Good Corp, Bad Corp
Good Corp / Bad Corp
This podcast explores the key reputational issues facing some of the world’s biggest brands. We’ll look at shifts in what the public, politicians and the press expect of big business and offer insights into how corporate teams can help their companies do better. From greenwashing to governance, we’ll highlight the brands that are leading the way – and those that are lagging behind. Welcome to Good Corp, Bad Corp.
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Good Corp, Bad Corp
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Podcast website
Latest episode
Nov 14, 2025
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Episodes
GameChangers: Laura Ranzato of Clean Creatives 14.11.2025 28:19
🌍 Welcome to GameChangers , a Good Corp Bad Corp series spotlighting purpose-driven people transforming their industries from within. In Episode 5, we meet Laura Ranzato , Director of Community at Clean Creatives — the global campaign urging PR and advertising agencies to cut ties with fossil fuel clients. As COP30 unfolds in Belém, Brazil, Clean Creatives is turning up the heat on Edelman,...
CEOs behaving badly 15.10.2025 38:31
This episode explores new research showing that personal misconduct ends CEO careers far more often than financial wrongdoing. Host George Theohari speaks with Michael Nalick, Assistant Professor of Management at the University of Denver, about his study Sex, Drugs and Restatements and what it reveals about reputation, accountability, and corporate culture. Topics include: Why boards respond mor...
GameChangers: Declan Cassidy, CEO of Into Games 15.07.2025 31:24
Welcome to GameChangers, a Good Corp Bad Corp series spotlighting ethical entrepreneurs transforming their industries from within. 🎮 In Episode 3, we meet Declan Cassidy , CEO of Into Games — a non-profit working to make the UK’s gaming industry more inclusive, accessible, and socially mobile. While thousands of young people dream of careers in games, the path in is often stacked against them....
GameChangers: Camille Guitteau, co-founder of Bye Bye Plastic 02.06.2025 32:21
Welcome to GameChangers , a Good Corp Bad Corp series spotlighting ethical entrepreneurs transforming their industries from within. In Episode 2, we meet Camille Guitteau, co-founder of Bye Bye Plastic – a non-profit turning dance floors into frontlines in the fight against plastic pollution. Alongside DJ and activist Blond:ish, Camille is helping nightclubs and festivals around the world become...
GameChangers: Azhar Murtuza, founder of Born Maverick 31.01.2025 28:15
Welcome to GameChangers , a new Good Corp Bad Corp series spotlighting ethical entrepreneurs transforming their industries from within. We kick off with India-born, Ireland-based Azhar Murtuza, founder of Born Maverick – a biotech company creating plant-based meat, fish, and innovative food solutions. Azhar left his family’s mining business to make sustainable, affordable, plant-based food acce...
To B or not to B Corp 21.11.2024 35:33
Welcome to GoodCorp, BadCorp, the podcast that explores reputational issues facing some of the world's biggest brands. In this episode – in a break from our usual sector-focused format – we're diving deep into the evolving world of B Corp certification. First up, we hear about the B Corp experience from founders in two very different industries - Poppy Mardle of Poppy's Funerals and Jon Williams...
The technology industry 05.09.2024 29:14
In this episode, three industry experts help us explore the key pressure points in the technology sector. Jemima Olchawski is Chief Executive Officer of The Fawcett Society, a UK-based charity campaigning for gender equality and women’s rights. As a social policy expert , Jemima has a wealth of experience working on issues surrounding women’s rights and social justice. Imran Ahmed is the Founder a...
The pharmaceutical industry 22.05.2024 35:26
In this episode, three pharmaceutical industry experts help us explore the key pressure points in the sector. Joel Lexchin is a Professor Emeritus in the Faculty of Health at York University in Toronto, Canada. He has authored and co-authored over 140 peer-reviewed papers on a wide range of pharmaceutical topics, from research and development to drug promotion and medicine regulation. Claudia Mart...
The fashion industry 09.04.2024 40:47
In this episode, two experts who campaign on sustainability and workers’ rights help us to explore the gap between rhetoric and reality in the global fashion industry. Urška Trunk is Campaign Manager at the Changing Markets Foundation, a global campaigning organisation which addresses sustainability challenges using the power of markets. Paul Roeland is Transparency Coordinator at the Clean Clothe...
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