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As final practice rounds conclude under a brisk Northern Irish sky, anticipation swells at Royal Portrush. Returning for the first time since 2019, the Dunluce Links is ready to deliver another week of drama, precision, and heritage. With over 270,000 spectators expected, gusting coastal winds, and a world-class field, the 153rd Open Championship promises to be one for the ages. McIlroy's Redempti...

From July 13–20, 2025, Royal Portrush hosts the 153rd Open Championship. Only the third Open at this iconic Northern Irish venue, it promises a thrilling test of skill, emotion, and legacy. After a memorable 2019—Shane Lowry’s win and Rory McIlroy’s early exit—156 of the world’s best return to the Dunluce Links. Narrow fairways, deep pot bunkers, and unpredictable winds await. Format: 72 holes, cu...

Reporting period: July 7–13, 2025 A week of top-tier competition unfolded across the global golfing landscape, as breakthrough victories and playoff drama took center stage. With major events on the PGA, LPGA, and LIV Golf tours, fans witnessed rising stars and proven contenders etch their names deeper into the sport’s narrative. PGA Tour – Genesis Scottish Open Chris Gotterup secured the biggest...

Golf instruction has undergone a fundamental transformation. Where once rigid fundamentals like grip, alignment, and top-of-backswing positions ruled teaching, today’s approach emphasizes functionality over aesthetics. Techniques formerly dismissed—like a closed clubface in the backswing—are now widely accepted, reflecting a shift toward swing efficiency and individual adaptability. What remains u...

How tiny details in ball design shape performance at the highest level In golf, where every yard counts and ball flight consistency can determine a tournament’s outcome, it’s not just swing mechanics that matter— aerodynamics play a central role , and no feature is more vital than the humble dimple . These small indentations are not aesthetic quirks; they’re aerodynamic tools that determine how a...

In October 2024, PGA Professional Henrik Jentsch launched Golf247.eu with a bold vision: to make elite-level golf education freely accessible to everyone—without paywalls, without ads, and without compromise. What began as a quiet, daily podcast recorded in a modest studio has grown into a global media platform with over 280 episodes and listeners from Seoul to St Andrews. Its mission is clear: de...

The 153rd Open Championship will take place from July 17 to July 20, 2025, at Royal Portrush Golf Club in Northern Ireland. Today, we take a closer look at one of the world’s most revered links courses—steeped in history, shaped by nature, and built for championship golf at the highest level. Royal Portrush isn’t just beautiful—it’s brutal, windswept, and wildly strategic. The course owes much of...

At Golf Academy 360°, we believe that sustainable improvement in golf begins with understanding your own biomechanics—your individual swing DNA. Every golfer is built differently. Mobility, strength, rhythm, tempo, and balance vary from player to player, and so should the way we train. True progress doesn’t come from copying someone else’s move—it comes from discovering what works for you . A key...

How smart tools elevate smarter coaches. Artificial Intelligence is not here to replace golf professionals—it’s here to amplify them. In this podcast summary, Henrik Jentsch explains how tools like AI Golf Chat and SportsBox AI help coaches deepen their insight, sharpen lesson structure, and accelerate player improvement. The key message: AI is a coach’s most powerful teammate. Many pros initially...

The first week of July delivered a compelling mix of triumphs, breakthroughs, and emotional victories across professional golf. While several tours paused for the week, four main events took center stage — showcasing rising talents and dramatic finishes. PGA Tour – John Deere Classic Brian Campbell claimed his second PGA Tour title of the season at TPC Deere Run in Silvis, Illinois. Like his first...

Applied biomechanics is redefining how golfers improve their swings—not through guesswork or one-size-fits-all methods, but with a targeted, scientific approach tailored to each individual’s physical profile. This system analyzes how the body moves and responds, revealing how specific limitations may be affecting performance. The method follows a structured four-phase model that delivers measurabl...

One of the most effective ways to improve your consistency and course strategy is by mastering two distinct swings per club . Every golfer should own both a full swing and a compact, controlled version – what I call the "half swing." The full swing is your standard motion, generating maximum consistent distance. The half swing is defined as the moment when your lead arm (left arm for right-handers...

