book promotion how-to | expert interviews author success stories
Get Your Book Seen and Sold
Publishing and book marketing how-to with examples hosted by author and book marketer, Claudine Wolk. Includes interviews with authors who share their marketing successes. Marketing tips that get books seen and sold! claudinewolk.substack.com
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book promotion how-to | expert interviews author success stories
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Latest episode
Mar 31, 2026
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Episodes
Listen to this Post: How I Met Kevin Pollack at BEA - Book Marketing Tip 101 For Authors 24.04.2024 8:30
Listen to this post . I met Actor/Author Kevin Pollack at BEA a few years back and the experience embodied how an author can gain life-long readers by taking good care of their fans. Mr Pollack was promoting his book, How I Slept My Way To The Middle , and I stood in line for over an hour to meet him. Mr Pollack is a class act and after the appointed hour was up he continued to sign books and allo...
Sex Sells: Sex Expert/Author Joan Price 10.04.2024 44:28
You Must Promote Yourself, You Are An Expert Remember, whether you are a non-fiction author or a fiction author, YOU MUST PROMOTE yourself and that YOU ARE AN EXPERT in your field and would be a great radio, podcast, tv guest or interviewee for a website, newspaper or magazine article. How do you promote yourself as an author? Joan Price is a senior sex expert with six books (and counting) publish...
Listen to the Post - Author, Diana Gabaldon to Writers: Keep Writing 04.04.2024 8:10
Listen to this post where I share author Diana Gabaldon’s advice to writers in her Book, The Outlandish Companion . Gabaldon is the best-selling author of the Outlander series. She also wrote non-fiction books, including the The Outlandish Companion . The Oulandish Companion is Gabaldon’s gift to her fans. In one section of the book, she answers the fan question, “How do you find time to write?” E...
Listen to the Post: A Great Query (and Pitch) The Key to Get Your Book Seen and Sold 12.03.2024 11:35
A query is a one-page pitch for your book intended to be read by literary agents and publishers to convince them to represent you and your book (literary agent) or publish your book (publisher). In this podcast, I read from a previous post. Thanks for listening and consider sharing this podcast episode with the aspiring author that you know. If they understand the terms “query” and “pitch,” they w...
Write More Through Self-Love, Self-Acceptance, & Overall Wellness - Here's How 05.03.2024 39:39
Karli Newman, Podcast Host of Flipside of Midlife and certified wellness and life coach is our guest today. You can find Karli and sign up for her newsletter at her website: flipsideofmidlife.com . All authors need to make their writing a priority. No time to write, no writing! Karli is an expert whose experience helps writers to keep writing without guilt . She is a cheerleader for you to focus o...
"Life-Changing" Summit for Authors: Learn Publishing & Book Marketing Skills To Hone Your Craft and Sell More Books 22.02.2024 29:14
Alexa Bigwarfe is CEO of Write, Publish, Sell and the host and creator of the Women in Publishing Summit , held virtually from March 6 to March 9 - tickets available at the early bird rate of $197 . It is the 7th year of the annual summit and Alexa tells us how it works. I have heard the Summit described as “life-changing” for authors - it hits all the important book publishing and book marketing...
How to Market Your Book: Expert Podcaster & Author, Dr. Judith Briles 15.02.2024 52:58
Dr. Judith Briles has written, published and sold more than 50 books. Her top ranked book marketing podcast, Author YOU , reaches authors all over the world who want what YOU want - to get their books seen and sold. Her Author YOU podcast was just rated in the top 10 book marketing podcasts! In this interview, Judith shares her book marketing and promotion experience: what works, what doesn’t work...
An Easy-to-Use, Shiny, New Book Promotion Tool: Bracketology 06.02.2024 57:59
Brian Jud, a special sales book marketing guru, has been a guest on the podcast previously . In THIS episode, he teaches a specific workshop on book promotion by using a special tool - he calls it bracketology - to help visual learners to narrow their book promotion focus on one or two things a quarter based on certain criteria. He has offered the listeners of the podcast a way to download the PDF...
