contentgroup
GovComms: The Future of Government Communication
Through conversation with industry greats, experts and innovators from around the world, GovComms delivers the latest insights and best practice in government communication. We provide the resources to help you, the government and public sector, communicate policies, services and regulations with impact. A podcast by contentgroup, leaders in government communication. Watch our episodes in video on contentgroup's YouTube channel. Hosted on Acast. See acast.com/privacy for more information.
Author
contentgroup
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Podcast website
Latest episode
Jul 3, 2026
Where to listen?
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Episodes
105 Martyn Wallace - online citizen engagement for local government 03.04.2017 36:22
Martyn Wallace is the Chief Digital Officer of the Scottish Local Government Digital Office. His task is to change the way local councils engage with citizens in Scotland through the use of technology. Martyn speaks with David Pembroke in this episode of InTransition. Hosted on Acast. See acast.com/privacy for more information.
104 Sean Larkins - why governments should invest in communication skills 27.03.2017 26:15
Sean Larkins from WPP continues his discussion of "The Leaders' Report" - the first global research focused on government communications. He found that government bodies that invest in communication skills and training achieve better outcomes. This is part 2 of a double episode of InTransition. Hosted on Acast. See acast.com/privacy for more information.
103 Sean Larkins - the decline of trust in government 20.03.2017 35:22
WPP's Government and Public Sector Practice has recently published "The Leaders' Report" - the first global research focused on government communications. Sean Larkins explains how a decline of trust in government is one of 5 key challenges for government communicators, revealed in this study conducted in 40 countries. For the first time we have a sense of what government and public sector communi...
102 Frank Quinlan - connecting citizens with government through social media 13.03.2017 36:37
In this podcast we learn how social media is being used to connect citizens with decision makers, to advocate better outcomes for mental health. Frank Quinlan is the Chief Executive Officer of Mental Health Australia, the peak body representing mental health organisations in Australia. Frank is responsible for implementing Mental Health Australia's vision of mentally healthy people, mentally healt...
101 Ari Sharp - how to create niche content 06.03.2017 31:39
Ari Sharp is the Senior Media Manager at the Australian Chamber of Commerce and Industry. In this podcast Ari describes how he overcomes the hurdles of content creation in a niche subject area. Hosted on Acast. See acast.com/privacy for more information.
100 Alex Aiken - 5 ways to strengthen the value of communications 27.02.2017 35:55
It's our 100th episode of InTransition, and our very first guest returns for a special chat. Alex Aiken is the Executive Director of Government Communications for the UK government. He has been responsible for creating the Government Communication Service and developing many of the UK's very successful cross-government campaigns. Hosted on Acast. See acast.com/privacy for more information.
099 Sonya Sandham - the power of personal storytelling 20.02.2017 33:58
Sonya Sandham is so passionate about the power of storytelling in the public sector that she's doing a PhD at the University of Canberra, to explore the evidence base for embedding oral storytelling in organisational communication practices. Hosted on Acast. See acast.com/privacy for more information.
098 Ruth Dewsbury - a case study in government communications 13.02.2017 36:52
Ruth Dewsbury describes how the Department of the Environment is using content communication to not only inform the Australian public, but to help achieve the department's goals through grass roots involvement. Hosted on Acast. See acast.com/privacy for more information.
097 Amelia Loye - open data for citizen engagement and building trust 06.02.2017 30:44
Amelia Loye from Engage2 explains how open data and "data from community" are important ways to help design services and policy. Amelia specialises in consultation and engagement for government, and has been helping manage engagement for the NZ and Australian open government national action plan. Hosted on Acast. See acast.com/privacy for more information.
096 Gillian Field - building trust with internal communications 30.01.2017 32:35
Gillian Field has considerable experience in the Australian federal government, managing internal and corporate communications at the Department of Agriculture, the Department of Defence and Centrelink. Before her career in communications Gillian was a journalist. She is now at contentgroup consulting for government clients, and joined David Pembroke for this podcast. Hosted on Acast. See acast.co...
095 Trish Lavery - website analytics in government communication 23.01.2017 37:36
Our podcast guest is Trish Lavery, from the Department of the Environment in the Australian Government. Trish is the Assistant Director in the Design and Analytics area of the Innovation and Behavioural Insights Team. Her role includes website analytics, A/B split testing of websites, and looking at the effectiveness of digital social media interactions. Hosted on Acast. See acast.com/privacy for...
094 Virginia Haussegger - communicate from an audience perspective 16.01.2017 34:42
Virginia Haussegger AM is an award-winning journalist with over 25 years' experience in news media. She's held senior reporter and presenter roles at Channel 9, the Seven Network, and the ABC, and has experience in corporate and strategic communications. Virginia spoke to David Pembroke about the need for simple clear language, and understanding how your audience will receive your message. Hosted...
093 Allan Yates - moving from journalism to communications 09.01.2017 38:15
Allan Yates worked as a senior national journalist before moving into media relations, strategy and communications. He has worked with a number of state and federal government departments and institutions including the Australian Institute of Sport, the Sydney 2000 Olympics, and the Australian War Memorial. David Pembroke talked with Allan about the transition from journalism to a comms role. Host...
