Great Events

With each generation, a wave of new perspectives and ideas are ushered into the meetings and events industry. In order to keep our events fresh, it’s important to lean on that generation, and provide them with a platform to make their ideas a reality. In this episode, Samantha Efthimiades (https://www.linkedin.com/in/samanthaef/), Planner, Meetings & Events at Cvent, joins the show to share her in...

Betsy Pake (https://www.linkedin.com/in/bpake/), former Cventer and Subconscious Change Expert, is back! A big fan of the New Year, new beginnings, and Monday mornings, she’s a marketer and event professional who loves to reflect on successes and learn from failures. In this part two episode, she joins us for a discussion around uncovering the power of reflection and goal setting. Listen in as she...

Events are known to be a social experience. And while this may not be a problem for extroverted individuals, it’s important to take a step back to ensure that our introverted guests are also having a great time. But what steps can you take to reach that goal? In this episode, hosts Alyssa Peltier (https://www.linkedin.com/in/alyssapeltier), Rachel Andrews (https://www.linkedin.com/in/rachel-k-andr...

Sponsorships can be a great way to collaborate with another company to create a great experience at your next event. When you connect with a sponsor, not only do both parties get the chance to step in front of a new audience, but it also opens an opportunity for your guests to get more out of your experience. In this episode, Nick Kopach (https://www.linkedin.com/in/nick-kopach-13b56b9/), Director...

Diversity, equity, and inclusion form the foundation for fostering a sense of belonging and acceptance for all individuals. Therefore, it’s important to make sure you’re keeping DEI in mind when planning an event. What steps can you take to set yourself up for success? In this episode, Nathan Chin (https://www.linkedin.com/in/nathanmchin/), Global Head of Diversity, Equity, & Inclusion at Cvent (h...

Pride is something that should continue to be celebrated on a day-to-day basis, not just during the month of June. When planning an event, it’s important to ensure that you create an experience that everyone can enjoy, regardless of race, disability, or sexuality. In honor of Pride month, this week’s episode features Michael Newton (https://www.linkedin.com/in/mnewtonuk/?originalSubdomain=uk), Sen...

Trade shows can be an exciting way to get your organization in front of a new audience. Knowing how to plan and take notes from other successful stands can go a long way towards making your experience a success. In this episode,  Carina Bauer (https://www.linkedin.com/in/carina-bauer17/?originalSubdomain=uk), CEO of IMEX Group (https://www.imexexhibitions.com/) and Jamie Vaughan (https://www.linke...

Marketing conferences and events are a great way to generate buzz around your organization. With Cvent Connect right around the corner, it’s time to take a peek behind the curtain to discover what you can expect from this year’s event. In this episode, Robin Clark (https://www.linkedin.com/in/robin-clark-972872110/), Senior Manager of Event Marketing and Trade Shows at Cvent (https://www.cvent.com...

Accessibility plays a key role in ensuring an event can be enjoyed by everyone. Learning how to make your experience as inclusive as possible is important, but where should you start? In this episode, Ryan Curtis-Johnson (https://www.linkedin.com/in/ryan-curtis-johnson-b2233330/?originalSubdomain=uk), Director of Communications at The Valuable 500 (https://www.thevaluable500.com/), dives into why...

Travel plays a big part in the meetings and events industry. In a global effort to reduce carbon emissions, companies are exploring how they can do their part to help sustain our environment. Before you can make an impact, it’s important to understand the problem and devise an efficient way to tackle it. In this episode, Timothy Jones (https://www.linkedin.com/in/timothy-jones-2bb781142/), Head of...

Attending a trade show can be a great way to get more eyes on your business, but what if a booth isn’t in your budget? How can you still make an impact and get your information out there? In this mini-episode, Arthur Castillo (https://www.linkedin.com/in/arthur-castillo), Head of Dark Social & Evangelism at Chili Piper (https://www.chilipiper.com/), is back to share his experience at Dreamforce 20...

At a trade show, a lot of time and effort goes into making sure your booth can make a strong impact in a matter of moments. It’s important to connect with your audience, providing them both information and an experience. But what can you do to take it a step further? How can you leap beyond the 10x10 booth? In this episode, Arthur Castillo (https://www.linkedin.com/in/arthur-castillo), Head of Dar...

