Grow Your B2B SaaS

How did MorningScore transform SEO with gamification? In this episode of the " Grow Your B2B SaaS " podcast, host Joran interviews Karsten Madsen , the founder and CEO of Morningscore . This episode delves into Karsten's entrepreneurial journey, the challenges he faced, and the strategies he used to grow his SaaS company. Morningscore is a gamified SEO tool designed to help small com...

In this episode of the Grow Your B2B SaaS podcast , Joran interviews Ivana Todorovic , founder of AuthoredUp , a LinkedIn content creation and analytics tool. Ivana shares her journey from editing and blockchain roles to entrepreneurship. The conversation delves into founding and growing a SaaS company, covering challenges, strategies, and lessons learned . Key Timecodes (0:52) - Joran introduces...

In this episode of the Grow Your B2B SaaS Podcast , Host Joran interviews Gary Amaral , the co-founder and CMO of two SaaS companies, Unkover and Breadcrumbs . Gary shares his journey, insights, and challenges in building these companies, along with practical advice for SaaS founders. Key Timecodes (00:00) - Introduction of Guest (00:50) - Guest Introduction and Background (01:22) - Startup Origin...

In today's episode of the Grow Your B2B SaaS podcast , host Joran welcomes Liam Martin , the co-founder of Time Doctor , a SaaS company specializing in time tracking and productivity monitoring. Liam's background is quite diverse, having worked as a journal editor, a research and teaching assistant, and the co-founder of staff.com. His entrepreneurial journey took a significant turn when h...

In a recent episode of the Grow Your B2B SaaS podcas t, host Joran interviewed Preston Keller , also known as PK, the founder of Emergent 3 and creator of e3, a safety and emergency SaaS platform targeting governments, educational institutions, and businesses. PK's journey from launching e3 in 2021 to achieving a million dollars in Annual Recurring Revenue (ARR) is filled with valuable lessons...

Are you wondering how to bootstrap a B2B SaaS to $5M and Beyond? In this captivating episode of the Grow Your B2B SaaS podcast , host Joran explores the journey of Bridget Harris , co-founder and CEO of You Can Book Me . Managing over 20,000 customers and 1.5 million bookings each month, Bridget reveals key insights on bootstrapping a successful SaaS business, obsessing over customers , and leadin...

In the latest episode of the Grow Your B2B SaaS Podcast , host Joran engages in a candid conversation with Joe Lewin , founder of Foundy , an acquisition fundraising portal. Joe shares his entrepreneurial journey, offering valuable insights and experiences. His background includes the successful founding and subsequent sale of Swings, a tech company, providing him with a wealth of knowledge on bui...

In this episode of the "Grow Your B2B SaaS" podcast, host Joran interviews Mike Heap, the founder of My Ask AI, an AI customer support solution. Mike shares his entrepreneurial journey, the challenges he faced, and the strategies he employed to grow his company to 40,000 users and $300K ARR within one and a half years. Mike urged founders to stay focused on their vision and to avoid gett...

In this episode of the Grow Your B2B SaaS podcast , host Joran sits down with Marie Marten s, the dynamic co-founder of Tally , to delve into her remarkable journey of building a successful SaaS company from scratch. Tally, a streamlined and free form-building tool, skyrocketed from inception in 2020 to achieving a staggering 1.3 million ARR with over 300,000 users, all while maintaining a lean te...

In this insightful and engaging podcast episode, Vlad Gozman, the founder of Involve. Me, shares his entrepreneurial journey and valuable lessons learned along the way.  From starting his first company straight out of university to pivoting and growing Involve. Me into a successful SaaS company, Vlad's experiences offer a wealth of wisdom for aspiring SaaS founders. He emphasizes the importanc...

In today's episode of the "Grow Your B2B SaaS" podcast, we dive into the journey of Michael Heiberg, CEO and founder of Ocean.io, a cutting-edge account-based data platform powered by AI. Join us as we uncover Michael's path from sales at SAP to launching his own venture, exploring the challenges and triumphs he faced along the way. Discover how Ocean.io is reshaping the sales an...

How did Userflow grow to 4.6M ARR with a team of 3? In this episode of the Grow Your B2B SaaS Podcast, Joran Hofman interviews Esben Friis-Jensen, the founder of Userflow, a successful SaaS company that grew to 4.6 million ARR and was later acquired by Beamer. Esben's entrepreneurial path is a testament to the power of persistence, innovation, and strategic decision-making in the competitive l...