Is the "Attention Economy" Curtailing Your Creativity, Writers? 30.01.2024 40:11
Hold on to your seat… or I should say, hold on to your technology instruments because after this podcast episode with Substacker, Author, J.E. Petersen , you may want to toss them out the window… or at least lay them aside for a while. Jordan Petersen, Substack writer “ Dispatches from Inner Space ,” and writing under J.E. Petersen, wrote a provocative (and subsequently viral) post titled: The Not...
Best-Selling Author Mariah Fredericks on "The Lindbergh Nanny" And Her Latest, "The Wharton Plot") 25.01.2024 44:29
What A Thrill to Interview Best-Selling Author, Mariah Fredericks We all get into reading funks from time to time. Recently, the best-selling author, Mariah Fredericks got me out of my reading funk with her book, The Lindbergh Nanny . (now available in paperback) In this podcast, Mariah Fredericks chats with me about her fabulous fiction based on true crime non-fiction. She “lets me go there” with...
Michelle Glogovac: The Podcast Matchmaker - The Tool Authors Can And Should Use To Drive Book Sales 23.01.2024 46:57
Author, Consultant and Podcaster, Michelle Glogovac , joins us for today’s podcast episode. You can find Michelle at her website: TheMlgCollective.com . Her brand new bestselling book, How To Get On Podcasts , was released this week to a #1 rating. How To Get On Podcasts teaches how to leverage “podcast guesting” to elevate yourself as a thought leader, generate more revenue, and promote your busi...
Amazon Ads Explained By Expert For ALL Authors 17.01.2024 46:51
I always joke when at a speaking gig by saying that if Coke a Cola has to advertise, so does every book author. One of the most popular ways to advertise a book is to take advantage of the offerings on one of the biggest online bookstores to ever exist - that, of course, is Amazon. But navigating the Amazon Ad placement process is intimidating, complicated, and can be costly. Who wants to waste th...
Bargain Booksy Book Promotions Thoroughly Explained - You CAN Promote Your eBook 16.01.2024 33:20
Freedom! Online Book Promotion Options That Won’t Break The Bank Our guest is Clayton Noblit, Senior Marketing Manager at Written Word Media . You may have heard of Free Booksy and Bargain Booksy ? Well, Written Word Media is the company that provides those online promotion options for your book - book promotion options that everyone seems to be chatting about. We asked Clayton to join us for an e...
Looking For A Publisher? Owner, Daniel Brantley, of Argyle Fox Publishing Offers Answers 09.01.2024 51:24
Dan Brantley, owner of Argyle Fox Publishing , wrote a book and needed to publish it. A publishing industry insider suggested that he self-publish. The insider said that he would publish quicker, easier, and make more money from the sale of his book. Dan took the advice, published his first book, I’m Twelve Years Old and I Saved The World , learned oodles about the publishing business, and created...
Listen to the Post: The Poseidon Adventure Lesson - Reliance on Self and Have Convictions 08.01.2024 6:34
It’s heady stuff… reliance of self and convictions. In this podcast, I read from a previous post. This year, as with every year, an author must have conviction and forward motion to get their book seen and sold. Enjoy this quick reminder and a fun example in the movie, The Poseidon Adventure - which by the way was a book by Paul Gallico that was adapted into a movie. Share what you anticipate will...
Writers, Celebrate The Wins, They Are Contagious 03.01.2024 44:08
Watt Pad Hosts YA Book, See Dot Smile Meg holders is the author of See Dot Smile, a steamy, YA, coming of age novel that sits on Watt Pad. See Dot Smile won a coveted Watty Award . Meg and I chat about her Watty award win and Watt Pa d, a platform for authors to publish their books, and how she used it to get the word out about her book. Fans can read the book for free at this point in time. Meg O...
