Grow Your VA & OBM Business: Soulpreneur Scaling Stories

In this episode of Soulpreneur Scaling Stories , I dive into a common trap many service providers face: thinking that taking on more clients is the answer to scaling their business. I share my personal journey of burnout as an OBM stuck in the “time-money loop” and reveal why being fully booked is a liability—not the flex it’s often made out to be. You’ll learn why traditional advice like booking...

In this episode of Soulpreneur Scaling Stories, I’m joined by Abbie Radford, a messaging and positioning expert who helps women entrepreneurs stand out as the top choice in their industries. Abbie shares her journey from corporate marketing to building her own business, where she empowers service providers to clarify their message, streamline their offers, and confidently express their unique valu...

In this episode of Soulpreneur Scaling Stories, I’m joined by Sarah Noked, founder of OBM School and a pioneer in the online business management space. Sarah shares her journey from starting as a virtual assistant to building a thriving agency and training a new generation of OBMs. We dive deep into what it means to be an online business manager, why OBM skills are essential for scaling, and how t...

In this solo episode of Soulpreneur Scaling Stories, I’m breaking down why the common advice to simply “raise your rates” may be the worst move for service providers looking to scale sustainably.  I share my own experiences and those of my clients as we unpack the chaos that often comes with hourly retainer packages, client overreach, and blurred boundaries.  Discover why increasing your rates wit...

In this episode of Soulpreneur Scaling Stories, I’m thrilled to welcome business mentor and podcast host Melissa Hussong. Melissa shares her journey from her early days as a motorcyclist to becoming an inspiring mentor for women entrepreneurs seeking balance and success.  We explore the profound role of intuition in business, how to recognize and prevent burnout, and the steps Melissa took to crea...

In this episode, I chat with systems and scaling strategist Diane Lam. Together, we explore the importance of creating solid backend systems for intentional business growth.  Diane shares her insights on how service providers and coaches can build scalable businesses without burning out.  We discuss the challenges of scaling, how to set up automation and processes, and the importance of boundaries...

In this episode, I’m joined by Jemma Broadstock, a coach for entrepreneurs with a background in psychology. Jemma specializes in helping business owners create a happier and more aligned version of success.  We discuss the crucial shift from chasing external markers of success—like money and clients—to focusing on what truly makes you happy in business.  Jemma opens up about her own journey as a s...

In this solo episode, I challenge a common piece of advice you often hear: "Just get more clients!"  For many online service providers, growing your business isn’t about adding more clients, but about rethinking how you structure your offers and services.  I dive into why taking on more clients can actually lead to burnout and overwhelm, and how to shift your mindset toward creating scal...

In today’s episode, I sit down with Deborah McDaniel, an attachment-based leadership and business coach, and CEO of *Becoming Luminary*.  We dive deep into how understanding attachment styles can help you become a more effective business leader, especially as you scale your business. Deborah shares her personal business journey and breaks down how your attachment style affects how you manage your...

In this episode, I’m joined by Becca Hoover, a business coach and social media strategist for moms. Becca shares her journey from being an overbooked virtual assistant to becoming a coach and strategist.  We dive into the pivots she made in her business, how she manages her time as a busy homeschool mom, and the importance of staying aligned with what truly excites you.  Whether you’re an aspiring...

In this final installment of the burnout series, I’m diving into the practical steps you need to take to transform your online service provider business from burnout to balance.  This episode is all about actionable strategies that you can implement right away to protect your energy, streamline your processes, and align your business with your unique strengths.  I’ll walk you through the differenc...

In the second episode of my three-part burnout series, I’m diving into the research-backed factors that contribute to burnout and sharing actionable steps to help you transition from burnout to balance in your online service provider business.  I’ll walk you through the six critical factors—workload, control, reward, community, fairness, and values—that can lead to burnout and show you how to alig...

In this first episode of our three-part series on burnout, we dive deep into what burnout truly is—beyond the common misconceptions. Learn what burnout really is and why it’s often misunderstood.  I share my personal burnout story and guide you through the foundational understanding of burnout, specifically tailored for online service providers.  This episode breaks down the three critical compone...

