GTM Hackers

How do you get your startup recommended by ChatGPT, Perplexity, and Gemini? In this episode of GTM Hackers, host Charles Brun interviews Mehrab Hojjati Pour, founder of SEO and GEO agency SEOMode, who shares five practical GEO hacks that got a client cited in AI search answers within two weeks. Mehrab explains why SEO is a game you had to start five days ago, and why AI tooling now compresses resu...

Gabe Larsen, CRO of Atonom, canceled a $40KSalesforce contract with no replacement plan and built a working CRM in 3 hours using Lovable. This is the full story plus his playbook on AI SDRs and the autonomous organization. In Episode 13 of GTM Hackers, host Charles Brun sits down with Gabe Larsen to unpack two of the most talked about shifts in go to market today. First, the rise of the autonomous...

A Google AI engineer built a fully functional Slack clone in 14 days using Claude Code — without manually writing or editing a single line of code. In this episode, Nathan shares the full story. Nathan is an AI Engineer at Google who works with the company's largest enterprise customers to build generative AI solutions. He issued himself a public challenge: clone Slack in two weeks using only...

In many startups, go-to-market breaks when the team scales: more tools, more handoffs, more chaos. In this episode of GTM Hackers, Charles Brun sits down with Christian Lim, co-founder of Youno, to explain a more durable approach: start by building GTM infrastructure that is easy to maintain, then layer automation and AI agents on top. You will learn: Why tool sprawl creates a maintenance tax that...

Vibe coding is changing go to market faster than most SaaS teams realize. In this GTM Hackers episode, Charles Brun sits down with Noy Peleg and Sivan Butnaro  from Via to unpack how two non-developers built an internal app called Vira that replaced messy spreadsheets, synced with Jira, and is now saving teams hundreds of hours per week. If you’re a founder, GTM leader, RevOps operator, program ma...

AI in go-to-market isn’t a magic shortcut. It’s a precision engine, but only if your fundamentals are right. In this episode of GTM Hackers, Charles Brun sits down with Stephen Bates, Founder of Cabot Insights, to unpack what actually works when startups try to implement AI, automation, and GTM engineering. They break down why most viral automation workflows fail in the real world. Teams move too...

He uses this 90-day sprint framework to accelerate revenue 🚀 What happens when a proven go-to-market strategy meets AI-powered automation? Spencer Tahil, founder of Growth Alliance, breaks down the exact 90-day sprint framework he uses to take early-stage startups from zero infrastructure to a fully operational, revenue-generating machine — with just two people. In this episode of GTM Hackers, Sp...

AI-Powered GTM Engineering: How to Scale Revenue Without Overcomplicating Your StackAI-powered GTM engineering is changing how modern sales teams scale revenue — but most founders are doing it wrong. In this episode of Go To Market Hackers, we break down how to build high-ROI go-to-market systems using AI, automation, and outbound strategy without falling into the trap of over-engineered workflows...

📈 The Ultimate Guide to GTM Engineering, RevOps Systems & AI Workflows (with Oriol Serra)GTM engineering is transforming how modern revenue teams operate — and in this episode of GTM Hackers, we break down exactly how top companies are using systems thinking, automation, and AI to streamline their go-to-market motion. Whether you’re a founder, RevOps leader, or early-stage builder, this deep-...

RevOps and AI: The New Operating System for High-Performing GTM TeamsRevOps and AI are transforming how modern GTM teams operate — and in this episode, we uncover what that actually looks like behind the scenes. I sat down with Yuval Bresler, Director of GTM Ops & Analytics at Yotpo, to break down how elite operators build scalable systems, blend AI into their workflows, and drive predictable...

In this RevOps strategy podcast episode, we dive deep into how large, global SaaS companies operationalize AI, structure revenue operations, and build scalable GTM systems. If you want to understand how world-class RevOps teams think, this conversation with Shir Guterman (AppsFlyer) is packed with frameworks, playbooks, and real-world examples. Shir leads Revenue Operations across EMEA & LATAM...

GTM Hackers Ep. 3 – How GTM Engineers Build Automated, Inbound-Led Outbound Systems (with Clay) | with Nathan Van de Ridder In this episode, host Charles Brun sits down with GTM engineer Nathan Van de Ridder to break down how the best B2B teams are actually building modern go-to-market systems — not theory, but real Clay tables, ICP qualification flows, CRM enrichment, and inbound-led outbound pla...

What does it take to build world-class GTM systems that scale? In this episode of GTM Hackers, host Charles Brun sits down with Jomar Ebalida — AI consultant, author, and GTM systems engineer — to explore the future of AI-driven workflows, go-to-market architecture, and agentic systems that deliver real business outcomes. Whether you’re a RevOps leader, GTM engineer, SaaS founder, or product marke...

🔑 Key Discussion Points How Amazon engineered AI-driven email prioritization to reduce unsubscribes and boost engagement The importance of “human in the loop” systems and balancing behavioral psychology with automation Building GTM workflows with tools like Marketo, Snowflake, Gong, and LLMs for translation and conversational intelligence Lessons from enterprise vs. startup approaches: scalable p...