If you’ve ever seen a wedge shot bounce once and zip to a stop, you’ve witnessed one of the most precise shots in golf: the low-launching, high-spinning wedge. This technique is about control—not power—and requires clean mechanics, modern equipment, and focused training. Start with a lob wedge that’s no older than one year . Studies show up to 25% of spin is lost after just 700 shots. Worn grooves...

Von Henrik Jentsch – PGA Professional | golf247.eu In einer Zeit, in der datengestütztes Training immer mehr zum Standard wird, ist die Kontrolle des Ballflugs kein Rätselraten mehr. Mit einem LaunchMonitor erkennen Golfer exakt, warum der Ball fliegt, wie er fliegt – und wie man ihn bewusst steuern kann. Entscheidend sind drei Parameter: der Schlägerpfad, der Schlagflächenwinkel und der Face-to-P...

Understanding why the ball curves as it does is essential to mastering your golf swing. Using a LaunchMonitor provides precise insight into the club's path and face angle at impact—two of the most influential factors in ball flight. The key lies not in simply hitting the ball "square" but in creating the correct combination of path and face to produce predictable curvature. Key Defin...

Choosing the right golf ball is more than a matter of brand or feel. It’s about understanding the science behind spin and stopping power —and how these elements can transform your control over the game. In recent years, many players have asked: Why do some balls spin more than others? Should I choose a soft or firm ball? And what’s the actual benefit of spin? The answer lies in the relationship be...

At the storied Oakmont Country Club, the 2025 U.S. Open delivered drama, heartbreak, and breakthrough performances. Among the most compelling storylines: the exceptional showing of LIV Golf players. With just 14 players in the 156-man field, they claimed three top-10s, four top-15s, and five top-25s—an impressive strike rate on one of golf’s toughest stages. 1. Hatton’s Heartbreak, Historic High T...

The final weekend of June 2025 delivered a series of compelling moments across the professional golf landscape. From seasoned champions reaffirming their legacy to rising stars breaking through on major stages, tours around the world showcased the full spectrum of competitive excellence. This report highlights the key outcomes from June 26–29 and provides a concise preview of notable events in ear...

Minjee Lee’s recent triumph at the KPMG Women’s PGA Championship marks her third major title and eleventh LPGA victory —a milestone win secured on one of the season’s most demanding setups. With a final score of -4 and a three-shot lead , Lee distanced herself from the field through a blend of mental resilience and biomechanical brilliance. Her swing is engineered for power under pressure. Despite...

Henrik Jentsch of Golf Academy 360° explains how elite players use ground reaction forces to master short chip shots. Based on force plate data, three key lower-body movements set professionals apart: they go up, back, and forward during the motion—while amateurs do the opposite. Up (Vertical Motion): Great chippers elevate their center of mass (COM) during the entire swing. One tour player moved...

Bryson DeChambeau’s golf swing has captivated the sport for years—now, with the support of biomechanical AI analysis, we can finally understand why. Using the Swing Score Report from Sportsbox AI, this data-driven evaluation dissects his technique with surgical precision, revealing how elite-level power is created, where it’s lost, and how it can be optimized. The result is more than a report—it’s...

This Podcast explores the critical relationship between grip strength, grip pressure, and clubhead speed. Using advanced sensor data and real-world player testing, we clearly distinguish two core concepts: grip strength —the maximum force a golfer can produce—and grip pressure —how much of that strength is applied during the swing. Grip strength is measured using a dynamometer and reflects a golfe...

Routines are often seen as mundane or automatic. But in golf, they represent one of the most powerful tools a player can develop—both for mental clarity and performance consistency. Far more than a series of habits, effective routines serve as a framework for resilience, focus, and precision. They are the golfer’s edge. At their core, routines conserve mental energy. The brain favors automation—it...

In the art of putting, success hinges not only on feel but also on physics. The "GPT Putt Calculation and Input Guide" introduces a groundbreaking, table-driven system that transforms green reading into a science of precision. At the heart of this approach are three key parameters: Aim Point , Distance Point , and Total Putt Length —each derived through exact mathematical logic, not guesswork. How...

The past week delivered gripping performances across the world’s premier golf tours, set against a backdrop of extreme summer heat, challenging course setups, and shifting tour narratives. From the PGA Tour to the LPGA and beyond, players battled not just competitors—but the elements. PGA Tour – Travelers Championship (Cromwell, Connecticut) Keegan Bradley claimed his second Travelers Championship...