Gym Business Coach Podcast

Additional Resources: Winninggym.com/workshop PFMarketingSolutions.com/Call PFMarketingsolutions.com/automation CLACourse.com ProFitGPS.net Marketing Talk with Fitness Professionals Facebook Group PFMarketingSolutions.com/Data -- If you are interested in a free audit for your gym, visit  http://bit.ly/free_gym_audit -- You can find out more about Tim and the strategies covered in this episode by  ...

Additional Resources: Winninggym.com/workshop PFMarketingSolutions.com/Call PFMarketingsolutions.com/automation CLACourse.com ProFitGPS.net Marketing Talk with Fitness Professionals Facebook Group PFMarketingSolutions.com/Data -- If you are interested in a free audit for your gym, visit  http://bit.ly/free_gym_audit -- You can find out more about Tim and the strategies covered in this episode by  ...

Additional Resources: Winninggym.com/workshop PFMarketingSolutions.com/Call PFMarketingsolutions.com/automation CLACourse.com ProFitGPS.net Marketing Talk with Fitness Professionals Facebook Group PFMarketingSolutions.com/Data -- If you are interested in a free audit for your gym, visit  http://bit.ly/free_gym_audit -- You can find out more about Tim and the strategies covered in this episode by  ...

Additional Resources: Winninggym.com/workshop PFMarketingSolutions.com/Call PFMarketingsolutions.com/automation CLACourse.com ProFitGPS.net Marketing Talk with Fitness Professionals Facebook Group PFMarketingSolutions.com/Data -- If you are interested in a free audit for your gym, visit  http://bit.ly/free_gym_audit -- You can find out more about Tim and the strategies covered in this episode by  ...

Additional Resources: www. PFMarketingSolutions.com/Call pfmarketingsolutions.com/automation www. CLACourse.com www. ProFitGPS.net Marketing Talk with Fitness Professionals Facebook Group https://PFMarketingSolutions.com/Data -- If you are interested in a free audit for your gym, visit  http://bit.ly/free_gym_audit -- You can find out more about Tim and the strategies covered in this episode by  c...

Key Takeaways Keeping clients engaged (1:15) 52 Weeks (3:10) More than just a workout (6:11) More than a Gym (10:15) Fitness talk Facebook group (11:50) --------------------------------------------- Additional Resources: www. PFMarketingSolutions.com/Call pfmarketingsolutions.com/automation www. CLACourse.com www. ProFitGPS.net Marketing Talk with Fitness Professionals Facebook Group https://PFMar...

Key Takeaways: Event Roll Out Strategy 1 - Create an Event Flyer - Who, What, When, Where, Why 2 - Create a Facebook Event 3 - Add Clients to Facebook Event 4 - Print Flyers for the Club 5 - Create Email Campaign (Keap Campaign) 6 - Update Landing Page (RSVP), Tags, Emails 7 - Sign Up Sheet At The Front Desk 8 - Text Message Campaign 9 - Team Personally Invites Members - Hands Out Flyers 10 - Face...

Key Takeaways: Iron Circle (0:55) Call an audible (4:37) Services within your gym (6:18) Our story (9:23) Semi-private (14:31) Reoccurring passive revenue (15:43) --------------------------------- Additional Resources: www. PFMarketingSolutions.com/Call If you are interested in a free audit for your gym, visit  http://bit.ly/free_gym_audit -- You can find out more about Tim and the strategies cove...

Key Takeaways: CLA Workshop info (0:55) Lifetime memberships (1:59) The math (3:42) What they get (6:00) Have to be authentic (10:30) Legacy Gym info (12:30) Half a million in marketing (15:46) Business talk facebook group (17:53) -------------------------------------------------------------------------------------- Additional Resources: www.winninggym.com/workshop www. PFMarketingSolutions.com/Ca...

Key Takeaways CLA workshop info (0:48) Staying in your lane (1:39) Supplements (3:17) Apparel (6:47) Outsourcing (8:53) Full-service solution (13:58) Stay in your lane (19:53) Data drives decisions (19:37) Marketing (21:50) ----------------------------- Additional Resources: www.winninggym.com/workshop www. PFMarketingSolutions.com/Call pfmarketingsolutions.com/automation www. CLACourse.com www. P...

Key Takeaways CLA workshop info (0:19) Email address (1:56) Your website (7:30) Work uniforms (11:10) Professionalism (15:55) Be intentional (18:13) Conditioning (21:00) Cleanliness (23:03) Build trust (25:07) ------------------------------------------------------ Additional Resources: www.winninggym.com/workshop www. PFMarketingSolutions.com/Call pfmarketingsolutions.com/automation www. CLACourse...

