Michael Keeler
Gym Business - Business for Unicorns Podcast
The Business for Unicorns Podcast is for brick-and-mortar gym owners who want actionable strategies to grow their business, take amazing care of their clients, and build a life and fitness business they truly love. New episodes every Monday & Friday.
Author
Michael Keeler
Category
Podcast website
Latest episode
Jul 6, 2026
Where to listen?
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Android 5M+ downloads · 4.8 rating
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Episodes
Episode 509: Struggle to Stay Focused? Try This. with Mark Fisher 12.01.2026 32:54
About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in t...
Episode 508: Fisher Interviews Keeler! 09.01.2026 31:55
About Business for Unicorns Business for Unicorns helps gym owners and fitness studio operators build profitable, sustainable businesses without burning out. Founded by Mark Fisher and Michael Keeler —who built and sold the $34-million Mark Fisher Fitness —BFU provides coaching, mentorship, courses, and events for gym owners ready to grow revenue, systemize operations, and create more freedom in t...
Episode 507: Inside the Independent Trainer Rental Model with Tony Gentilcore 05.01.2026 32:01
Here are 3 ways to get more BFU in your life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE Are you a gym owner with 30+ clients per month looking to grow in the next 90 days? Then you might just be a few strategies away from adding $5k-$10k/month or more. Book your FREE Brainstorm Call HERE .
Episode 506: Kickstart the Year with a 1-on-1 with MF for $99 02.01.2026 5:45
If you're interested in the 14 Day Kickstart, DM us "KICKSTART" on our Instagram HERE .
Episode 505: Best of 2025: Lessons from Elite Gym Owners 29.12.2025 32:40
Here are 3 ways to get more BFU in your life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE Are you a gym owner with 30+ clients per month looking to grow in the next 90 days? Then you might just be a few strategies away from adding $5k-$10k/month or more. Book your FREE Brainstorm Call HERE .
Episode 504: Best of 2025: The Only 5 Key Metrics You Need 26.12.2025 23:40
Here are 3 ways to get more BFU in your life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE Are you a gym owner with 30+ clients per month looking to grow in the next 90 days? Then you might just be a few strategies away from adding $5k-$10k/month or more. Book your FREE Brainstorm Call HERE .
Best of 2025: Gym Owners: Use AI to Grow Your Business 22.12.2025 32:59
Here are 3 ways to get more BFU in your life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE Are you a gym owner with 30+ clients per month looking to grow in the next 90 days? Then you might just be a few strategies away from adding $5k-$10k/month or more. Book your FREE Brainstorm Call HERE .
Best of 2025: Our Proven Process for Consistent Lead Flow 19.12.2025 20:51
Here are 3 ways to get more BFU in your life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE Are you a gym owner with 30+ clients per month looking to grow in the next 90 days? Then you might just be a few strategies away from adding $5k-$10k/month or more. Book your FREE Brainstorm Call HERE .
Best of 2025: Simplify Your Services Offerings to Scale Faster 15.12.2025 20:19
Here are 3 ways to get more BFU in your life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE Are you a gym owner with 30+ clients per month looking to grow in the next 90 days? Then you might just be a few strategies away from adding $5k-$10k/month or more. Book your FREE Brainstorm Call HERE .
Episode 500: Find, Enroll, Retain: The Simple Framework Behind Profitable Gyms with Julian Barnes 12.12.2025 35:23
Download the 2024 BFS Strength Report for all of the details from the conversation, plus insights we didn't have time to cover. Also take the BFS Business Assessment (in partnership with BFU) to receive your individualized BFS Scorecard, a data-backed snapshot of how your studio compares to industry benchmarks across the KPIs that matter most (lead volume, conversion, recurring revenue, churn, and...
Episode 499: How to Save Massive Money at Year End 08.12.2025 17:25
Are you a gym owner with 30+ clients per month looking to grow in the next 90 days? Then you might just be a few strategies away from adding $5k-$10k/month or more. Book your FREE Brainstorm Call HERE .
Episode 498: How To Spend a Full Day with Mark or Michael 05.12.2025 24:31
Interested in an mentorship day? DM us "MENTORSHIP" for all the details HERE
Episode 497: Is Instagram Actually Dangerous? with Mark Fisher 01.12.2025 21:46
Here are 3 ways to get more BFU in your life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE Are you a gym owner with 30+ clients per month looking to grow in the next 90 days? Then you might just be a few strategies away from adding $5k-$10k/month or more. Book your FREE Brainstorm Call HERE .
Episode 496: How to Make Compelling Offers that Convert with Mark Fisher 28.11.2025 26:19
Get our best offers to grow your gym HERE
Episode 495: Do You Hate Parts of Your Job? with Ben Pickard 24.11.2025 20:54
Between now and November 26, any of our three self-paced video courses are 50% off. And unlock a complimentary ticket to a BFU 2026 in person retreat. Use the code " EARLYBF " HERE .
Episode 494: Our Secret Formula for 1-on-1 Meetings with Ben Pickard 21.11.2025 26:53
Between now and November 26, any of our three self-paced video courses are 50% off. And unlock a complimentary ticket to a BFU 2026 in person retreat. Use the code " EARLYBF " HERE .
Episode 493: The Power in Finding Your Niche with Natasha Caleel 17.11.2025 24:40
Here are 3 ways to get more BFU in your life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE Are you a gym owner with 30+ clients per month looking to grow in the next 90 days? Then you might just be a few strategies away from adding $5k-$10k/month or more. Book your FREE Brainstorm Call HERE .
Episode 492: The Most Important Skill you Need to Manage Your Team 14.11.2025 24:02
Here are 3 ways to get more BFU in your life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE Are you a gym owner with 30+ clients per month looking to grow in the next 90 days? Then you might just be a few strategies away from adding $5k-$10k/month or more. Book your FREE Brainstorm Call HERE .
Episode 491: Unexpected Lessons in Leadership From Moving Pete's Gym to a New Home 10.11.2025 29:45
Here are 3 ways to get more BFU in your life: Claim your FREE copy of Gym Marketing Secrets HERE Follow BFU on Instagram HERE Subscribe to MF's YouTube Channel HERE Are you a gym owner with 30+ clients per month looking to grow in the next 90 days? Then you might just be a few strategies away from adding $5k-$10k/month or more. Book your FREE Brainstorm Call HERE .
Episode 490: Is It Time to Open Your First Gym? with Mark Fisher 07.11.2025 20:37
To learn more about our course OPEN STRONG, click HERE .
Episode 489: Should You Ban Politics in Your Gym? with Lucy Hendricks 03.11.2025 31:12
Get the recording of Simplify. Delegate. Grow. before November 7 when it disappears forever. To learn more, click HERE .
Episode 488: How Ben and Michael Recovered from Burnout 31.10.2025 25:10
Get the recording of Simplify. Delegate. Grow. before November 7 when it disappears forever. To learn more, click HERE .
Episode 487: How to Have the Best Black Friday Ever with Mark Fisher 27.10.2025 21:15
Join us on October 30 at 11 am EST for our new workshop Simplify. Delegate. Grow. To learn more and sign up, click HERE .
Episode 486: Kickstart Growth Before the Year Ends with Mark Fisher 24.10.2025 26:59
Join us on October 30 at 11 am EST for our new workshop Simplify. Delegate. Grow. To learn more and sign up, click HERE .
Episode 485: Reinventing My 17 Year Old Gym with Wendy Shafranski 20.10.2025 21:26
Join Mark Fisher for a LIVE 1-Day event in London on Sat Nov 8th. To learn more, click HERE .
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