A lot of time and effort goes into making sure the event runs smoothly, but what often gets overlooked is the guest experience outside the event. While you may have planned out the perfect menu, guest speakers, and venue, going the extra mile to ensure that your attendees have leisurely options outside of the event can help to make the experience a memorable one. In this episode, Melinda Burdette...

We spend a lot of time thinking about where we are in our careers, but sometimes it's good to take a step back and reflect on how we got here. We can use the knowledge we’ve gained through our experiences to lend a helping hand to the next generation and help them find their way to a successful future. For those searching for a place to begin their careers, reaching out to role models in your fiel...

The world of AI technology continues to evolve, and with it, new opportunities for innovation emerge. In this week’s episode, Felicia Asiedu (https://www.linkedin.com/in/feliciaasiedu/?originalSubdomain=uk), Cvent Senior Marketing Manager in Europe and Co-Founder of the Diverse Speakers Bureau (https://www.diversespeakerbureau.com/), sits down with Paulina to share her insights on how ChatGPT and...

We all know that making our events environmentally friendly is important. What people don’t realize is that using data from past events can go a long way in helping your organization do its part to make the world a greener place. In honor of Earth Month, Alyssa Peltier sits down with Kimberly Meyer (https://www.linkedin.com/in/kimberly-meyer-8326949/), Co-founder of The DataAngel, (https://thedata...

Now that in-person events are back in full force, it’s important to ensure our events are environmentally friendly. This is a great way to cut costs at your event while also doing your part to help keep waste from piling up in landfills. In this episode, Dave Biderman (https://www.linkedin.com/in/david-biderman-5135646/), former executive director and CEO of the Solid Waste Association of North Am...

The meetings industry has had to evolve over the past couple of years. Now more than ever, people are excited to get back to in-person events and continue to push the boundaries of what’s possible. In honor of Global Meetings Industry Day, Paulina Giusti sits down with Mapreet Kaur (https://www.linkedin.com/in/manpreet-kaur-7829a321/?originalSubdomain=in), Director of Events and Cvent India, to re...

Jumping into the world of advertising can seem like a daunting task. With the wide variety of options at your fingertips, it can be hard to decide which approach will best suit your needs. In this episode, Silvio Perez (https://www.linkedin.com/in/silvio-perez/), Founder of AdConversion (https://www.adconversion.com/), discusses his perspective on entering the paid advertising scene and good pract...

Sales kick-off events can be a fantastic tool for setting your team up for a great sales year. However, knowing when to host the event and how to cultivate engagement is key to making the SKO as successful as possible. In this episode, Chris Kearney (https://www.linkedin.com/in/chris-kearney-50317816), Senior Manager in Sales at Cvent, shares his take on why hosting your SKO in the first few month...

In honor of International Women's Day and Women’s History Month, Alyssa Peltier and Paulina Giusti share empowering stories of how they've achieved success, and how other women can continue to build confidence and create communities in their respective industries. International Women's Day celebrates the influence of women and their impact on society. Both Alyssa and Paulina have been supported by...

Is business travel really back? With whiplash from the pandemic and now an economic downturn, it doesn’t seem promising, but GBTA’s (https://www.gbta.org/) new CMO and former Cventer Kevin Fliess (https://www.linkedin.com/in/kfliess/) has a different opinion. A 25-year marketing and events veteran who’s worked in the travel, software, and technology sectors, he joins us to talk about trends he’s s...

The events industry is called upon to celebrate and bring attention to holidays throughout the year, Black History Month included. But amplifying black voices and promoting diversity in events and marketing cannot be reserved to one month. We have to be intentional about making it a permanent part of the planning process. Felicia Asiedu (https://www.linkedin.com/in/feliciaasiedu/), Cvent’s Senior...

Any expert knows to learn from their mistakes as well as their successes. In the end, it’s the only way to get better. Felicia Asiedu (https://www.linkedin.com/in/feliciaasiedu/) is one of those experts. As the Senior Marketing Manager in Europe, a Fast Forward 15 Ambassador of Diversity and Inclusion, and winner of the 2023 prestigious Cventer of the Year Award, she’s always looking to improve an...

It's harder than ever to break through the noise and get noticed. Moreover, with shrinking budgets and the rise in event costs this year, it truly seems like an impossible task. Patrick Smith (https://www.linkedin.com/in/patrick-smith-a5847/), Chief Marketing Officer and SVP at Cvent joins hosts Alyssa (https://www.linkedin.com/in/alyssapeltier/) and Rachel (https://www.linkedin.com/in/rachel-k-an...