092 Gregory Andrews - fighting extinction with social media 02.01.2017 35:12
Gregory Andrews is Australia's Threatened Species Commissioner. His job is to raise awareness of and support Australia's fight against extinction, and leads implementation of Australia's first Threatened Species Strategy. In this podcast Gregory explains how content communication using social media is getting results. Hosted on Acast. See acast.com/privacy for more information.
091 Craig Hodges - strategy breeds success 26.12.2016 10:19
Welcome to a special short holiday edition podcast. Craig Hodges from King Content talks about content marketing strategies, and how crucial they are to success. Craig caught up with David Pembroke for a very fast chat at Content Marketing World in Cleveland, Ohio. Hosted on Acast. See acast.com/privacy for more information.
072 Hank Jongen on Centrelink's massive social media programme 16.08.2016 36:24
Hank Jongen is a General Manager and Departmental Spokesperson for the Australian Federal Government's Department of Human Services (DHS). As the primary spokesperson for DHS, Hank Jongen regularly participates in talkback radio, is interviewed on television and is actively engaged across the spectrum of social media. Hank has been a Senior Australian Public Service Executive for more than 20 year...
071 Assistant Secretary Trish Johnston on the perfect storm for communications 09.08.2016 28:45
Trish Johnston is the Assistant Secretary, Communications Branch at the Department of the Prime Minister and Cabinet (PM&C). For over two decades Trish Johnston worked on some of the government's most complex policy and communication issues including domestic violence, cyber security, indigenous affairs, climate change, resources and energy and preventative health. Her experience spans developing...
070 Assistant Secretary Kim Ulrick on finding content gems 02.08.2016 35:39
Kim Ulrick is the Assistant Secretary of Digital Communications for the Department of Communications and the Arts. She has extensive experience in the public sector. Kim Ulrick was the Assistant Secretary of Border and Counter Terrorism Policy at the Department of the Prime Minister and Cabinet, National Manager of Strategy Policy and Stakeholder Engagement at the Australian Crime Commission, Assi...
069 The power of communications in local government with Catherine Staite 26.07.2016 38:26
Catherine Staite is Director of the Institute of Local Government Studies (INLOGOV) at the University of Birmingham in England. Catherine leads her university department to bridge the gap between local government research and practice. Prior to INLOGOV, Catherine was the Director of Organisational Development and Policy for OPM, an independent research and consultancy institute for the public sect...
068 The content marketing methodology with Dave Polglase 18.07.2016 34:35
Dave Polglase is the Head of Consulting at contentgroup. Dave Polglase recently celebrated his 10 year anniversary with us. Dave has worked with over a hundred clients over the years, including Federal, State, and Local Government. His projects have included strategic communications, public relations, and content marketing. Dave helped develop contentgroup's content marketing methodology. He has w...
067 How to influence the majority of shared conversation with Bob Pearson 04.07.2016 35:45
Bob Pearson is the President of the W2O Group, a group of 3 marketing and communications companies. Prior to working at the W2O Group, Bob Pearson was the Vice President of Communities and Conversation for Dell, where he developed their first global social media efforts. Bob also worked as Head of Global Corporate Communications for Novartis Pharmaceuticals. Bob recently wrote Storytizing: What's...
066 The best practices of survey research with Jon Cohen 27.06.2016 34:03
Jon Cohen is the Vice President of Survey Research at SurveyMonkey. Jon Cohen has a long history of experience in surveys and research. Jon was the Associate Survey Director of the Public Policy Institute of California, Assistant Director of Polling Unit for the American Broadcasting Corporation News, Director of Polling for The Washington Post, the list goes on. Before he started at Survey Monkey...
065 Washington, DC transparent with negative public feedback 21.06.2016 34:15
Kristen Kavalier is the Senior Director of Research and Analytics at Sprinklr, a social media software company valued at over US$1 billion. Kristen Kavalier has worked on technology projects for government, non-for-profits and the private sector as a Consultant, Manager, and Product Manager for Acumen Solutions. Previously, Kristen was the Vice President of Customer Relations for NewBrand, a socia...
064 Why design thinking is changing government 13.06.2016 32:55
David interviews two people who are doing amazing work at the London Borough of Bexley. Anne-Louise Clark is the Head of Organisational Development and Internal Communication for the London Borough of Bexley and Ellen Care is the Internal Communications Officer. Anne-Louise and Ellen discuss how design thinking has changed the way their local government operates. In this episode, you'll learn: 2:2...
063 Case study: content marketing with local government in Melbourne 06.06.2016 32:33
Scott Alexander is the Digital and Content Marketing Lead at the City of Boroondara in Melbourne, Australia, a local government with a population of over 170,000 residents. Scott Alexander manages a team of 9 content creators for both internal and external communications. Prior to working for local government, he worked in content creation and social media management in the production industry for...
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