GTM Uncensored™

Aaron Ross—yes, THE Aaron Ross who wrote "Predictable Revenue"—joins Bridge the Gap on this milestone episode 100 to blow up the myths and tactics plaguing go-to-market teams in 2025. Is outbound really dead? Are SDRs dinosaurs? Has AI actually changed sales forever, or are we just screaming into the void with 40,000 cold emails? We go deep on what still works, what’s broken, and what founders and...

From letting go of 40% of your team to sending friendship bracelets to CROs, this supercut of the hottest takes from Bridge the Gap Podcast over the years dives deep into the messy middle of building, selling, and scaling in 2025. PS - huge shout out to Sendoso for sponsoring our show. We could not do this without you. See how Sendoso can help increase pipeline, ROI, and customer retention. ZoomIn...

Everyone’s chasing the AI dream—but is it killing your go-to-market strategy? In this brutally honest episode, Adam, Dale, and Jake peel back the shiny hype to expose what’s really going on in B2B SaaS. From fragmented AI tools and sales team chaos to vertical SaaS domination and the resurrection of Customer Success, this is the no-BS conversation founders and GTM leaders need to hear before they...

Bridge the Gap Podcast is back with a no-BS masterclass on what’s actually breaking your go-to-market strategy. This week, we’re joined by Hannah Ajikawo — award-winning GTM consultant, founder of Revenue Funnel, LinkedIn Top Voice, and, quite frankly, the person who should probably be running your company. 🚨 If you’re struggling with alignment, lead management chaos, or “just need more leads,” t...

In this episode, we sit down with Nate Broome, former Outreach revenue architect and CaptivateIQ sales leader, to unpack the brutal truth behind scaling GTM from SMB to Enterprise. We go deep into:  • The hidden pitfalls of platform selling  • Why your “why” sucks (and what to do about it)  • The cold email apocalypse and how to survive it  • Why brand awareness isn’t optional anymore  • Real lead...

What happens when a serial founder leaves LinkedIn, Salesforce, and Apple to create the next generation of AI-powered CRM? Meet Doug Camplejohn, CEO of Coffee.ai, as he joins us to reveal the biggest go-to-market mistakes founders make, the truth about data quality, why most CRMs are broken, and how AI is rewriting the playbook. → Why LinkedIn’s early Sales Navigator almost failed → The real reaso...

You’re building a startup. You’ve got the vision, the product, and maybe even some funding. But here’s the problem: nobody gives a sh*t. Until they do. In this episode, David Walsh (3x SaaS founder, raised $33M+, CEO of Limelight) breaks down why getting people to care is the hardest — and most overlooked — part of go-to-market. From burning cash to firing 40% of his staff, Walsh shares what actua...

Most founders think outbound is simple: send 10,000 emails and - BOOM - meetings! Reality check: it’s not working. And worse? It’s killing your domain, your pipeline, and your sanity. In this brutally honest episode of Bridge the Gap, we sit down with Kellen Csebeer, founder of The Deal Lab, who’s on a mission to rebuild outbound from the ground up. No fluff. No spam. Just strategy and segmentatio...

This episode of Bridge the Gap features the legendary Darren McKee—LinkedIn whisperer, social selling coach, and former pizza-slinger turned revenue disruptor. Darren’s coached over 900 leaders on how to stop being sales robots and start building authentic relationships that actually close. We dive into: •Why most go-to-market strategies are broken by design •How Darren hit 147% of quota by ignori...

On this episode of Bridge the Gap podcast, we sit down with Daniel Zarick, CEO and co-founder of Arrows, a digital sales room and customer onboarding platform built for HubSpot. Daniel opens up about the terrifying moment when Arrows was on the brink—no traction, no funding runway, no product-market fit. He walks us through the blind spots, ego traps, and the very real “oh sh*t” moments of startup...

Why are most startups crashing and burning before they even get off the ground? It’s NOT what you think. In this episode of Bridge the Gap, Adam and Dale uncover the brutal truth with 3x founder and marketing powerhouse Lindsay Tjepkema. Here’s what you’re getting: ❌ Why 90% of Founders Are DESTROYING Their Growth Without Knowing It ✅ The ICP Myth: Why You’re Targeting the WRONG People (And How...

Are you struggling to make outbound work at scale? You’re not alone. In this episode, we sit down with Harris Kenny, CEO of Outbound Sync, to break down why outbound often fails and cold email is dead — and what top-performing teams are doing differently. We dive into:  • Why syncing outbound tools to your CRM is a game-changer  • The cold truth about cold email in 2025  • When to hire an agency v...

