GRC PR 360

In This Episode… We discuss 5G and other PR strategies with Howard Waterman. We look towards the future with how people will content while working from home. What is a drive-by and how can you do it not being in the office and what Howard wants 6G to be like? Show Notes ·        [01:28] Are you a coffee or tea drinker?      &nbs...

In This Episode… We talk with Best in Biz Awards Founder Julia Zamorska. We talk about why most awards shows don’t work virtually, the best content for them, and what the future looks like for them. Show Notes ·        [02:02] Are you a coffee or tea drinker?              ·    &n...

In This Episode… We talk with Wing Lam of Wahoo’s Fish Tacos and California Love Drops. We talk about how he started California Love Drops, how he’s staying afloat, how to find solutions to problems and some inspirational words to restaurant owners. Show Notes ·        [00:45] Are you a coffee or tea drinker?         &...

In This Episode… We celebrate our first anniversary. We also bring back our first guest, Sharon Oddy to discuss an update on what’s been going on and how the fight to stop illegal robocalls is going. Show Notes ·        [00:57] Are you a coffee or tea drinker?              ·   &n...

In This Episode… We talk with former CIA hacker and cybersecurity expert Dr. Eric Cole. We talk about what is hacking, how must companies have been hacked, how to do proper cybersecurity, what does this mean for PR pros, and how working from home has virtual offices for companies. Show Notes ·        [00:41] Are you a coffee or tea drinker?  · &nbs...

In This Episode… We talk with GoodGirlPR’s Nickie Robinson about virtual events. The good, the bad, and how to make your virtual events memorable. We discuss tools to use and the future of virtual events. Show Notes ·        [01:12] Are you a coffee or tea drinker?              ·   &n...

In This Episode… This week we talk with Global Results Communications’ Justin Petruccelli. We discuss everything about content, how brands can navigate the social media space, when it’s the right time to message, and when it’s a wrong time message. Show Notes ·        [00:54] Are you a coffee or tea drinker?         &n...

In This Episode… We talk with LinkedIn expert John C. Morely about coffee, tea, the annoying things people do on LinkedIn, the future of LinkedIn, and one killer feature LinkedIn should create! Show Notes ·        [00:45] Are you a coffee or tea drinker?  ·        [03:16] Do you think a lot of these social media c...

In This Episode… We talk about virtual events: how they are so prevalent, why they lack impact, how can we create engagement, and how being too buzzwordy can hinder your PR and marketing initiatives. Show Notes ·        [00:57 ] Are you a coffee or tea drinker? ·        [01:35] What are some of the biggest hurdles in t...

In This Episode… We talk with Terry Rich about his success in the PR industry, how he got his start, finding the hook, and how to have an open body when conducting an interview. Show Notes ·        [00:44] Are you a coffee or tea drinker?  ·        [00:51] Do you like the new Diet Coke’s, or the old fashioned ones...

In This Episode… We talk with digitalundivided’s Christina Brown. She is the director of content at digitalundivided and we discuss branding, successful comm campaigns, and content creation. Show Notes ·        [00:43] Are you a coffee or tea drinker?              ·     &nbs...

In This Episode… We talk with Kent Lundgren about the mobile industry, how they are paving the way for better 5G, messaging to customers, and how they kept the competitors at bay. Show Notes ·        [00:44] Are you a coffee or tea drinker?              ·       &nb...

In This Episode… We talk with Kitecaster’s Ed Zitron. This week we take a closer look at the gaming industry. Where it’s going, what messaging mishaps have happened, and how to be a better PR person in the gaming industry. Show Notes ·        [00:40] Are you a coffee or tea drinker? ·        [01:10] It seems the gaming...

In This Episode… We talk with GRC’s Vice President UK Kevin Taylor about how to write a press release in the UK. How writing is the most important skill in PR and how the US and UK working together is the best for both countries. Show Notes ·        [01:10] Are you a coffee or tea drinker?            &nb...

In This Episode… We talk with iconectiv’s Marketing & Business Intelligence Leader Tara Condon about automated voice, text, and chatbots. We discuss why automation is not the problem. How PR pros can communicate that better and more. Show Notes ·        [01:06] Are you a coffee or tea drinker? ·        [01:14] What...

In This Episode… We talk with GRC’s Managing Director Lora Wilson about the state of PR. We discuss how PR pros and brands can navigate 2020 and what is important for PR pros to know and communicate with brands. Show Notes ·        [00:51] Are you a coffee or tea drinker? ·        [01:47] What do you think is the curre...

In This Episode… We talk with Frank Bauch the Director of Communications at Tonkean. We discuss how Tonkean can help PR pros get their work done, and help boost their employee engagement. It all starts with automation! We also discuss customer profiles, working from home, and more! Show Notes ·        [01:11] Are you a coffee or tea drinker?   &nbs...

In This Episode… We talk with inPowered’s about content advertising, digital ads, puppies, podcast analytics, SEO, data collection, consumer fears on their data being collected, and where the future or ads is going. Show Notes ·        [00:54] Are you a coffee or tea drinker?              · &nb...

In This Episode… We talk with Verkada’s Christina Schultz about the importance of security, customer journey, messaging strategies that have worked for Verkada, what messaging strategies have worked for them to keep churn low, and more! Show Notes [00:52] Are you a coffee or tea drinker? [01:35] Can you explain Verkada to our audience?  [02:47] How have you messaged your product to a business...

In This Episode… This week on PR 360 I talk with Global Results Communication’s Karen Sorenson as we discuss Financial Tech or Fintech. We talk about the customer journey, pain points, what are or were the disruptors in Fintech, what B2B and B2C customers want, and how PR pro can play a role in the future of Fintech. Show Notes [00:51] Are you a coffee or tea drinker?     &nbsp...

In This Episode… We talk with Zendesk’s Paige Young about their product, messaging, and customer service. We also talk about Service as a Subscription or SaaS, churn, how to pivot, and learn from 2020. Show Notes ●      [00:46] Are you a coffee or tea drinker?                   ...

In This Episode… We discuss why monday.com is named after Monday, what has changed in comm plans since 2020, why education collateral is crucial, and how PR pros can use Transparency in their comm plan in 2021. Show Notes ●      [00:33] Are you a coffee or tea drinker?                 &nbs...

In This Episode… We talk about with Aspen’s CEO Michael Umansky about their new software INK and SEO. Companies and PR pros must understand and leverage the power of SEO in 2020. We talk about the constant changes, the future of SEO, and why you should not forget about the smart speakers. Show Notes ●      [00:45] Are you a coffee or tea drinker? ●   &n...

In This Episode… We talk with Zadara’s Vice President of Communications Lauren Koszarek about everything you need to know about cybersecurity. It’s a great episode giving PR pros tips and tricks to craft better messaging around these topics and how to better protect the company PR pros work for. Show Notes ●      [01:00] Are you a coffee or tea drinker? ●  &...

In This Episode… We talk with Global Results Communications’ Casey Bush about big data. We discuss how big data has changed the PR industry, how PR pros can better use it, and why it’s important to have a human touch as well. Show Notes ●      [00:39] Are you a coffee or tea drinker? ●      [01:13] How has big data changed PR and marketin...