GTM: Get The Money® [LIVE]

What do a Star Wars screenplay, a Tableau data dashboard, and a triathlon have in common? Absolutely everything if you want to scale a business in today's landscape. In this episode of GTM: Get the Money® [LIVE], host Chris Ryan tears down the traditional, siloed corporate mindset with studio producer Renee Madcharo. They dive deep into the power of the eclectic mind—explaining why blending left-b...

Are you expecting your first sales hire to sell exactly like you do? If so, you are setting them up to become a sacrificial lamb. In this episode of GTM: Get The Money® [LIVE], we sit down with Matt Anthony, a fractional go-to-market advisor who has spent 25 years building and running marketing for venture-backed B2B startups. We tear down the biggest trap early-stage founders fall into: relying o...

Most leaders think they have a sales problem, but what if your biggest revenue leak is actually a leadership problem disguised as a bad quarter? In this episode of GTM: Get The Money® [LIVE], host Chris Ryan sits down with Tom Schin from Build Better Culture to cut through the corporate HR fluff and get down to the radical truth. The hard reality? Your culture is exactly what you tolerate. If you...

Stop burning your revenue on tech stack band-aids and massive egos. If your growth is stalling out, you don't need a new marketing trick—you need a complete infrastructure overhaul and a hard look in the mirror. On this episode of GTM: Get The Money, I bring on HubSpot OG and tactical assassin Tara Gearhart to shatter the status quo of business growth. We dissect the two biggest threats to your pi...

You finally hit $50M ARR. The board is thrilled, and a major capital event is on the horizon. So why is your revenue suddenly plummeting? In this episode of GTM: Get The Money®, Chris sits down with global dealmaker and fixer Shelli Ryan, CEO of AdHocCR. Shelli has led over 150 growth campaigns across 69 countries, and she is here to expose the uncomfortable truth about high-growth tech companies:...

Burnout 101: Is Your Relentless Drive Secretly Destroying Your Bottom Line? We need to have a radically honest conversation about the ultimate founder trap: "The Grind." We’ve been conditioned to wear exhaustion as a badge of honor, operating under the dangerous illusion that pushing through burnout is just what true leaders do. But what if your constant hustle is creating a massive, invisible bli...

Stop letting the fear of a "no" bankrupt your pipeline. If your sales cycles are endlessly long and unpredictable, you don't need another generic closing script; you may need a complete behavioral overhaul. On this episode of GTM: Get The Money®, I bring on my own Sandler Coach, Cal Thomas, to completely shatter the status quo of traditional B2B sales. We dismantle the grimy "convince and close" m...

The Alignment Crisis for any GTM. Why do we automatically assume that the playbook that made one company successful will work when copied across ten more? In the private equity world, we pull out standard scaling frameworks the moment a portfolio company hits eight million. But if every new acquisition speaks a completely different operational language, we aren’t building value. We are just multip...

“Business is an intellectual sport. If you aren’t challenging your assumptions, you’re just busy being broke.” Are you building a legacy or just managing a mess? Let’s find out. Why Your "Visionary" Strategy is Actually Falling on Deaf Ears. You’re a CEO. A Founder. A Revenue Leader. You have the vision, the strategy, and the team. But if you look at your revenue and see a jagged, unpredictable me...

Most companies overlook the secret to unstoppable revenue growth: focused leadership and clear accountability. In this eye-opening episode, Kate Potvin, founder of Stragility, reveals how mastering these upstream people problems can unlock your company's true potential. Discover how defining the right accountability structures, who owns revenue, and how teams collaborate can drastically improve yo...

Most executives know AI matters. Few know if they're doing it right. In Episode 10 of GTM: Get The Money® [LIVE], Chris sits down with Andy Dé, 3x CMO, fractional Go-to-Market strategist, and AI evangelist behind $1.8B in sales revenue and $7.3B in pipeline, to answer the question every leader is quietly asking: how do you turn AI into real business value, without the chaos? Andy shares the So Wha...

GTM is all about Getting The Money; my latest guest shows you how to Keep The Money! This episode is essential for entrepreneurs aiming to reduce costs from lawsuits, turnover, and toxic employees. Deb shares insights on employment practices liability insurance and managing toxic cultures, offering practical strategies to transform HR into a profit center.

Whether you're a founder, marketer, or sales leader, mastering your positioning can be the difference between growth and obscurity. This episode is a masterclass in simplifying complexity, aligning teams, and truly connecting with your market. Perfect for anyone frustrated by poor results or eager to unlock sustainable revenue, this conversation will change how you see your go-to-market strategy f...

Most founders don’t realize that the biggest revenue roadblock is leadership ambiguity, an unseen barrier that keeps companies stuck on a plateau. In this episode of Get the Money [LIVE], Dave Borland, a four-time founder and certified EOS implementer, reveals the proven systems that turn chaos into clarity and help leaders break through those invisible ceilings. You'll discover how leadership tea...

Are you feeling isolated in your business journey? This episode uncovers the surprisingly simple shift that helps founders scale faster, avoid burnout, and build a supportive network that lifts everyone up. Most entrepreneurs overlook how vulnerability and community can unlock rapid growth. EO's Marissa Madding reveals how embracing these principles transforms startups into thriving companies. Mar...

Most companies overlook the secret to unstoppable growth: building authentic relationships during and after the sale. Perfect for sales leaders, founders, and GTM teams committed to making a difference, this blueprint turns transactions into relationships and relationships into revenue. In this episode, Abel shares his unconventional approach to mastering the art of storytelling in sales, and how...

Hosted by Chris Ryan at SIX, the show explores how revenue acts as a force for good. We’re moving beyond "Go-To-Market" to the real result: Getting the Money to build a future where everyone wins.   We focus on why companies or sales teams stall and how we can help them.