Laura Johns
Get More MSP Leads with Laura Johns | Predictable Revenue for MSPs
Get More MSP Leads is the podcast for MSP owners who want consistent opportunities, stronger positioning, and predictable revenue. Hosted by Laura Johns, founder and CEO of The Business Growers, this show is built specifically for managed service providers who are ready to stop relying on referrals and start building a scalable lead generation engine. Each episode delivers practical strategies MSPs can use to attract qualified prospects, build trust before the sales conversation, and convert attention into long term client relationships. You will hear real growth strategies, marketing framewor...
Author
Laura Johns
Category
Podcast website
Latest episode
Apr 28, 2026
Where to listen?
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Episodes
Leveraging LinkedIn to Expand Your MSP Network & Generate Opportunities 09.01.2024 8:19
Struggling to get noticed on LinkedIn as a Managed Services Provider (MSP)? In our latest episode of the Know Grow Scale podcast, Laura Johns, Founder and CEO of The Business Growers, dives deep into the latest and greatest strategies for optimizing your LinkedIn presence and attracting more leads. Get ready to learn: ✅ Profile makeover magic ✅ Network expansion ✅ Company page power Plus, avoid...
Google Business Profile Checklist for MSPs: 3 Must-Dos for Managed Services Providers and IT Companies. 11.12.2023 6:43
With 2023 winding down, now is the critical time for managed services providers to get your Google Business Profile in order before we head into 2024. An accurate and complete Google Business Profile is essential for remaining visible and relevant in today's online world. The Business Growers is a marketing agency that helps MSPs and IT companies grow revenue by providing the strategy, execution...
Leveraging Local Events to Grow Your MSP in 2023 11.12.2023 6:02
Smart community engagement and local events remain a high ROI opportunity for MSPs to expand visibility, demonstrate expertise, and get word-of-mouth referrals. By focusing on select and strategic events aligned to your services and ideal buyer profile, new business growth can really take off with local events, but you have to be strategic and have clear KPIs set in advance. The Business Growers...
3 Quick SEO Wins to Boost Your MSP Website Ranking This Year 11.12.2023 4:36
Following search best practices with site speed, targeted landing pages, and useful managed services content sets up IT providers for improved local pack rankings. Consistency and relevance is key for driving traffic from prospective SMB clients finding your business online in 2024. The Business Growers is a marketing agency that helps MSPs and IT companies grow revenue by providing the strategy...
Your In-House Marketing Team's Guide to AI 12.10.2023 8:49
In the fast-evolving marketing world, integrating artificial intelligence (AI) is no longer a trend but a necessity. AI is revolutionizing the industry by reshaping data acquisition, content creation, campaign implementation, client communication, and reporting. Its strategic importance is evident, with projections suggesting that AI-driven marketing will play a pivotal role in the global economy...
Marketing the Taylor Swift Way: Lessons From Taylor Swift's Playbook 12.10.2023 11:06
Taylor Swift's recent Eras Tour in the United States alone contributed a staggering $5 billion in consumer spending, leaving a monumental mark on the music and entertainment industry. In this short podcast, we explore how her influence and fanfare can be something marketers can learn from. How do we capture our clients like Taylor, convince customers to invest (no matter what the price), and keep...
Six Things I Wish I Knew Before Starting an Agency 12.10.2023 10:41
In this podcast, Laura Johns, the CEO of The Business Growers shares the six invaluable lessons she wishes she would have known before embarking on the journey to agency ownership. If you're an entrepreneur - specifically looking at starting a marketing agency - look here for practical insights, avoid common pitfalls, and how to set yourself up for success.
Growing a Business: Flexible Jobs for Women with Delphine Carter 01.09.2023 18:13
In today's episode, we're diving deep into entrepreneurship and discussing a topic that's close to our hearts - flexible jobs for moms. Joining us for this conversation is the remarkable Delphine Carter, a seasoned entrepreneur and advocate for women's empowerment in the workforce. Delphine has not only built successful businesses of her own but has also dedicated her career to creating opportunit...
Predictable Hiring Success With Stephen D. Johnston 09.06.2023 23:38
This week on the Know, Grow and Scale Podcast, we have a special guest, Stephen Johnston, the CEO of GoodJob, a pre-hire assessment platform that helps companies hire and retain the right employees. Stephen discusses his company's innovative approach to hiring, centered around behavior-based techniques, and sheds light on the transformative impact they are making in the recruitment process. About...
Building Fiber at Meta to Building Sustainable Rural Communities with Randy Brogle 21.04.2023 29:33
Description: In this episode, we're talking to Randy Brogle, Chief Executive Officer at LS Networks, about his journey to LS Networks. He's currently leading the organization as they fulfill their mission to bridge the digital divide across the Pacific Northwest. Randy's journey to LS Networks is a unique path, and as he embarks on his chapter in quest for greater accessibility. LS Networks websit...
