Joanna Ingram
Goals With Soul
Welcome to Goals With Soul, the podcast for visionary coaches and healers on a journey to express their unique brilliance and attract high-value clients by building a brand from within. I'm Joanna Ingram, Brand Messaging Consultant and Premium Positioning Guide, blending 20+ years in marketing with intuitive strategy and spiritual alignment. Here, we dive deep into messaging, positioning, offers, and energetics, aligning your marketing with your purpose so you can magnetize clients who resonate deeply with your work. Let’s elevate your business with authenticity, intuition, and soul!
Author
Joanna Ingram
Category
Podcast website
Latest episode
Dec 2, 2025
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Episodes
204: The Journey Home - 5 Years of Healing, Creating & Becoming 02.12.2025 15:46
This one’s personal. Today’s not only my 51st birthday… it’s also the 5th birthday of Goals With Soul 🥳 What started as a leap of faith in December 2020 (in the chaos of a pandemic, no less) has become one of the most soul-nourishing parts of my business - and life. I’ve released over 200 episodes, interviewed incredible experts, and built a space that I’m genuinely proud of and this podcast now...
203: From Bankruptcy to Building with Soul - Why Consciousness Is Your Real Foundation with Kelly Vikings 04.11.2025 42:36
If you've ever wondered what it really takes to build a business that can weather life's storms, this conversation is going to shift something for you. This week on Goals with Soul, I'm joined by Kelly Vikings, known as the Divine Business Mentor, who revolutionizes what she calls New Earth Business through sovereign leadership and advanced business energetics. With three decades in sales and mark...
202: Trust & Synchronicities: Signs You're On The Right Path 28.10.2025 12:58
Ever had a moment when the universe seemed to be winking at you? This week’s episode is exactly that kind of magic. After nearly skipping my swim and sauna session due to a packed schedule, I found myself in a soul-led moment of divine timing. What unfolded was a beautiful reminder of how trust and synchronicity can show up when we choose alignment, even in the smallest decisions. If you’re someon...
201: How to Move from Emotional Chaos to Soul Clarity with Sophie Frabotta 21.10.2025 33:54
If you’ve ever felt like you’re doing all the right things in your business but something deeper still feels off …this episode will speak to you. I’m joined by the incredible Sophie Frabotta, a Spiritual Thought Leader, Healer, and founder of the globally recognised Spiritual Life Coach Certification. With a Master’s in Transpersonal Psychology and a deeply grounded spiritual approach, Sophie brin...
200: Celebrating 200 Episodes 🎉 - Consistency, Catastrophes & Soul-Led Success 14.10.2025 20:09
This is a milestone episode of Goals With Soul - 200 Episodes!! When I hit “record” for the first time back in 2020, I had no idea this podcast would become the one thing that stayed steady while everything else in my business evolved. Four years on, Goals With Soul sits in the top 2% of podcasts globally. We’ve had over 30,000 downloads, seasons of change, and incredible guests like Caitlyn Batch...
199: How To Replace All Your Marketing With A Single Story, with Kris Jones 07.10.2025 37:41
How much time have you really spent rewriting your website copy... again and again? In this episode of Goals With Soul , I’m joined by the brilliant Kris Jones - a messaging and StoryBrand expert with over 20 years of experience working with powerhouse brands like Nike and Adidas, as well as hundreds of small business owners and service providers. Mentored by Donald Miller (yes, that Donald Miller...
198: Marketing for Coaches Who Hate Marketing (But Still Want to Sell Out Offers) 30.09.2025 13:14
If you’ve ever started a new marketing strategy with a burst of energy (hello, Reels obsession… again), only to abandon it two weeks later with a sigh and a scroll, this one’s for you. In this episode, I’m sharing what finally made marketing feel sustainable for me and for so many of my clients who are done with the hustle but still want to attract high-level, soulmate clients. We’re talking about...
