Dean Booty

Hacking Self Storage

Business EN ↓ 999 episodes

The UK's first Self Storage PodcastWe interview the world's leading self-storage experts to help you improve your business. Once a week we take a look into my facilities and see what has been working and what hasn't worked in the last 7 days... We share everything from the cost of acquiring a customer to our revenue. Looking forward to sharing this journey with you.

Author

Dean Booty

Category

Business

Latest episode

Jul 10, 2026

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Episodes

#990 - CSTA Industry Report: Customer Retention 10.07.2026

Happy Friday, Store Nation.   Welcome back to the Hacking Self Storage podcast.   Today, we're exploring the latest CSTA industry report on customer retention and what it reveals about customer behaviour in container self storage.   We also discuss why longer customer stays are creating greater value for operators and what these trends mean for the future of container self storage.  Hope you enjoy...

#989 - CSTA Industry Report: Occupancy & Utilisation 09.07.2026

Good morning, Store Nation.   Thank you for tuning in to the Hacking Self Storage podcast.   I'm your host, Dean Booty.   Today, we're exploring the latest Container Self-Storage & Traders Association industry report on occupancy and utilisation, and what the latest data reveals about the sector.   We also discuss why high occupancy creates pricing opportunities, what many operators overlook, and...

#988 - Container Self-Storage & Traders Association (CSTA) Industry Report 08.07.2026

Good morning, Store Nation.   Thank you for tuning in to the Hacking Self Storage podcast.   Today, we're exploring the latest Container Self-Storage & Traders Association industry report and what it reveals about the continued growth of container self storage.   We also discuss why more operators are entering the market, the biggest challenge to expansion, and why container self storage remains o...

#987 - Over 160 Quotes 🚨 Store More Weekly Results🚨 07.07.2026

Good morning, Store Nation.   Welcome to the Hacking Self Storage podcast.   I'm your host, Dean Booty.   Today, we're talking about our weekly figures, including quotes, reservations, move-ins, occupancy, and revenue. We also discuss a difficult staffing decision, an unexpected recruitment win, and what we're seeing from our newest site before it even opens. Hope you enjoy this episode.   Give it...

#986 - The Future of Container Self Storage 03.07.2026

Happy Friday, Store Nation.   Thank you for tuning in to the Hacking Self Storage podcast.   Im your host, Dean Booty. Today, we're breaking down the latest Container Self Storage & Traders Association industry report and what it tells us about the future of container self storage.   We explore the trends driving the industry's growth and why I believe there's never been a better time to get invol...

#985 - Who Really Uses Self Storage? 01.07.2026

Good morning, Store Nation. Thank you for tuning in to the Hacking Self Storage podcast.   I'm your host, Dean Booty.   Today, we're looking at what the latest industry data reveals about who really uses self storage.   We dive into how changing customer demographics should influence your marketing, messaging, and business strategy.   Hope you enjoy this episode.   Give it a listen.   Wanna take m...

#984 - Nearly 1,000 Sq Ft DOWN 🥹 🚨 Store More Weekly Results🚨 29.06.2026

Happy Monday, Store Nation. Welcome to the Hacking Self Storage podcast.   Im your host, Dean Booty. Today, we're talking about our weekly figures, including quotes, reservations, move-ins, occupancy, and revenue.   We also look at why June has been our toughest trading month in years, what the numbers are telling us, and how we're planning to turn things around in July.   Hope you enjoy this epis...

#983 - Rich People Buy Time. Poor People Buy Stuff. 26.06.2026

Happy Friday, Store Nation.   Thank you for tuning in to the Hacking Self Storage podcast.   I'm your host, Dean Booty. Today, we're exploring a simple mindset shift that could transform the way you build your business: buy time, buy skills, and stop buying distractions.   We also dive into why investing in yourself and delegating the right tasks can create far greater returns than trying to do ev...

#982 - Who Uses Self Storage? 24.06.2026

Good morning, Store Nation.   Welcome to the Hacking Self Storage podcast.   Today, we're diving into the latest self-storage industry data and one demographic trend that could change the way you market your business.   We explore who is really using self-storage, why age matters more than ever, and what operators should be focusing on to attract the right customers.   Hope you enjoy this episode....

#981 - Bad Bad Week 🥹 🚨 Store More Weekly Results🚨 22.06.2026

Good morning, Store Nation.   Welcome to the Hacking Self Storage podcast.   Today, we're breaking down our weekly figures, including quotes, reservations, move-ins, occupancy, and revenue.   We also take an honest look at a disappointing week, the key metrics that fell short, and why it's important to face the numbers head on.   Hope you enjoy this episode.   Give it a listen.   Masterclass: (No...

#980 - All Sites Monthly Reports 19.06.2026

Happy Friday, Store Nation.   Welcome to the Hacking Self Storage podcast.   Im your host, Dean Booty. Today, we're reviewing the overall figures for May, including quotes, reservations, move-ins, occupancy, revenue, and customer value across all our sites.   We also look at the key metrics driving growth, where we're making progress, and the areas that still need attention.   Hope you enjoy this...

#979 - Wrexham and Glasgow Monthly Figures 18.06.2026

Good morning, Store Nation.   Welcome back to the Hacking Self Storage podcast.   Today, we're diving into the monthly figures for Wrexham and Glasgow, including quotes, reservations, move-ins, occupancy, and revenue.   We also discuss why being too full can create its own challenges, and how revenue management becomes critical when space is limited.   Hope you enjoy this episode.   Give it a list...