Jamie, CEO of Cybersmart, shares invaluable insights and strategies for B2B SaaS founders navigating the journey from startup to scale-up. From effective time management to fostering a supportive company culture, Jamie offers practical advice gleaned from his own experiences. Whether you're striving to reach $10k in monthly recurring revenue or aiming for $10 million in ARR, this episode provi...

When embarking on the journey of building a Software as a Service (SaaS) company, founders often face a many challenges at different stages of growth. One crucial aspect that cannot be overlooked is the process of finding the right people to fill key positions within the organization. Whether it's identifying the perfect fit for a lead role or building a strong management team, the importance...

In season 3 of the Grow Your B2B SaaS podcast, we asked all our guests the same question: "What kind of advice would they give a B2B SaaS founder growing to 10M ARR?". By combining all the advice into one single episode you will be able to hear their answers in less than 40min! So, are you looking to grow your SaaS and unsure how to surpass the 10M Annual Recurring Revenue (ARR) mark? Th...

In season 3 of the Grow Your B2B SaaS podcast, we asked all our guests the same question: "What kind of advice would they give a B2B SaaS founder growing to 10K MRR?". By combining all the advice into one single episode you will be able to hear their answers in less than 40min! So, are you looking to grow your SaaS and unsure how to surpass the 10k Monthly Recurring Revenue (MRR) mark? T...

Wondering how to sell enterprise SaaS? Well prepare to learn from a 100M+ ARR founder. In this episode on the Grow Your B2B SaaS podcast , Host Joran Hofman dives into a conversation with Jim Yu , the founder and exec chair at BrightEdge , exploring the ins and outs of building and selling enterprise SaaS. Jim generously shares his journey, reflecting on the hurdles and lessons learned along the w...

Is it possible to build a billion-dollar business within a year? Well, the answer is YES! In this special episode of the Grow Your B2B SaaS podcast, recorded live on stage at the SaaS Open event in Austin , USA, show host Joran Hofman sits down with Adam Robinson , the founder of retention.com . This episode covers the critical factors and hacks to building a billion-dollar business within a year....

How is Chili Piper becoming a billion dollar company? In this episode of the Grow Your B2B SaaS Podcast , Joran Hofman interviews Alina Vandenberghe , the co-founder and CEO of Chili Piper , a B2B SaaS company that helps sales teams automatically schedule appointments with leads They Instantly turn inbound leads into qualified meetings. They discuss Chili Piper's journey to becoming a billion-...

Do you already have an affiliate marketing program set up for your B2B SaaS? If not, Are you considering setting up an affiliate marketing program for your B2B SaaS but unsure where to start? Fear not! In this episode of the Grow Your B2B SaaS Podcast , hosted by Joran Hofman , we delve deep into the world of affiliate marketing . Our guest expert, Dustin Howes , brings over 13 years of experience...

What is the unsexy truth about startup success? Building a successful startup isn't easy. Founders face tough challenges while trying to make their vision a reality. It's commonly stated that founders face the heat in their kitchens but keep cooking nonetheless, and as a result, we primarily see the final product presented without actually knowing what it took to come up with this final pr...

Are you wondering how to scale your SaaS to 1M MRR? Well, the secret lies in setting up and having the right processes in place. In this episode of the ' Grow your B2B SaaS' podcast , Joran Hofman sits down with Matt Wolach to discuss how to scale your SaaS to 1M MRR using processes. Matt is a multi-faceted professional with experience as a founder, investor, mentor, and podcast host. His...

In this post-COVID era, money isn't flowing freely anymore. But here's the burning question: How exactly do investors analyse SaaS businesses? Join us in this episode of the " Grow your B2B SaaS " podcast where we roll up our sleeves and dive into the detailed aspects and complexities involved in analyzing SaaS businesses, particularly in the post-COVID era. We'll shine a lig...

What questions are you asking your prospects during the discovery call? Is your approach effectively engaging your prospects during the discovery call, and more importantly, are you successfully converting them into paying customers? The key to a fruitful discovery call lies in a carefully designed and proven strategic process. If you're aiming to enhance your customer conversion rate from dis...

Ever wondered How to unify Sales, Marketing & SDR’s in your GTM strategy? Well, In this insightful episode of the Grow Your B2B SaaS podcast, we welcome Chris Walker , CEO of Passetto, a leading GTM consultancy, and Executive Chairman at Refine Labs . With his acclaimed podcast, Revenue Vitals, Chris brings extensive expertise to the table, emphasizing the crucial role of aligning sales, marke...