197. How to Build a Business That Doesn’t Break You (or Depend on You) With Gemma Went 23.09.2025 54:56
If you’ve ever hit a point where your business feels more like a burden than a blessing, this conversation is going to feel like a deep exhale. This week on Goals with Soul, I’m joined by the brilliant Gemma Went: multi-award-winning business and leadership mentor, and someone who’s walked the path of burnout, breakdown, and rebuilding from the ground up. Together, we talk about what it really mea...
196: The 4 Messaging Mistakes That Stop You Attracting High-Level Clients 16.09.2025 16:42
In this episode, I’m pulling back the curtain on something I’ve seen trip up even the most experienced coaches and healers: subtle, sneaky messaging mistakes that block the high-calibre clients you actually want to work with. Let’s be honest - have you ever felt like your audience isn’t quite “getting” the depth of your work? You’re doing the things, sharing content, showing up… but still attracti...
195: Building Soulful Success Through Community and Connection with Kisha Zullo 09.09.2025 35:41
If you’ve ever felt like you’re building your business alone, this conversation will remind you that the real magic happens when we lift each other up. In this episode of Goals With Soul , I’m joined by Kisha Zullo, event powerhouse, Certified Meeting Professional, and the founder of the long-running Women in Business Summit. Kisha’s story is one of soulful leadership, deep care for women’s empowe...
194: What If Being 'Too Much' Is Just Right? 02.09.2025 13:06
Goals With Soul is BACK! 🎉 After a 6-month podcast break (unintentionally, of course!), I'm back…and I’ve got something real to say. In this episode of Goals With Soul , I’m diving into a conversation I’ve been having with myself (and plenty of clients lately): Are you holding back parts of your personality because you’re worried they might be “too much”? Whether you’ve been told you’re too l...
193: The Real Reason Your Dream Clients Aren’t Showing Up 15.04.2025 11:29
Are you feeling stuck in a business that doesn’t quite feel like you? You’re bringing in clients, the work is flowing, yet deep down, something’s off. That was exactly where I found myself; not just once, but in the early days of my business. I left my corporate career in advertising, only to find myself right back in the same cycle: overworking, over-delivering, and still feeling undervalued. One...
192: Breaking the Rescue Cycle: How to Attract Clients Without Losing Yourself With Michaela Pay 08.04.2025 50:19
Welcome to Goals with Soul! If you’ve ever felt stuck in frustrating client dynamics - like you’re always "saving" people or pushing uphill - this episode will change everything . I’m joined by spiritual mentor Michaela Pay, whose journey from skeptical personal trainer to intuitive keynote speaker and bestselling author, has transformed how she sees business and personal growth. And tod...
191: How To Attract High Value Clients By Simplifying Your Offer 01.04.2025 11:51
Do you ever feel like you’re throwing everything into your offers - more sessions, more bonuses, more content - hoping it’ll attract higher-paying clients? I’ve been there. I used to think that more was better, but I learned the hard way that overcomplicating your offers actually reduces their value. When we overload our offers with too many elements, clients can’t clearly see the transformation w...
190: How to Calm Your Nervous System: Lessons from Equine Coach Expert, Jodine Buydens 25.03.2025 40:15
Welcome to Goals with Soul! This week, I’m joined by Jodine Buydens, an equine-facilitated coach and nature-based leadership mentor who helps coaches, healers, and purpose-driven entrepreneurs reconnect with their inner truth through the intuitive power of horses. With the world as her classroom, Jodine learned her leadership skills from 1200 lb animals, mastered her mental performance with mindfu...
189: How To Sell More High Ticket Offers 18.03.2025 14:49
Want to sell more high-ticket offers? This episode of Goals with Soul is for you! Selling 5K+ packages isn’t just about slapping on a higher price. It’s about positioning your offer as a transformative investment. But if you’ve been struggling to attract premium clients who see the value, you’re not alone. Many business coaches barely scratch the surface of what it really takes to make high-ticket...
