Good Revenue News

This episode of Good Revenue, hosted by Neeta Bidwai, is the fourth installment of our special series focusing on the characteristics that differentiate high performance organizations from average performers. Topics include: J Li from Prototype Thinking Labs emphasizes risk control over solutions. John Driver, CEO of Lynx Technology, highlights the critical role of positive culture. Mike Maynard o...

Host Neeta Bidwai examines Thomson Reuters' groundbreaking AI copyright victory that could reshape the entire industry, DeepSeek's explosive data controversy triggering international bans, and why 1,200 zombie unicorns worth over $1 trillion are trapped while AI startups thrive with skeleton crews. We cover: ⚖️ AI Copyright Revolution: Court delivers first major ruling that AI companies cannot leg...

Paula Courtney, CEO of Verde Group, improves customer experiences at Fortune 100 firms by identifying and addressing friction points that impact revenue & retention across industries like retail, financial services, manufacturing, telecom, and aerospace. In this episode of Good Revenue, host Neeta Bidwai and Paula cover: How to identify which customer interactions truly impact business outcome...

Tali Bray, a former CIO at Wells Fargo, advises mid-cap firms and startups on AI-driven strategy and value creation.  In this episode of Good Revenue, host Neeta Bidwai and Tali cover: The rapidly evolving AI landscape - from DeepSeek's market-moving claims to enterprise AI adoption, and the tensions between optimistic market projections and sobering risk assessments. Why the dominance of a f...

Michael König, former VP of Design at Fiskars Group, specializes in cultivating heritage brands like Waterford, Bang & Olufsen, and more.  In this episode of Good Revenue, host Neeta Bidwai and Michael cover: The challenges heritage brands face modernizing while preserving tradition and craftsmanship. His experience at Egmont, transforming Disney’s IP into a digital subscription model. Ho...

Mary Catherine Plunkett, Vice President of Customer Success Design at Autodesk is a champion of the transformative power of human-centered design in creating effective go-to-market models and the complexities of strategic planning.  In this episode of Good Revenue, host Neeta Bidwai & Mary Catherine cover: • Mary Catherine’s journey into design thinking and its impact at Autodesk • Insigh...

In this episode of Good Revenue, host Neeta Bidwai and returning guest Joyce Chung have a thought-provoking discussion about the implications of AI, covering economics, ethics, and future trends.  The conversation covers: • Generative AI’s economic impact on global growth • Ethical concerns, including data privacy and the need for federal privacy statutes and independent audits • AI’s impact...

Adam Slater is an opinion researcher and the founder of Clarafy Research. In this episode of Good Revenue, host Neeta Bidwai and Adam Slater cover: • Lessons learned from insights work in politics which apply to the business world • The nuances of polling as a tool in capturing public sentiment and its applications in business and politics • The critical role of focus groups in extracting genuine...

Jim Stevenson of the Bletchley Group returns to Good Revenue to discuss the impacts of AI and digital transformation, potential trade wars, health care, and the state of global energy.  In this episode of Good Revenue, host Neeta Bidwai and Jim cover:  • The transformative potential of AI and autonomous agents in various industries • The evolving landscape of cybersecurity amidst advance...

Happy holidays! Good Revenue is off this week, so we're bringing you one of our favorite episodes from 2024.  Host Neeta Bidwai breaks down the overlooked power of messaging in influencing customer perceptions of willingness to pay and value.  Key topics include: • The science behind effective messaging • How emotions and psychology affect decision-making and willingness to pay • Strateg...

Happy holidays! Good Revenue is off this week, so we're bringing you one of our favorite episodes from 2024.  Thought leadership is additive, newsworthy, and educational. It teaches your audience something they didn’t know. It challenges the status quo. And it helps your audience achieve a goal or get better at something they care about. That’s why it’s an incredibly powerful tool in go-...

Tina Brown, President and COO of Overland-Tandberg, is an expert in technology manufacturing, cybersecurity, and mergers & acquisitions. In this episode of Good Revenue, host Neeta Bidwai and Tina cover: • Key trends in tech manufacturing and cybersecurity • The impact of third-party services on cybersecurity risks • Strategies for effective supply chain management and planning • The challenge...

