Grow With Rach and Neal

Episode #122 Real Estate Video Marketing: How to Get Agents on Camera (and 403% More Listing Views Listings with video get 403% more views. Add a person in the first 5 seconds? That jumps 5–10x. So why are agents still avoiding camera? In this episode, we break down how to: Get agents comfortable on camera Use AI to make scripting easy Pitch video using real data (that actually convinces clients)...

Busy Season is already here for Rachael while Neal prays for no more snow. Were talkign about all the chalenges of the next busy season this episode. This week’s episode of Shooting the Shit  is brought to you by HDPhotoHub, the platform real estate photographer's trust.: Get 50 free credits when you sign up for HD Photo Hub. Use promo code STS. Don't forget the HDPH Marketing kit includ...

 In this episode, we sit down with Alex Coombs to talk about the real secret behind scaling a successful real estate media business—team culture. Alex shares how she built a 17-person team by focusing on leadership, positive workplace culture, training, and creating an environment where people actually want to stay and grow. If you're struggling with freelancer turnover or looking to build a...

Understanding your strengths isn’t just self-awareness — it’s a business advantage. In this episode, we explore how leveraging your natural strengths can make even the parts of business you hate more effective. Using CliftonStrengths and the Big Five as a framework, they share personal insights and real-world examples from building creative businesses, and explain why alignment beats brute force e...

Episode 119 DiversifyYour Business for Growth-and Hiring Virtual Talent to Scale w/ Paul Chareth What happens when you stop relying on one industry for all your income? In this episode, we sit down with Paul Chareth, founder of Flylisted and now Staffify, to talk about building a more stable, scalable, and sustainable business through diversifying both your services and your clients. Paul shares h...

Episode #118: How to Build a Website Google Actually Understands (Schema Style) In this episode, we break down what schema markup is, why it matters for SEO, and how it helps Google understand your website. We cover simple ways to add schema, plus foundational website and SEO principles that make your site clearer, stronger, and easier for search engines (and humans) to navigate. Get Free Schema G...

Episode #117 Cold Calling Role Play Live. With Eli Jones. What Could Go Wrong? 😬📞 Let’s be honest—cold calling terrifies most real estate photographers. Including us. So instead of talking about it, we did something way more uncomfortable (and way more useful): we brought on Eli Jones and put ourselves on the spot with a live cold-calling role play. If you’ve been in real estate media for more t...

Episode #116 This AI Team Might Replace Your To-Do list Imagine having a full team working for your business—without hiring, training, or burnout. 🤖🔥 Rachel shares her experience onboarding with Marblism, an AI team built to handle real business tasks. We break down how it works, what’s surprisingly powerful, and why AI assistants might be the next “hire” you make. Here is the link for Marblism:...

Episode #115: PMRE Roundtable: Acting, AI, Industry Shifts, Horror Stories & the Future of Real Estate Media In this packed roundtable episode, we sit down with two fantastic guests: 🎭 Oliver Ward — real estate media business owner & business coach, sharing hilarious stories from his jump from acting into real estate, plus insights from coaching RE photographers. 💻 Ian Kotzman from HDPho...

Episode 114 Unpacking PMRE Las Vegas 2025 What We Expected, What We Got, and What You Should Do Next Fresh off PMRE 2025, Neal and Rachel sit down to unpack everything — the good, the surprising, the overwhelming, and the “oh crap, now we have 47 new things to do” moments. In this episode, we talk about: Our initial expectations vs. what the conference actually delivered The biggest takeaways we’r...

Episode 113 Highs and Lows Typhoons, our children, our business success and the threat of loosing our biggest clients, getting on stage in front of hundreds and fighting the fear. All these things were our Highs and lows of our week. This week’s episode of Shooting the Shit is brought to you by HDPhotoHub, the platform real estate photographer's trust.: Get 50 free credits when you sign up fo...

Episode #112 Stacking Wins: How we leveled up this year(Part 2) In this episode, we’re celebrating the big (and small) wins we’ve had this year — many of which started unfolding after PMRE. From building stronger teams and improving our video work, to finding better workflows and a healthier work-life balance, we’re unpacking what changed, why it worked, and how it’s helping us grow personally and...

Episode #111 Stacking Wins: How we leveled up this year(Part 1) In this episode, we’re celebrating the big (and small) wins we’ve had this year — many of which started unfolding after PMRE. From building stronger teams and improving our video work, to finding better workflows and a healthier work-life balance, we’re unpacking what changed, why it worked, and how it’s helping us grow personally and...

