Ben Peacock
Goodtrepreneur
Goodtrepreneur is the podcast about good people with good ideas for a better world. In it we explore ways that the powers of business, creativity and innovation are being applied to social and environmental causes, and why some ‘good ideas’ succeed, and some do not. Guests include the creators of brands, nonprofits, mission-driven companies, communities and more whose core purpose is to help solve an environmental or social problem. It’s innovation for a sustainable, regenerative world. Goodtrepreneur is a must-listen for anyone thinking of starting a purpose-led organisation or simply wantin...
Author
Ben Peacock
Category
Podcast website
Latest episode
Jul 2, 2026
Where to listen?
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Episodes
Aboriginal business is about doing it different, basing it around cultural values.' Bush to Bowl's April & Adam on some simple truths we can all learn from our First Nations people. 02.07.2026 35:27
I've often heard it said that we need more First Nations voices influencing the way we do business. But I must admit, I never really knew what that meant. Until now. This episode changed my way of thinking about almost everything. 🌳 I've always known making time for nature is good for my soul. They reframed for me: "Time in nature is time with your Mother." Mother Earth, that...
'We have over 300 brand partners. This model works. Every nonprofit should steal this model’. Michael Stewart tells the story of Seatrees. (Full episode) 10.06.2026 58:45
Impact has a measurement problem 😕. It can be hard enough when you’re counting litres or kilowatts, but measuring your impact when you’re restoring the ocean is next level. A coral reef is different to a kelp forest is different to a mangrove. So how do you standardise impact so it’s easy to package up and present to funders as valuable, measurable and verifiable? That’s where the name Seatrees w...
'We have over 300 brand partners. This model works. Every nonprofit should steal this model’. Michael Stewart tells the story of Seatrees. (Mini-episode) 10.06.2026 19:53
✂️ This is the 20 minute mini-cut of the full episode ✂️ Measuring impact is almost always a challenge 🤔. It can be hard enough when you’re counting litres or kilowatts, but measuring your impact when you’re restoring the ocean is next level. A coral reef is different to a kelp forest is different to a mangrove. So how do you standardise impact so it’s easy to package up and present to funders as...
'When you're stressed about money, you're stressed about everything.' Lucy Kough on how Tap the Gap is closing the gap on growing wealth for women. 21.05.2026 1:01:27
‘When you're stressed about money, you're stressed about everything.’ Wise words from Lucy Keogh. So imagine being stressed for your whole retirement. It’s not exactly the vacation you’ve been working your whole life for. Lucy’s story starts as as a teenager when, thanks to a separation, her Mum retired after almost 50 years as a primary school teacher with little or no superannuation....
'Impact is the Goal But You Need the Best Product to Win.' Josh Ross on how Humanitix became the #1 Australian ticketing platform. 16.04.2026 50:07
Whether you’re into opera, theatre, or rock 'n roll, going to the circus or going to a show, one thing is for real. You’ve got to book a ticket 🎟️. And it doesn’t matter how often you go out, don't you always give a little grrrr when you see the price of the ticket go up thanks to the booking fee, especially when you know it’s going to a global almost monopoly that can charge pretty much...
'The Change We Need is Not Marginal.’ Mark Kramer on Shared Value, Collective Impact and why the time for action is now. (Full recording) 17.03.2026 56:19
Can you really make money out of doing good? Is it possible to make systems-level change on your own, or more effective to be part of a collective? And is all the role of business, government or nonprofits anyway? Questions like these take a big brain to work out and that big brain has a name: Mark Kramer . He’s an impact investor, philanthropist, company founder, Harvard lecturer and co-creato...
'Shared Value, Collective Impact and the Art of Business Strategy.' A mini-masterclass with Professor Mark Kramer. 17.03.2026 28:42
Humble, charming and whip-smart, Professor Mark Kramer is co-creator of both Shared Value and Collective Impact, two of the most seminal concepts in sustainability and social impact of the last 20 years. But, while the words are thrown around regularly, how many of us really understand what these concepts mean and how to apply them? In this special edition bonus episode, Goodtrepreneur has teamed...