Want to turn your go-to-market strategy into a money-making machine? In this episode of Bridge The Gap , we bring you Andy Mewborn, the founder of Distribute, co-creator of Taplio, and the mind behind Brand 30—a LinkedIn growth powerhouse. Andy speaks to his first $100,000,000 he generated and how he sold companies all using a few hacks. You will be surprised when you hear his last piece of advice...

Your outbound strategy is broken—and you don’t even know it. 😱 In this episode, we sit down with Jordan Crawford, founder of Blueprint and a leading expert in outbound sales, AI-driven prospecting, and go-to-market (GTM) strategy. 🔍 What you’ll learn: ✅ The biggest mistakes companies make in outbound sales ✅ How to craft messages people would pay to receive ✅ Why most Ideal Customer Profiles...

Struggling to bridge your go-to-market gaps? You’re not alone. In this episode, we sit down with Florian Tatulea, Head of Sales Development at Common Room, to talk all things B2B sales, prospecting, and hiring top talent. Florian shares his decade-long expertise as an SDR, AE, and sales leader—PLUS insights from his new venture, Sales Flow. 💡 We cover: ✅ The biggest mistakes founders make in hir...

In this episode, we dive deep with Elizabeth Andrew, a seasoned technology CEO and five-time sales leader with a story of resilience and grit. After a 17-year career break as a stay at home mom, Elizabeth re-entered the workforce with zero tech experience and skyrocketed to lead revenue at powerhouse companies like HelloSign, Dropbox, Pluma, and Netomi. We explore her 4x4 method for career transit...

In this episode of Bridge the Gap Podcast, we sit down with Trinity Nguyen, CMO & Head of Account Development at UserGems, to break down the biggest mistakes in outbound sales, why job change signals are game-changers, and how to scale AI-powered sales strategies that actually work. 🔹 The #1 hiring mistake killing your pipeline 🔹 How UserGems built a category around job change signals 🔹 Why...

What does it take to turn a struggling startup into a multi-million dollar success? In this episode of Bridge the Gap, we sit down with Max Greenwald, Founder & CEO of Warmly, an AI-powered sales platform that generates warm leads. From pivoting multiple times to tripling ARR in a year, Max shares the raw truth about startup survival, VC pressures, and the reality of finding product-market fit...

What does it take to scale a business to $1 billion in revenue and sell it for $235M? Will Jenkins, founder and CEO of Journey, has done it—twice! In this episode of Bridge the Gap, Will shares his incredible journey from selling Cutco knives to co-founding MoLo Solutions, which was acquired for a staggering $235 million. 🔹 How did Will break into the ultra-competitive freight brokerage industry?...

In this episode of Revenue Reimagined, Adam and Dale sit down with Lindsey Boggs, VP of Global Business Development at DG Matrix, TED speaker, Forbes 30 Under 30, Salesforce Top Influence, and you could even say better basketball player than Hall of Famer Shaquille O'Neal (listen to find out about this one). Lindsay shares her expertise on go-to-market strategies, effective sales enablement, and w...

In this episode of Revenue Reimagined, we welcome Ned Arick, CRO of Attyx, who’s mastered the art of scaling businesses from the ground up—taking ventures from zero to $100M+ with a relentless focus on strategy, execution, and customer success. Ned dives into his unique career journey, from being the first sales hire to leading multi-million dollar acquisitions across HVAC, roofing, and solar indu...

On this episode of Revenue Reimagined, hosts Adam and Dale welcome the legendary Jacco van der Kooij—Founder and CEO of Winning by Design—for a game-changing conversation on building unstoppable revenue engines. Jacco dives deep into his powerful Revenue Factory framework and shares how aligning growth, cost efficiency, and quality can supercharge your business. Discover why customer success shoul...

In this episode, we’re joined by Jesse Stein, a serial entrepreneur and founder of Hermetic AI. Jesse shares his journey of founding, operating, and selling multiple ventures, including sportsmemorabilia.com, which he scaled to the world’s largest autograph store before its acquisition by Fanatics. What You’ll Learn in This Episode:  • Jesse’s journey from sports memorabilia to SaaS and beyond.  •...

In this special year-end episode, Adam and Dale dive into the journey of Revenue Reimagined over the past 18 months and lay the foundation for what’s next in 2025. Key takeaways from the conversation: 🌉 What is the Go-To-Market Gap? Discover the groundbreaking framework coined by the Revenue Reimagined team that’s transforming how companies approach growth. From stabilization to scalability, see...

🎙️ In this special Christmas episode, Adam and Dale pull back the curtain on the must-have tech tools shaping modern revenue operations. Whether you’re a sales pro, marketing guru, or ops strategist, this episode delivers the insights you need to level up your game. 💼✨ 🔑 Key Highlights:  • Top 3 Tools That Drive Success: 1️⃣ HubSpot: The ultimate all-in-one platform for sales, marketing, and cu...