Growth Journal with Jasper

The first episode of my 6-week content sprint journal. Over the next 2 months there will be a weekly extra podcast episode on Tuesday where I share my learnings about daily content creation for my business.   In this first episode I am talking about what the plan is, why I am doing this and what I hope to achieve.   Connect With Me YouTube: https://www.youtube.com/jaspermeurs Instagram: https://ww...

By now you probably know content creation is important for your business. Great! Yet, most businesses are still doing it wrong. This is something I come across quite often as a Certified HubSpot Consultant . In this episode I explain how to create content in a way that actually works. And even better, with a system that makes it more easy to consistently create high-quality content. I'll also go o...

With more and more privacy-focused laws and software entering our world, the way we do our marketing has changed quite a bitin the last couple of years. In this episode I will talk about the ways how we can use this momentum to our advantage and actually improve the way we do our marketing. Creating event better customer experiences in the process! Have you downloaded my FREE webinar checklist yet...

This episode comes with a FREE webinar checklist I have handcrafted based on everything I learned running webinars and attracting high-quality leads in the process. Click here to get your free webinar checklist!   Webinars are a pretty good way to get high-quality leads for your business. Yet not a lot of companies are getting the most out of this, or are even using this. So I want to talk about a...

Subscribe to my newsletter: https://www.jaspermeurs.com/newsletter As an experienced marketer I often get the question "Are Facebook Ads still worth it?". Especially with all the focus on privacy these days, like the iOS 14.5 update. And my answer is a loud and clear: YES! You just need to know how to approach your campaigns in a way that they keep performing well. In this episode I'll share my su...

Email marketing is the marketing channel with by far the highest ROAS (Return On Ad Spend). But you've got to do it right. In this episode I will give you 5 great tips to make sure your B2B email marketing doesn't suck.

The projects I am doing with my business always have been digital for the most part, ever since I started doing them while I was still in university college. And this works great. The only part of my business that hasn't been mostly digital so far is my own sales and marketing. And this is something that is going to change over the coming months.

Over the past years I've created a system to plan and manage my travels. This makes that travel became a lot less stressful and it made it possible for me to do longer "digital nomad" trips with ease of mind.

In 2020 I thought I would go about my new year's resolutions a little bit different. Instead of having some resolutions for the new year, I started doing one challenge a month. The only requirement for each challenge was that had to be something that would make me better.

I tried making YouTube videos multiple times over the past years, but I always tend to fail. Here's what I learned.

Do you know the real value of your content marketing strategy? Especially for evergreen content, it basically acts like the ETF foundation of your investment portfolio. It might not be the biggest gains driver of the quarter, but it is most definitely creating value for your business and silently compounding over time. In this video I will explain why content marketing really matters for your busi...

When I started as a freelance marketing consultant while I was still in college, I had to learn things the hard way. Now that I have grown my consulting business to a thriving 6-figure marketing business, there are some things I would like to teach my younger self. Watch along to become a better marketer, faster.

Almost 3 years ago I decided to keep a daily journal and this time I sticked with it. Before this I had multiple attempts at daily journaling, but kept failing at it. So why did I succeed this time? Here is what I learned!

The opportunity of creating a Direct-to-Consumer brand has never been bigger. Especially with the increased costs of logistics eating your margins because of the current climate. In this episode I will explain what Direct-to-Consumer is, as well as the advantages and disadvantages over the "classic" way of creating and distributing your products. In the end I will also go over some examples where...

"How can you make money while you travel?" is something I get asked quite often. I have build my business in a way that allows me to be totally location independent. In this episode I will give you 5 business ideas that will allow you to be location independent as well! Links mentioned in this episode: RemoteOK: https://remoteok.io

This episode will teach you exactly the technique I rediscovered that instantly made me more productive. If you are struggling with procrastination, this episode is for you! I haven't procrastinated anymore since I really implemented this technique.

In this episode I'll go over how I set up my business so that I am able to work and travel at the same time. If you'd rather watch the YouTube video, click here .

In this episode I'll give you a detailed overview of exactly how I plan my week as an entrepreneur and a remote marketing consultant working for various clients. I've fine-tuned this system over the past decade to make sure I can perform at peak productivity and I'm sure it will help a lot of you as well. In case you want this episode in video format, click here to watch it .

How do you create a good B2B marketing strategy for an early stage start-up? Especially in the early stages of an enterprise creating a good marketing strategy can often be a challenge. In this episode I explore a strategy that I very much believe in.

It starts with an idea. We've all had great ideas on what we want to see or what we want to improve in our marketing strategies, and we start by reverse-engineering a strategy or process on how to get there. The problem though is sometimes we're not focused on the right criteria and we may forfeit some great ideas (and potential results) because of the way we're interpreting our data. But the ques...

At the beginning of each year I always like to look back at the previous year. During these reviews I look at everything I did over the past year. The things I really enjoyed and the things I didn't like as much. This process always yields some interesting lessons, which I will go over in this episode.

When it comes to lead generation, most businesses will use tactics like providing people with something in return for their email address. Now, I'll admit that I'm guilty of this as well, but I've come to understand that in this way you're practically forcing people to give you their information to get what you initially promised them. This is not the way to go, and it's becoming clear that people...

This current worldwide epidemic has affected the way in which we all go about our work. This calls for adaptations and new implementations. In this podcast I'm sharing some things that work for me, which you can use as well.  There are even some new opportunities to do things, which previously would have been much more difficult. Find out how we can make the best of the current situation. 

The Corona virus will have long lasting effects on the world as we know it, that's for sure. Businesses will probably also have a hard time to cope with the effects this has on their business. Let's talk about some creative ways you can dealt with this as a business.

Booking.com does about 25,000 tests on a yearly basis. Let's talk about how you can use testing as your superpower.