Goizueta Effect

Business Ethics Matter in the Organization of Society Dr. Gonzalo Maturana, Assistant Professor of Finance, at Goizueta Business School, Emory University, suggests that society must be organized around an economic system that places competition as the fundamental pillar for economic growth. And, that we can easily lose the benefits of capitalism when rules are violated. An organized society formul...

Impact of Economic Downturns on Young Adults College students who graduate into a recession certainly experience obstacles according to Dr. Bianchi, Associate Professor of Organization & Management at Emory University’s Goizueta Business School. Young adults are often the last to be hired during a recession and this can be quite challenging because they have very few work experience and skills...

In more individualistic societies, such as the United States, there is an emphasis on standing out from others, being different, and expressing one's uniqueness. In more interdependent or collectivistic societies, there's an emphasis on not standing out, on being part of a group, on attuning to the needs and interests and goals of the group, and on ensuring that the group is successful. Individual...

Commercial uses of personal data The goal of marketers is to better understand their audience so they can offer the products and services that people are going to be interested in. That requires learning about the customer. Marketers used to rely on demographic information. They knew customers’ zip codes and could get census-tracked information and would rely on customer surveys. A lot of that inf...

Terminology “Conscious capitalism” describes companies and organizations that have purpose behind the work that they do that goes beyond the core product or services that their organization delivers to have a broader, more positive impact on society at large.  Examples Early examples are Ben & Jerry's Ice Cream and TOMS Shoes , but it is not just the province of small start-ups. The Coca-Cola...