Key Takeaways CLA Workshop info (0:31) Inside the gym (3:50) Nutrition is huge (4:34) Apparel (9:24) One Membership (11:51) Semi-private training (15:00) Look at your numbers (19:41) Client lifetime value (23:28) TPI (25:00) Affiliate programs (30:31) ------------------------------------------------------ www.winninggym.com/workshop www.pfmarketingsolutions.com/call www.gymsupps.org https://www.my...

Excerpts: Don't say no to something you know nothing about. Sad data point: 2% - 3% of the attendees in any seminar will actually take action on what they just learned. Don’t get paralysis by analysis. The 23 hours your coaching clients and your training clients are not with you is where the real work comes in. That's the only way you're going to see the results you're talking abou...

Additional Resources: https://winninggym.com/scottsdale www. PFMarketingSolutions.com/Call pfmarketingsolutions.com/automation www. CLACourse.com www. ProFitGPS.net Marketing Talk with Fitness Professionals Facebook Group https://PFMarketingSolutions.com/Data -- If you are interested in a free audit for your gym, visit  http://bit.ly/free_gym_audit -- You can find out more about Tim and the strate...

Excerpts: The “I can’t do it” is typically a cover-up for complacency. This statement is just a cover-up for “I don’t want to”. You need to create and demand success from yourself.  Betting on yourself requires an investment. Maybe an investment of money, maybe an investment of time, whatever it may be, you will need to invest and possibly sacrifice to achieve the next level. Winners understand it...

Excerpt: Challenges might be a great marketing angle, which is exactly what it is, a marketing angle. That doesn’t mean it serves your business. When you offer so much, nutrition seminars, zoom stuff, and a giant bundle for one low cost of x amount of dollars, the problem is when you convert those people into memberships, unless you are doing all of those things all of the time, you are actually g...

The four types of trials we cover in today’s episode: Paid Trial: This is paid upfront. You get two weeks and you get x amount of things in that two weeks, then it’s over with. You have to sell the client upfront, and then try to sell them at the end into a membership. In this trial, there is no risk for the person and they could disappear after, you get the first payment and that’s it. Free Trial...

Special Guest: Christina Nicholson Websites: Podcastclout.com mediamavenandmore.com Key Takeaways Special guest introduction (0:38) Getting people’s attention (1:30) Bigger reach (3:05) Local Market (7:01) Exposure (8:30) No to press releases (13:02) Perception credit (16:47) Brand yourself (20:13) The long game (24:54) Word of mouth (29:11) Grand Openings (32:01) Give value, you’ll get it back (3...

Key Takeaways Myzone Introduction (2:08) Perksville (6:00) Fitting in the fitness space (11:54) Technology Framework (14:54) Gym representation (17:50) Proving fitness is healthy (20:20) Gamification (24:17) Number one objective (25:23) Module flexibility (29:49) Different styles of training (30:38) Working too hard (36:56) What’s next (40:33) Everything online (43:59) Closing (48:18) ------------...

Excerpts : The four quadrants: Employee Self-employed Business owner Investor There is a big difference between being a business owner and being self-employed. Being in the gym every day, training clients, training employees, answering phones and cleaning up, this is you owning your job, which there is nothing wrong with that. It’s all about knowing the difference and deciding what you want to be....

Excerpts: A strategy that is widely used is creating urgency for someone to purchase or sign up. If what you are selling is available all the time, chances are the customer is going to put it off. The tactics might change with the marketplace, but the strategy stays the same. You can have multiple tactics withing the strategy, multiple ways to get to your goals. A known tactic is a blown tactic. A...

Excerpts:   The first thing to understand is, according to URSA, on average a trainer enters and exits the industry within 12 months. The way we structure our hours is if we schedule you for 37 hours, we pay you for 40. This is because we expect you to come in a little early, or stay just a little late, an hour here or there every week. Paying you for those extra hours makes it so you feel like yo...

We have extra challenges because we are in the business of selling delayed gratification.  When clients walk into your gym, you are selling the potential for future results. The challenge is you don’t have control of the client once they leave, and they can easily sabotage all the hard work on being unhealthy outside the gym. You not only have to be a great salesperson, a great coach, and have a g...

Excerpts:  When you get to a million-dollar, the problems look different, and often it is hard to stay there.  A gross revenue goal is one thing, but vanity metrics are another. It is all relative…. What is your profit? What is the take-home? Is a million dollars actually a million dollars? You want to get to the point where your money is doing the heavy lifting. You want to move away from trading...

Excerpts: The way that you handle and do the small things is a reflection of how you handle and do the large things. Something that we do in every team meeting gives “props“ to a team member. We recognize someone on our team going above and beyond that week. It sets the tone for the rest of the meeting. If you have clients that are not coming into the gym they are likely to quit because they don’t...