Highs and Lows of Early-stage Startup Marketing with Landon Howell 08.03.2023 25:12
Landon Howell is Head of Marketing at Rocketplace, a cryptocurrency asset management platform. Prior to Rocketplace, he's held growth, marketing and ops roles at Plastiq, Fancred and Wyndy, and he's seen his share of success and failure, as anyone in the startup world knows is reality. Landon is a leader in the tech marketing space, and is a wealth of knowledge for those wanting to learn from the...
How to Gain and Keep Clients with Frank Cowell 08.02.2023 45:30
Frank Cowell is a speaker, best-selling author and entrepreneur in San Diego. He is not only an expert in building a successful agency, but he now helps agency owners grow faster and smarter. Whether you are an agency owner or a business leader, this podcast is full of great insight on the most important things to put in place to grow your business, from the three most critical hires in your first...
LunarLab Co-Founders Spark Innovative Ideas as Women in Tech 23.12.2022 25:40
In this episode, I talk to Kelli Lucas and Elizabeth Anderson, co-founders of LunarLab, a UX design and product strategy company based in Birmingham, Alabama. We discuss both of their backgrounds and what led them to launch a technology company. As always, I love connecting with women in tech, so thank you to these awesome ladies for taking time out of their day to come on the podcast! Looking for...
INCOMPAS Rebrand Launches a New Season of Opportunities with Chip Pickering 17.10.2022 30:35
The Business Growers CEO, Laura Johns, sat down with Chip Pickering, well-known Mississippian and CEO of INCOMPAS. With The 2022 INCOMPAS Show just around the corner, Chip walks through a transitional time for INCOMPAS with a name change and complete rebrand and discusses how it helped launch the organization into a new season with more opportunities. If you're in the communications industry, this...
Supporting the CEO: Leaning into Fast Growth at AK Ops with Sara Klaus 12.07.2022 20:09
We always talk about the challenges of starting and growing a business on this podcast, but this episode is a great opportunity to hear the perspective of those that support entrepreneurs along their journey. Sara Klaus is the Chief Success Officer at AK Operations, and she is the behind-the-scenes woman helping grow the AK team and supporting lead generation and sales enablement for teams across...
Growing (and Keeping) Sales Teams at Different Stages of Business 06.07.2022 22:40
Strider G. Denison is VP of Commercial Sales and Marketing at LS Networks. He has managed sales teams across the country, and is an expert at leading teams at various stages of growth. Learn from Strider as he walks through some of his best tips, tricks, and ways to keep his team motivated in the hard seasons. For more information on LS Networks, visit www.lsnetworks.net .
Calling vs. Career with Gary Watts, CEO at Fuse.Cloud 22.06.2022 34:00
On this episode of The Know, Grow, Scale podcast, we are interviewing Gary Watts, the founder, and CEO of Fuse. Cloud, a business technology services company based in Jackson, Mississippi. Gary talks about how he grew Fuse. Cloud, from the ground up, experienced a pivot and changed their name, and how he learned the difference between a calling and a job (and how they don't always have to be the s...
Culture and Communication: Best Practices for Business Leaders 25.02.2022 34:29
Dr. Karen Lindsey, "Dr. K," is Assistant Professor of Strategic Communication at Elon University. She's an expert in all things communication and also serves as a consultant for university presidents and business leaders, specializing in personal brand, corporate communication, crisis communication, media relations - all things we should be thinking about on a regular basis as leaders in our organ...
Fast and Intentional Growth with AK Operations 15.02.2022 29:20
In this podcast, Laura interviews Amy Kohl, Founder and CEO of AK Operations. Amy's business started out of necessity and grew it with grit and determination. In just three short years, her business has exploded, and her team of ten women serve over 40 clients across the country. In this episode, Amy talks about her leadership style, what it's like to employ a team of empowered women and the chall...
Pivot to Greatness: Botdoc's Success Story with Karl Falk 22.12.2021 31:40
Karl Falk, founder and CEO of Botdoc, is our featured guest on this episode, and he's bringing tons of wisdom about how to pivot, hire the right people and play as a team. Karl, graduate of the United States Air Force Academy, is based in Denver, Colorado, where he and his global team develops technology to help organizations create a better experience for their customers. Karl gets candid about w...
Acuity Group Grows a Better HR Experience 15.10.2021 23:45
Eugene Starks, Principal at Acuity Group knew he wanted to follow in the entrepreneurial footsteps of those in his family he watched as he was growing up. But to grow a successful benefits and HR consulting company, it takes the ability to see opportunities in disguise and walk through doors, knowing risks are inevitable. In this episode, Eugene talks about how he has grown Acuity Group through th...
SmartSynch's $100 million Success Story with Stephen D. Johnston 20.07.2021 39:46
In this episode we sit down with Stephen D. Johnston and discuss how he used the know, grow, scale method to grow SmartSynch leading to a $100 million sale. He now serves as the CEO of GoodJob, a personality-based recruiting tool for employers. Find GoodJob: Website: www.goodjob.io Instagram: https://www.instagram.com/thegoodjobteam/ Facebook: https://www.facebook.com/thegoodjobteam/ App Store: h...
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