Growing Steady | Intentional Creative Business Podcast

In this week’s episode, we do a feelings check-in. How’s everyone feeling about our nemesis Omicron? How’s everyone feeling about the remaining tasks to do? How’s everyone feeling who is finishing a third round of shingles? Then, we take you on an adventure through our Garage Sale AND the UN-Fine Art Sale (which is still going until December 17 — just 9 pieces left for sale as of recording!) We br...

Everyone deals with chaos at one time or another and there’s no perfect way to get through it. One thing that helps us is to not try to fight it and instead to embrace it. Caroline getting shingles for the third time? Sorting through 300+ pieces of one-off to sell? Gearing up for a garage sale to sell the majority of our things? And a bunch of other smaller decisions to make thrown in? What chaos?...

We are fully aware that this big life change is something we chose, so the emotions we’re feeling are self-imposed. However, much like starting your own business, or growing your family, or moving across the country, etc, even if you’re making that choice those big life events can still be (and are!) hard. This episode is a bit of an emotional check-in where Jason ACTUALLY has some emotions - gasp...

We have 11 questions we grabbed from the game OpenUp! These weren’t pre-selected and we simply picked them at random while recording to make it fun and authentic. Have fun asking these questions with your friends, family, partner, or just answering them on your own: If you had a hairy spot on your body that you could NEVER shave and that would grow forever, where should that spot be? Do you feel t...

We’ve learned so much in recent years that not everyone has the same circumstances, opportunities, or physical/mental abilities to work at the same pace. We’ve tried to shift our online biz messaging to remove any mention of a certain pace or amount of money being deemed as “good.” What matters is that YOU define the pace and the amount of money/work that YOU can do that’s right for YOUR life. The...

This week, we’re sharing our experiences about moving from client-based businesses to running digital products (or really anything non-client biz related). The BIGGEST point we want to hit home is that there is no one-size-fits-all approach to moving away from clients. It might take you a year, and that’s okay. You might need to save up 6-months savings to feel comfortable, and that’s okay. There...

This week, we’re sharing an idea that James Clear popularized in his book Atomic Habits . You can read more about his Systems vs Goals excerpt here . We talk through how the idea of focusing on your input instead of the outcome can drastically change how you feel about the tasks you need to do consistently (posting on social media, writing an email newsletter, working with clients, etc). 🍿 Movies...

The past 3 weeks haven’t been a perfect dry-run of our full-time travel adventures we’re embarking on, but they showed us a handful of lessons we wanted to share here on the pod. We discovered a way we hope to avoid being slapped in the face with plug-in air fresheners. We learned that someone 👩🏻‍🦰 has to sleep on a particular side of the bed. We figured out that a dining room table with a dedi...

If you love hearing tons of numbers in your headphones, this episode is for you 😱😅🥂. We break down evvvvverythnng from our Fall Enrollment period of our WAIM Unlimited coaching program (you may have heard us mention them as our “sponsor” in previous weeks 😉). We are so excited to welcome 107 amazing humans to our WAIM family and to see a total of $214,000 in revenue added! Strap yourself in an...

This week, we wanted to share some of the absurd things we consistently do to inject fun into our businesses (and lives). From having silly acronyms for everything, like PEWT, BASSSF, JICLI, etc. To embracing characters and themes, like Iggy the Idea Monster (Teachery) and Hoggy the Hedgehog (Un-Boring Coaching). To having random dance parties or jumping around like a goofball in the middle of a m...

In this week’s episode, we dive into a topic that is truly a bummer but it’s a bummer you can LEARN from 👏👏. Launching a product or service takes soooo much effort. You pour your heart and soul into your creation only to have no sales? Ouch. We know the feeling and we wanted to talk about what you can do after a (financially) unsuccessful launch. Also, shout out to our 14 listeners! We see you,...

What are all the things we do leading up to a big launch? How much content do we create? When do we start creating content? How much time is right for pre-launch promotion of a higher-priced product? Does IG actually help us sell our program?? In this week’s episode, we share our entire pre-launch strategy for WAIM Unlimited (currently open for enrollment!) We share why we think starting your laun...