188: How To See Time Differently to Max Your Productivity, With Rashelle Isip 11.03.2025 44:02
As a female coach or healer, you’re likely balancing multiple roles in your business - coaching, marketing, content creation, and everything in between. It’s no surprise that overwhelm can creep in when time never seems to be on your side. In this episode, I sit down with Rashelle Isip , also known as The Order Expert® , a productivity consultant, time management coach, and organization expert who...
187: The Way To Attract Premium Clients Through Your Zone Of Genius 04.03.2025 15:48
Welcome back to Goals with Soul! Today, I’m taking you along on my daily walk in the woods, as I talk about something that's been on my mind for a while - the difference between being a generalist and a specialist and how it impacts the type of clients you attract and the success of your business. As a coach or healer, you may have felt the pressure to add more services to your offer suite bec...
186: How To Become a Wealthy Woman with Catherine Morgan 25.02.2025 46:14
If you’ve ever felt overwhelmed by money - whether it’s managing it, making more of it, or even just talking about it - this episode of Goals With Soul is for you. I’m joined by award-winning entrepreneur and Certified Financial Coach Catherine Morgan, and we’re diving deep into the emotional side of money. Because let’s be honest…money isn’t just about numbers; it’s about our beliefs, our past ex...
185: How To Create Offers That Appeal To Premium Clients 18.02.2025 13:11
Are you overcomplicating your offers and attracting the wrong clients? If you're ready to work with high-value, premium clients who truly appreciate your expertise and are a joy to work with, it's time to simplify. In this episode of Goals with Soul, I’m sharing the surprising key to creating an irresistible offer for your most aligned, high-frequency clients. The answer? Simplification. W...
184. How To Overcome Anxiety With David Procyshyn 11.02.2025 35:05
If you’ve been feeling stuck in a cycle of anxiety or dealing with chronic stress, this episode of Goals With Soul is for you. I had the pleasure of sitting down with David Procyshyn, yoga and meditation teacher, massage therapist, and founder of DoYogaWithMe, a platform dedicated to helping people find freedom and alignment through movement and mindfulness. David’s approach is practical and groun...
183: How To Leverage Thought Leadership to Attract Premium Clients 04.02.2025 12:34
In today’s episode of Goals with Soul, I’m diving into how you can become a recognized thought leader in your industry and start attracting those premium clients who are ready to invest in your work. If you’ve been doing amazing things but feel like you're not quite getting the attention or clients you deserve, this episode is for you. We talk about positioning yourself as the authority you ar...
182: From Launches to Evergreen: Caitlin Bacher’s $11M Course Business Transformation 28.01.2025 1:00:26
In this episode of Goals With Soul, Caitlin Bacher, CEO of Scale with Success®, shares her remarkable journey from freelancing as a social media manager to building a $11 million business. As a course creator who teaches others how to transform their online courses into 7-figure businesses without launching, Caitlin dives into the strategies that helped her escape the exhausting launch roller coas...
181: Soulful Storytelling: Writing Your Legacy with Danielle Perlin-Good 17.12.2024 48:36
In this episode of Goals With Soul , I’m joined by Danielle Perlin-Good, The Soul-Aligned Ghostwriter, who helps coaches, thought leaders, and entrepreneurs turn their stories into powerful, lasting legacies. Danielle doesn’t just help you write a book—she helps you capture your truth and share it in a way that deeply connects with your audience and creates real impact. We talk about why storytell...
180: How To Embody Intuition to Attract Soul Clients With Mary-Louisa Horrigan 10.12.2024 48:34
Less than five years ago, intuition was rarely talked about in the business world. Now, it's essential in my work and life journey. Today, I'm thrilled to introduce Mary-Louisa Horrigan, an Intuitive Embodiment Coach who empowers soulful female coaches to build self-trust and elevate their business results. We discuss what embodied intuition means in business and how it can significantly enhance y...
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