Join me and special guest Meaghan Dunham, an Intuitive Business Coach and energetics educator. In this episode of Soulpreneur Scaling Stories, Meaghan shares her experience as a coach who integrates astrology, Ayurveda, and yoga philosophy into her business coaching.  She uses these unique modalities to help women entrepreneurs overcome plateaus and make intentional, aligned business decisions.  L...

I'm pulling back the curtain on the BTS of running an online business. This week, I’m sharing everything from the accidental podcast bloopers that never made the cut, to the world of client management.  In this episode, I cover: ✨ The not-so-glamorous side of podcasting: What really happens behind the scenes (and why it’s okay to mess up). ✨ Client drama. We’ve all been there. Let’s talk ab...

In this episode of Soulpreneur Scaling Stories, I'm joined by Marta Checko, a business strategist and embodiment coach who brings a refreshingly holistic approach to entrepreneurship. As a first-generation Polish American and part-time digital nomad currently based in Costa Rica, Marta has learned to marry analytical business operations with creative expression and emotional intelligence in a...

Meet Natalie Alvarado, the Marketing & Business Coach who went from teaching parents how to handle toddler tantrums to helping coaches land high-ticket clients.  In this episode, you'll discover: ✨ How to pivot your business without causing mass hysteria among your audience (spoiler alert: honesty is the best policy, who knew?) ✨ The art of speaking to your clients' "aspiratio...

In this episode of Soulpreneur Scaling Stories, I'm joined by Amparo Rojas, an embodiment and energetics coach who helps women create alignment across all areas of their lives. Amparo shares her journey of recognizing patterns in her clients - those succeeding in business but struggling in relationships, or vice versa - and how this led to her pivot toward holistic coaching. This conversation...

Behind the Scenes of Pausing and Pivoting Your Business with Intention  Join me, your passionate business coach, as I take you behind the scenes of my business journey in this episode of Soulpreneur Scaling Stories.  Discover the keys to intentional scaling, hear about my transition from one-on-one retainer work to coaching, and learn why I decided to hit pause on a promising business endeavor.  I...

Your body is your secret weapon in scaling your business. Today, we talk all about the subtle (yet powerful) world of somatic healing with special guest Sheridan Ruth, a somatic trauma therapist and nervous system whisperer.  From deciphering the buzz of your autonomic nervous system to blending ease with inevitable entrepreneurial discomfort, Sheridan shares eye-opening strategies and, some prett...

In today's episode, we're embracing our weird! Join me as we dive deep into the magic of embracing your uniqueness with Web Designer and Branding Expert, Megan Gersch.  Learn how your quirks can attract your dream clients and why bold colors might just be your secret weapon. From scaling your business with intention to the quirkiest clients Megan has worked with (Etch-a-Sketch artist, an...

Ever wondered what really goes on behind the scenes of successful entrepreneurs' lives? This episode is for you!  Join me as I chat with Abbey McKendry, a Marketing and Messaging Coach with a passion for transforming burnout into aligned business bliss Abbey gets real about how cookie-cutter strategies led her to burnout and how she found her magic touch in coaching through a process of hones...

📢 Calling All the VAs, OBMs and Online Service Providers ready to Embrace Their Unique Magic! 📢 Listen to see why I burned my first scaling iteration to the ground and how allowing myself the freedom to play and experiment as well as trusting my intuition changed EVERYTHING. In this episode, we're diving into the world of your 'unique magic'. I dive deep into finding and harnessin...

Today I take you behind the scenes of scaling a soulful business. This time, I caught up with Rebecca Nesbitt, the CEO of the CEO Crowd, a community aimed at connecting and supporting female entrepreneurs. Rebecca shares her twists and turns from high-ticket one-to-one coaching to creating a thriving membership model without scaling her time.  If you've ever felt like you need a tribe of kind...

Join me in this episode as I chat with the one and only Mel Maw, VA Agency Owner and Podcast Host about her unique journey in the business world. In this episode, Mel reveals the shocking truth about her scaling journey - it's backwards! That's right, she went from coaching to focusing solely on her agency she's been running for five years.. Mel shares her recent decision to stop co...