#978 - Clough Road and Mansfield Monthly Figures 17.06.2026

Good morning, Store Nation.   Thank you for listening to the Hacking Self Storage podcast.   Today, we're diving into the monthly figures for Clough Road and Mansfield, including quotes, reservations, move-ins, occupancy, and revenue.   We also discuss why occupancy comes before revenue when growing a self storage site, and what that means for Mansfield right now.   Hope you enjoy this episode.  ...

#977 - Beverley and Willerby Monthly Figures 16.06.2026

Good morning, Store Nation.   Thank you for tuning in to the Hacking Self Storage podcast. Im your host, Dean Booty. Today, we're diving into the monthly figures for Beverley and Willerby, including occupancy, revenue, move-ins, move-outs, and customer value.   We also take a closer look at the opportunities for improvement, from conversion rates and insurance sales to maximising revenue at mature...

#976 - Not Such A Great Week 🚨 Store More Weekly Results🚨 15.06.2026

Good morning, Store Nation.   Welcome to the Hacking Self Storage podcast.   I'm your host, Dean Booty. Today, we're talking about our weekly figures, including quotes, reservations, move-ins, occupancy, and revenue.   We also dive into why cash flow remains my biggest challenge, despite continued growth and expansion.   Hope you enjoy this episode.   Give it a listen.   Mr Self Storage Newsletter...

#975 - Cashflow Is A Bitch 09.06.2026

Good morning, Store Nation.   Thank you for tuning in to the Hacking Self Storage podcast. Im your host, Dean Booty. Today, we're talking about one of the biggest challenges in growing a self storage business: cashflow.   I share why cash flow continues to be my biggest nemesis, the realities of expanding without outside investors, and some of the lessons I've learned while building multiple self...

#974 - "TERRIFIC" Week @ Store More 🙌 🚨 Store More Weekly Results🚨 08.06.2026

Good morning, Store Nation.   Welcome to the Hacking Self Storage podcast.   Im your host, Dean Booty. Today, we're talking about our weekly figures, including quotes, reservations, move-ins, occupancy, and revenue across all our sites. I also share what's been happening behind the scenes, why last week was a difficult one for our family, and the lessons that come with balancing business and life....

#973 - IM BACKKKKKK 🚨 Store More Weekly Results🚨 02.06.2026

Good morning, Store Nation.   Welcome to the Hacking Self Storage podcast.   Today, we're talking about our weekly figures, including quotes, reservations, move-ins, occupancy, and revenue.   I also share updates on our newest self storage sites and what's been happening behind the scenes after a couple of weeks away.   Hope you enjoy this episode.   Give it a listen.   Mr Self Storage Newsletter:...

#972 - The Container Revolution 22.05.2026

Happy Friday, Store Nation. Welcome to the Hacking Self Storage podcast. Today, I'm breaking down one of the biggest shifts happening in the industry right now: the rise of container self-storage. We look at why container sites now make up a huge percentage of new openings, why attitudes towards container storage have completely changed, and why I believe it's one of the smartest ways to enter the...

#971 - How Long Customers Rent Storage Units 20.05.2026

Good morning, Store Nation. Welcome to the Hacking Self Storage podcast. Today, I'm breaking down one of the most powerful statistics from the SSA annual report: how long customers actually stay in self-storage. We look at why longer customer stays are transforming the industry, what it means for lifetime customer value, and why predictable recurring revenue is one of the biggest advantages of sel...

#970 - 🚨 Store More Weekly Results🚨 Over 1,000 Sq Ft Up 🚀🔥 18.05.2026

Happy Monday, Store Nation.   Welcome to the Hacking Self Storage podcast. Im your host, Dean Booty. Today is our weekly figures episode, and I'm breaking down the latest numbers across all the sites, including quotes, reservations, move-ins, occupancy, and revenue.   I also talk about why Willerby and Mansfield are performing so well right now, the importance of customer retention, and why apprec...

#969 - Occupancy Rates 15.05.2026

Happy Friday, Store Nation. Welcome back to the Hacking Self Storage podcast. Today, I'm breaking down what's really happening with self storage occupancy rates now that the COVID "bump" is behind us. We look at why the market is returning to normal, why mature sites are still performing incredibly well, and why lower occupancy compared to the pandemic highs is actually a healthy sign for the indu...

#968 - Business Uses of Self Storage 14.05.2026

Good morning, Store Nation. Thank you for listening to the Hacking Self Storage podcast. Today, I'm breaking down the business side of self storage and why business customers can be some of the most valuable customers you'll ever get. I share the biggest reason businesses use storage, how I landed some of my first long-term business customers, and simple ways you can target businesses in your own...

#967 - Why People Use Self Storage 🤷‍♂️ 13.05.2026

Good morning, Store Nation. Thank you for tuning in to the Hacking Self Storage podcast. Today, I'm breaking down one of the most interesting takeaways from the SSA industry report: why people actually use self storage. We look at the surprising numbers behind personal storage, why the industry is less reliant on the housing market than you might think, and how this data can completely change your...

#966 - Meet My Handpicked Coaches 12.05.2026

Good morning, Store Nation. Welcome to the Hacking Self Storage podcast. Today, I'm pulling back the curtain on my self storage programme and introducing the expert coaches helping members find, open, and grow profitable sites. I also share why building the right network and support system can fast track your success in self storage. Hope you enjoy this episode. Give it a listen.   Wanna know more...

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