‘I Do Struggle With Wanting to be Perfect All the Time’. Olympic gold medalist Bronte Campbell on her latest pursuit, Earthletica. 04.03.2026 54:39
It’s been said that perfect is the enemy of progress. Yet it is in the seeking of perfection that progress is made. So how do you overcome this paradox? It’s an important question because, when we’re talking about things like plastic in the ocean or children in poverty, perfect has to be the goal, right? But perfect is also often unachievable. And too often that gets used as an excuse for inaction...
'1% for the Planet is Proof Capitalism Can be Done Differently.’ CEO Kate Williams on the rise of a global movement. 05.02.2026 50:53
What if 1% of everything you bought helped buy you a better world? That's the good idea behind 1% for the Planet. With thousands of members who have collectively donated over US$846 million to help our home planet, it's one of sustainability's great success stories. So why has it been so successful when other attempts to get companies to fund things that help people and planet have...
'What Makes a Good Idea a Good Idea?' First thoughts from Season One. 04.02.2026 14:03
Last August I set out to talk to founders of companies and other ideas on a mission to do good for our home planet. I've since spoken to more than a dozen of these legends and learned a lot. The idea is to assemble their collective wisdom into some sort of simple playbook that makes it easy for more people to have a go—and succeed. This season wrap starts with an updated missive on why these...
'I'd Be a Bum if I Said No'. Dave Gibson on how Hawke's Brewing went from a crazy idea to Australia's nature-helping beer. 07.12.2025 42:18
What if you could help your home planet 🌳 by simply sitting on your bum, enjoying a beer🍺? That's the good idea behind Hawke's Brewing. Started as a crazy conversation between two mates asking each other who they'd most like to enjoy a beer with, Hawke's Brewing is not just a great beer, it's a great way to fund nature too - and one that came from Bob Hawke himself. When...
'If You Can Ski It, You Can Be It'. Maria Baker on how Nobody's Princess gives females of every shape and size confidence to hit the slopes. 01.12.2025 1:06:06
Here's a sad stat: according to Suncorp 2019 Australian Youth Confidence Report around half of teenage girls stop playing sports by age 15 and confidence is one of the main reasons why. It's not just teens either. New mums often find sports clothes don't fit like they used to, and even twenty somethings who don't fit the 'model' body simply come to believe some spor...
'Here Comes the Sun.' Bill McKibben on 350.org, Third Act and how the global shift to renewables is changing the climate conversation faster than anyone imagined. 20.11.2025 49:23
You may have read the news stories: in 2025 renewables ⚡️🌞 overtook coal as the world's #1 energy source, for the first time ever. This is clearly good news, but how good? 🤨 And why is it happening and what does it mean for the future of climate and life on our home planet? 🌏 If anyone knows, it's probably Bill McKibben. As co-founder of 350.org , founder of Third Act , creator of Su...
'Untrash the Planet'. Joss, Nik and the incredible story of Good Citizens Eyewear. 13.11.2025 1:16:30
What would you do if the kids came home and accused you, well all adults, of trashing our home planet? Nik took it as a call to arms, putting together a pitch to wife Joss and, in doing so, started the ball rolling one what has to be one of the most impressive family business stories ever. From a globally coveted display in the window of Selfridges to a feature in Forbes to becoming Australia&apo...
'What if Everything you Bought, Bought a Better World?'. How Maddi and Glenn's GreenPay turns your clicks, taps and transfers into money for nature. 06.11.2025 50:26
Payment gateways might not sound sexy, but when you consider that we Australians make 23 million financial transactions everyday, that's a crazy big opportunity to find a way to help our home planet in a huge way. 💰👉🌏 Maddi and Glenn have a good idea. By building a system that's as good as or better than the one businesses use today, then giving 50% of profits to nature projects, the...