In this episode, we dive into the world of Zillow Showcase tours—a special add-on that can give real estate agents’ listings an extra push on Zillow. We break down what you need to get started—like 360 cameras and floor plans—and chat about the pros and cons of offering this service. While Rachel’s already using Zillow Showcase with a few agents, Neal is still on the fence. We discuss whether it’s...

🎙️ Episode 109: It’s Not Too Late to Go to PMRE 2025! In this episode, Rachel and Neal dive into why it’s still not too late to join this year’s PMRE Conference in Las Vegas! We’re heading there ourselves and couldn’t be more excited to connect with everyone in the real estate media community. We chat about the conference highlights, some of the incredible speakers and sessions on the agenda, and...

Episode #108 Jordan Powers AD Photo Summit Architectural photographer Jordan Powers rejoins Rachel & Neal to unpack how AI is reshaping real estate and architectural photography , share insider details on the upcoming AD Photo Summit , and reveal the inspiring story behind his leap from real estate to high-end architecture work .  STS Listeners also get a huge $500 discount to The AD photo Sum...

 Episode #107 Micro-Living, Maxi-Impact: Real Estate Photography for Tiny Spaces Small spaces. Big challenge. In this episode Rachel spills her best-kept secrets for photographing tiny houses and boat houses so they look spacious, inviting, and magazine-ready—whether you’re on land or floating on water.  This week’s episode of Shooting the Shit is brought to you by HDPhotoHub, the platform real es...

Episode 106 – The Secret Sauce: How OurExecutive Assistant  Keeps the Business Running Smoothly Ever wonder what keeps a busy real estate media company humming behind the scenes? Meet the powerhouse who answers every email, juggles client calls, plans content, and keeps our team on track. From handling tricky customer moments to creating systems that save the day, she shares her top tips, favorite...

Episode 104 part 2 of 2 ! This week's guest, Pete Stagl, is an entrepreneur, marketing strategist, and the creator of the Pixl Marketing Method, a step-by-step framework designed to help real estate media business owners attract more clients, retain them longer, and grow with confidence. There is so much great information in this interview with Pete that we are breaking it into two episodes....

Episode 104 part 2 of 2  This week's guest, Pete Stagl, is an entrepreneur, marketing strategist, and the creator of the Pixl Marketing Method, a step-by-step framework designed to help real estate media business owners attract more clients, retain them longer, and grow with confidence. There is so much great information in this interview with Pete that we are breaking it into two episodes. H...

🐓 Episode #103 Morning Habits That Could Save You Years This week, things get… a little farm-y. Rachel’s mornings now start with feeding her donkey at sunrise, and somehow that’s turned into a masterclass in starting your day right. We’re talking coffee, chores, mindset, and the little routines that make a big difference in your real estate photography business. Plenty of laughs, a few unexpected...

Episode#102 If you don’t know, now you know…Realtor This week’s episode of Shooting the Shit is brought to you by HDPhotoHub, the platform real estate photographer's trust.: Get 50 free credits when you sign up for HD Photo Hub. Use promo code STS. Don't forget the HDPH Marketing kit includes a slideshow video offering. It's the first step towards offering full blown video services...

 Ep. 101 – Getting Ready for the Slow Season A listener reached out with a question we love : “What do you do to prepare for the slow season?” In this episode, we’re breaking it all down—how we save money, shift our marketing, and get proactive before things quiet down. From booking headshot pop-ups and event gigs to planning lifestyle promos, travel, and speaking engagements, we share the real st...

Episode 100: We Made It! 🎉 Welcome to our 100th episode! In this milestone moment, we’re celebrating 3.5 years of podcasting—filled with wins, missteps, lessons, and lots of laughs. We’re taking you behind the scenes of the journey: what we got right, what we totally messed up, and what kept us going. Most importantly, we’re thanking YOU—our listeners, clients, and sponsors—for the support that g...

Episode #99 Only the Good Die Young? It’s time to start thinking seriously about your health—if not for your own sake, then for your family and your business. ⚠️ Warning: some of the health stats in this episode might be a little alarming. Don’t go having a heart attack over it—Neal was a drama major, so there’s a good chance he padded the numbers a bit for theatrical effect. Still, it’s hard to a...