How do you go from $0 to $500/month in business? What about $3,000 to $5,000/month? We share the key shifts we made at every stage of online business from $0 all the way up to $10,000++ per month. If you’re on our WAIM Weekly email newsletter, you most likely received our Grow It Gradually 🦋 email series the past six weeks. We know we packed A LOT of information in each of those emails to help yo...

With oodles of sales launches under our belts, we've learned quite a thing or two. We want to share ten of our top launching tips with you in this week's episode! The discussion of the exact number is ongoing in our household, but we’ve done somewhere near 40 sales launches in the past decade. Some launches have exceeded expectations, some have flopped miserably, and some have been stress-free! Th...

It's the 100th episode of our podcast - HURRAY! This week is a bit different as we gathered some fun "assumptions about us" over on our @wanderingaimfully IG account and recorded a video talking about them. You can listen to the audio version right here as a podcast ep and it's still a barrel of fun (we hope!) Can you believe it’s the 100th episode of our podcast?? We did something different this...

It’s really easy to feel like you have to say YES to any opportunity that comes your way in business but in this episode, we want to share why (and how) saying “NO” is one of the best things you can do for your future self. If you’re at the very beginning of your business it may feel like you’re in “scarcity mode” and you have to YES to any opportunity that comes your way. However, we’d argue that...

In this week’s episode, we talk all about your offer (the thing you sell that makes your business a… business). We talk about the three different offer “models” and how you can use each one to your advantage at different stages of your biz. There is no right offer model, just the one that works best for you at this current moment in your life! Listen to us share some of our mistakes over the years...

Now… should we share the mistake in these show notes? Ehhh, why not!? The #1 mistake we see: Focusing too much time on creating and building a business and NOT enough time marketing and promoting it. If you are building a BUSINESS (a thing people pay you money for) you absolutely have to promote it and ask people to give you money. Do you have to do that in a sleazy way? Absolutely not! And that’s...

We. Are. BACK! Did you miss us?? We missed you! After a month off, we are back in the podcast-saddles and excited to share all our ramblings with you. In this week’s episode, we go over a mindset shift we’ve had about procrastination and what we’ve learned about having more compassion for it. We also dive into five, six, maybe ten (??) tips about procrastinating less. These are simply things that...

This will wrap up our 4-part “Zooks Travel Full-Time in 2022” impromptu series! We hope you enjoyed it and in this episode, we answer some questions from IG, our Slack Community, and a few from some Jason Z guy. LOL. 🤔 What’s the #1 thing we’re afraid of for our 2022 travels? 🤔 What are the 3 must-have items we’re packing and how are we deciding what to pack and not pack? 🤔 Are we selling all o...

Well, we made a decision! 😂 We are NOT going to create an entirely separate brand to share our 2022 travels. Just because you CAN do something, doesn’t mean you SHOULD. That’s the advice we’d give someone else so we’re taking it ourselves. In this episode, we walk through our content strategy to document and share our 2022 travel plans, including how we think it ties in as marketing for our WAIM...

In this week’s episode, we chat about what we think our slow travel lives will look like on a week-by-week basis. Then, we dive in on a discussion about creating a brand new business (alias: Zook Travel Emporium) where we’d be writing travel blogs, filming travel videos, and running travel social accounts. We’re sharing the “messy middle” of those plans and aren’t even sure where we ended up 😂. H...

Hello friends! This week, continuing our “fun in the summer” podcast series, we decided to have our first official meeting for our upcoming 2022 year of traveling - WOW. We share the plans as they sit right now on this episode including our slow travel mindset and figuring out where the heck to even start (we think we figured it out while recording, listen for the 🤝 moment!) We have 6 months unti...

The next few weeks of our podcast will shift from business and focus more on life, silliness, and just all-around fun (we hope!) as we partake in our summer sabbatical. In this episode, we answered 10 thought-provoking questions and they range from deep and meaningful to utterly ridiculous. A great metaphor for the two of us as human beings, don’t you think?? Here are the 10 questions if you want...

From our extensive experience with burnout, taking time off BEFORE you burn out is a crucial move. But, we only got to that place through trial and error as we’re pretty sure you can relate. This summer we’re going to be taking two months off for a summer sabbatical and we wanted to share how we got to a place where that was possible. We also go over our history of not taking breaks and how that’s...