6, multi-6, and 7 figures. This is not about making your life fit into your business, but this is the place for you if you want to expand your strat...

Feeling Left Behind 25.04.2022

Feeling Left Behind Welcome to the Half-Ass Hustler Podcast hosted by Rebeca Lima! This podcast is for entrepreneurs who are ready to break through the old way of doing business, ditch the status quo of working hard to make money, and half-ass their way to 6, multi-6, and 7 figures. This is not about making your life fit into your business, but this is the place for you if you want to expand your...

Three Tips on Hiring Your Next Coach 18.02.2022

Three Tips on Hiring Your Next Coach Welcome to the Half-Ass Hustler Podcast hosted by Rebeca Lima! This podcast is for entrepreneurs who are ready to break through the old way of doing business, ditch the status quo of working hard to make money, and half-ass their way to 6, multi-6, and 7 figures. This is not about making your life fit into your business, but this is the place for you if you wan...

Your Non-Business Essentials 10.02.2022

Your Non-Business Essentials What you think you need vs what you truly need in business Welcome to the Half-Ass Hustler Podcast hosted by Rebeca Lima! This podcast is for entrepreneurs who are ready to break through the old way of doing business, ditch the status quo of working hard to make money, and half-ass their way to 6, multi-6, and 7 figures. This is not about making your life fit into your...

From Recovering Perfectionist to Half-Assed Hustler 02.02.2022

From Recovering Perfectionist to Half-Assed Hustler You are not a perfectionist - you are just self sabotaging … Welcome to the Half-Ass Hustler Podcast hosted by Rebeca Lima! This podcast is for entrepreneurs who are ready to break through the old way of doing business, ditch the status quo of working hard to make money, and half-ass their way to 6, multi-6, and 7 figures. This is not about makin...

Official Intro 21.01.2022

Welcome to the Half-Ass Hustler Podcast hosted by Rebeca Lima! This podcast is for entrepreneurs who are ready to break through the old way of doing business, ditch the status quo of working hard to make money, and half-ass their way to 6, multi-6, and 7 figures. This is not about making your life fit into your business, but this is the place for you if you want to expand your strategy, money and...

Half A$$ Hustler Intro 30.12.2021

Welcome to the Half-Ass Hustler Podcast hosted by Rebeca Lima! This podcast is for entrepreneurs who are ready to break through the old way of doing business, ditch the status quo of working hard to make money, and half-ass their way to 6, multi-6, and 7 figures. This is not about making your life fit into your business, but this is the place for you if you want to expand your strategy, money and...

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