'I Don’t Make Mistakes, I Make Compost'. Paul West & Darryl Nichols on why growing food is awesome and how to get more people doing it. 29.10.2025 1:06:30
Growing your own food is awesome 🥦🍓🫑. It's good for you, good for community and good for the planet 🌏. So why isn't everyone doing it? Turns out many of us think don't have the space, don't know how, or don't want that awful feeling of 'I tried, it died'. Paul West, Darryl Nichols and Andrew Valder have a good idea. They make it easy to begin by sending hei...
'How are You? Out of 10?' Talk Club's Ben Akers on how two simple questions can help stop men's suicide. 16.10.2025 56:43
If you're a male under 50, the thing most likely to kill you is you. It's a sobering statistic, and one that has a lot to do with feeling trapped, alone and like there’s no-one to talk to. When Ben Akers lost his closest childhood friend, Steve, to suicide it started a journey that co-created Talk Club, a simple idea to get men talking more - and harming themselves less. Talk Club is n...
'Wake Up and Smell the Coffee Cups'. Saxon Wright on how Borrow by Huskee is keeping your coffee cup out of landfill. 05.10.2025 44:05
What if we could eliminate the 1.8 billion disposable coffee cups Australians send to landfill every year? That's exactly what Saxon Wright is working towards with Borrow by Huskee, a revolutionary reusable cup system that's making sustainability not just possible, but convenient. The journey begins with Wright's origins as founder of Pablo & Rusty's coffee company, where s...
'Fashion Made of Food'. How Alt.Leather's Tina Funder is turning waste into the world's first fully functional plant-based leather. 15.09.2025 44:15
Chances are you’ve owned a pair of leather shoes, but have you ever stopped to consider their—excuse the pun—footprint? As we all know, leather comes from cows and cows contribute to climate change through their burps and farts and the deforestation that often occurs to give them land to live on. If that’s not enough, the tanning process causes damage too, using chemicals with nasty names like ch...
'Community is the Antidote to Consumerism'. Andrew, Babs & Barry Du Bois on how community & connection make Garage Sale Trail Australia's #1 day of reuse. 04.09.2025 1:09:17
How much stuff have you got in your life? Go on, count it in your mind… Every book, pot and pan, every sock and pair of jeans. The couch, the stuff behind the couch. And so much more. According to the LA Times, the average US home contains around 300,000 items. Most of us don’t need most of it, but we still buy more, using up our home planet’s resources in the process. For 10 years the Garage...
'The Art of Making the Environment Fun'. Natalie Kyriacou on changing systems and inspiring hearts and minds to open up to the wonders of our home planet. 28.08.2025 57:01
It has been said that all change starts with mindset. And that to solve the environmental challenges of this world, we first need to people to believe that the environment does matter, a better world is possible, and all those excuses for why renewable energy or protection of our wild places can't happen are just that excuses. Natalie Kyriacou is making it her life's work to just that. H...
'Ocean Plastics into Ocean Toys'. How Rikki Gilbey and Lucy Jackson built a successful brand by pioneering a new way of turning plastics into products. 21.08.2025 59:48
Plastic is a global problem. Since 1950 it’s estimated that together we humans have produced over 9 billion tonnes of the stuff - and half of that in the last 13 years alone. Every piece ever made still exists and much of it makes its way into our oceans, breaking down into microplastics that end up in our food chain and, eventually, us. Lucy Jackson and Ricky Gilbey have made it their mission to...
Goodtrepreneur is the podcast about good people with good ideas for a better world. Trailer. 09.06.2025 1:52
A two minute introduction that introduces you to the idea of a Goodtrepreneur and what to expect from this podcast. Goodtrepreneur is the podcast about good people with good ideas for a better world. Please 👀 follow, 👂listen, 🌟 rate and share 📢 to help spread the word and deliver on our mission to inspire and enable more people to create more world changing ideas - and succeed - more often....
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