Michael Frankel, founder and managing partner of Trajectory Capital, returns to Good Revenue to discuss the current state of M&A and predictions for 2025 in the 2nd of a 2-part episode. In this episode of Good Revenue, host Neeta Bidwai and Michael cover: • The impact of current market conditions on strategic M&A decisions • How AI and new technologies are influencing business strategies •...

Michael Frankel, founder and managing partner of Trajectory Capital, returns to Good Revenue to discuss the current state of M&A and predictions for 2025 in the 2nd of a 2-part episode. In this episode of Good Revenue, host Neeta Bidwai and Michael cover: • The impact of current market conditions on strategic M&A decisions • How AI and new technologies are influencing business strategies •...

This episode of Good Revenue, hosted by Neeta Bidwai, is the third installment of our special series focusing on the characteristics that differentiate high performance organizations from average performers. Topics include the importance of customer centricity, listening to employees, fostering a culture of learning, leveraging diverse talent, clear communication, and effective implementation of i...

Host Neeta Bidwai explores the pivotal role of emotions in human decision making. Building on our previous discussions around willingness to pay and pricing power, this episode highlights the significant influence of emotions across various fields. From consumer behavior to finance, politics, and healthcare, peer-reviewed studies demonstrate how emotions shape our decisions more than we might real...

Jazz Samra, Head of Innovation and Strategic Partnerships at Wells Fargo, is an expert in fostering collaboration with tech companies and venture capital firms. In this episode of Good Revenue, host Neeta Bidwai and Jazz cover: • Key global trends shaping the financial services sector • Opportunities for innovation in collective banking and generational wealth transfer • Wells Fargo's five princip...

In this special U.S. Election Day episode of Good Revenue, we revisit one of our most popular episodes, diving deep into why traditional lead generation strategies often fall short for many organizations. The discussion is led with passion and backed by data, aiming to inspire conversations among CFOs, CEOs, and board members about building more efficient and customer-friendly business models. Key...

Host Neeta Bidwai breaks down the overlooked power of messaging in influencing customer perceptions of willingness to pay and value.  Key topics include: • The science behind effective messaging • How emotions and psychology affect decision-making and willingness to pay • Strategies for crafting messages that not only emphasize product benefits but also evoke emotional connections with custom...

Luke Cooper, General Partner at Latimer Ventures, shares his inspiring story of resilience, entrepreneurship, and community impact. In this episode of Good Revenue, host Neeta Bidwai and Luke cover: • Luke's early life growing up in poverty in Bridgeport, Connecticut and the impact of his father's incarceration on his own journey • How his experiences shaped his perspective on risk and long-term v...

Mike Maynard is the CEO of Napier Group, a UK-based PR and marketing firm. In this episode of Good Revenue, host Neeta Bidwai and Mike, discuss: • Mike's unique transition from engineering to marketing and his own experience with M&A. • Lessons from acquiring an agency before the dot-com crash and the importance of client retention. • How client M&A activity has shaped his strategic insigh...

This episode of Good Revenue, hosted by Neeta Bidwai, is the second installment of our special series focusing on the characteristics that differentiate high performance organizations from average performers. Topics include the importance of being outcome-oriented rather than just focusing on output, fostering a growth mindset with openness and flexibility, the significance of an ethical and data-...

J Li is a partner at Prototype Thinking Labs, and a champion of the firm's unique methodology that boosts confidence levels in ideas from 10-40% to 60-70% through focused experimentation and iterative testing.  In this episode of Good Revenue, host Neeta Bidwai and J cover: • The importance of addressing the neglected early stages of product development • How to measure confidence in your pro...

Host Neeta Bidwai breaks down how permission structures shape public opinion and drive behavioral change. The discussion covers: • A detailed look at the science and theory behind permission structures • The significance of permission structures in politics, including examples like criminal justice reform, health policy, marriage equality, and climate change • Business applications such as cloud c...

Joyce Cacho is a global expert in supply chain, financials, and risk management, and an experienced member of both public and private company boards. In this episode of Good Revenue, host Neeta Bidwai & Joyce explore: • How questioning assumptions can signal business growth • Embracing complexity in strategic planning • The balance between short-term needs and long-term vision • The importance...