Share Your Talents, Toss the Shame in 2024 29.12.2023 23:12
Look Friggin Forward - Here’s How As 2023 reaches its endpoint I am looking forward. Here is a brief, previously recorded podcast featuring two very smart and enlightened people with advice that made a difference for them. Marissa Polselli shares how she changed the trajecory of her life - why and how she did it and how her life changed - Maslow would be proud. Dr John Murray shares how and why we...
YA Authors: Inspiring Advice from Susan Markloff - Her Ideas and Energy Are Palpable 15.12.2023 1:09:10
Susan Markloff is an award-winning author. She writes YA Urban Fantasy and has perfected the promotion of her books. This fun podcast interview can help YA (young adult) authors and author’s of every genre with their book promotion and book writing strategy - what to focus on, how to lean on existing talents, and why it is so important to know your audience, your readers, and how to reach and inte...
Could An Independent Publisher Do Right By Your Book? 12.12.2023 41:55
I know you want to do right by your book, every author does. Could an independent book publisher be the answer to get your book, your message and story, out into the world? Margo Dill is an author and an independent publisher of books. I ask her to describe her independent publishing model. As listeners know, each independent publisher’s model is different. Margo shares fascinating stories of her...
Listen to the Post: A Great Query (and Pitch): The Key To Get Your Book Seen and Sold 07.12.2023 10:55
This podcast episode is the audio version of the Substack post: A Great Query (and Pitch): The Key To Get Your Book Seen and Sold: Tips To Create Your Stand-Out Query & Pitch Other books, links mentioned in the podcast: How To Write The Perfect Book Proposal by Jeff Herman and Deborah Levine Herman Book Proposal: How to Write it and When to Use it NY Book Editors : How to Write a Darned Good Query...
Publishing and Book Marketing Advice w/ Children's Book Author, Jen Randazzo 01.12.2023 38:36
Children's author, Jen Rendazzo, releases her third book and shares writing, publishing, and book marketing tips in this jam-packed podcast episode. Jen Randazzo has written three children’s books and she is going strong. She combines her writing talent with energy and motivation to get her books seen and sold. In this podcast episode, Jen shares her publishing and book marketing wisdom from the t...
Baby Dragon Is Back! And So Is Sheryl Bass: Self-Publishing Tips, Resources, and of course 27.11.2023 35:32
It’s Cyber Monday! (as if you could miss it with all the ads today…sheesh!) I have some deals for authors, too. Check them at the bottom of the post. In today’s podcast episode, we have a real treat to share with authors… a great new children’s book but also, inspiration and resources, for you to keep writing and potentially self-publish your book with an author who has done just that! Meet Sheryl...
Listen to the Post: To Sell Your Book You Need a Toolbox 22.11.2023 11:34
This podcast episode is the audio version of the Substack post: To Sell Your Book You Need A ToolBox: The Tools a Book Marketer Needs. I discuss the four tools that an author needs to promote (or book market) a book: Query, Book Proposal (w/ Competition Section), Media Kit, Media Contacts. Other Substack Posts mentioned in the podcast: A Great Query (and pitch) The Key To Get Your Book Seen and So...
Make Money Selling Books with Expert Brian Jud 16.11.2023 45:40
Wouldn't it be great to know how to sell your books in bulk to airports, grocery stores, associations and corporations? Brian Jud , author of How to Make Real Money Selling Book s, has been selling and helping authors sell to “special” outlets for years. In this comprehensive podcast episode, Brian shares what special sales are and how to secure them to retail and non-retail outlets. You will lear...
Bring Your Book To Life Today (or Real Soon) 10.11.2023 28:02
“We want to help authors” ~ Kate Brenton Kate Brenton is a Substack writer, The Golden Thread , the author of the book Rebirth , host of the Podcast, Rebirth , and an inspired teacher - in short, she helps writers!!! You can find her at katebrenton.com Kate teaches writers at all stages of an author's process in writing a book. In her latest digital course: Sit & Write: Begin , Kate teaches the...
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