Get Hired Up: Executive Brand Management

In Episode 71, The path to silence - how your tone can win or lose the deal, I get to speak with Marshall Davis Jones, a voice expert. Tone can be an elusive ingredient in any communication. Misused or misplaced, it can destroy any sense of connection. Tone is everywhere. It's the snapshot and the snap judgment of a song, a look, or a feel. It's also a snapshot of our voice. In one tenth...

In episode 70 of the Get Hired Up podcast, I speak with Patrick Allmond, owner of Focus Digital Marketing Agency, a recognized leader in the online marketing industry. Patrick is a Veteran, Professional Keynote Speaker, Pilot, TV Media Personality, Two Decade Entrepreneur. He is also a high content speaker, and a frequent consultant for ABC, NBC, CBS, Fox TV and KSBI TV. His firm builds multimedia...

I’m delighted to share that for this episode, we invited two guests to join us—Scott Calderwood, President and CEO of Calderwood Search Partners Inc. and Ryan Smyth, executive Vice President and CFO with Carbon 60. Tune in to hear Maureen Farmer, Founder and CEO of Westgate Executive Branding (who is also our podcast host) to discuss lessons learned from CEO portfolio companies with Scott and Ryan...

In episode 68 of the Get Hired Up Podcast, I get to interview the first woman-founded private equity fund in Canada. Lisa Melchior is the founder and Managing Partner of VERTU Capital, a Toronto-based technology private equity firm targeting high-potential Canadian technology businesses. She has been a private equity investor for more than 25 years and has invested $1.5B in over 25 companies acros...

Bob Gentle works with leaders at every stage of business to help them step out in front of their marketing with a powerful personal brand. He does this through his podcast, YouTube channel, coaching, masterminds and consulting. His mission? Helping business leaders around the world discover, set and achieve their goals online and then build a business they love. Bob is the author of Personal Brand...

In episode 65 of the Get Hired Up podcast, I had the privilege of interviewing Delilah Panio and Selma Thaver of the Toronto Stock Exchange and the TSX Venture Exchange. We discussed the benefits of US-based technology companies being listed in Canada and all about the IPO process and general timelines, common misperceptions of the capital markets and so much more. I hope you enjoy the show! Westg...

In episode 65 of the Get Hired Up podcast, we launched a three part series on financial services regulatory compliance. This episode focuses on insider trading. Upcoming episodes will focus on compliance related to artificial intelligence and cyber security. Today, I'm absolutely delighted to speak with Amy Kadomatsu and Bill Carrigan of Comply. As a global market leader and regulatory compli...

In episode 64 of the Get Hired Up podcast, I get to speak with my friend, mentor and colleague Susan Chritton, Author of Personal Branding for Dummies. When we show up at work and at play as our true authentic selves, there is confidence, joy and engagement. This is personal branding to me. Susan is a thought leader in the careers and personal branding sectors and it's such an honor to share...

In episode 63 of the Get Hired Up podcast, I interviewed Jake Thompson, a performance coach at Compete Every Day. At Westgate, the cornerstone of our work is leadership optimization and this is where Jake offers a simple but unique approach to competitive advantage through small steps that compound over time. Westgate Executive Branding Our Main Event! Listen on Spotify Listen on Apple Podcasts 

In episode 62 of the Get Hired Up podcast, I interview a registered psychotherapist and life and career coach about the phenomenon of Sunday scaries. Psychological safety at work is a fundamental need and I would argue a right. My experience working with leaders across the globe has surprised me. From the shop floor to the boardroom door the phenomenon can cripple decisions, fracture teams and cau...

In episode 61 of the Get Hired Up podcast, I interview a master certified branding and digital strategist, where we discuss how to enhance your executive presence authentically, in a way that helps you raise your visibility using your own voice without compromising your values. One of my favorite topics, Jackie brings a fresh, clear and powerful perspective to the often misunderstood discipline of...

In episode 60 of the Get Hired Up podcast, our host, Maureen Farmer joins the podcast as a guest while the producer, Maddie Shears, interviews her on employee turnover versus employee retention. Maureen shares fast tips for individuals looking to leave their current organization as well as companies looking to keep their employees. This episode shares two sides of the coin on career decisioning fo...

Comparanoia and the Imposter Syndrome—Why do we feel this way?  Join the Get Hired Up Podcast to hear SMARTSTART founder, Linda Lopeke, analyze imposter syndrome, one of the most dreaded afflictions of high performers.   This episode has a growing fanbase and continues to increase in popularity due to Linda’s unique, compelling perspective on imposter syndrome. It leaves our listeners with a more...

In episode 58 of the Get Hired Up podcast, I speak with Dawn Munroe, a human resources leader in the healthcare sector. We discuss trends in hiring new professionals, Gen Z and millennials and how to best lead this discerning cohort in a multigenerational workplace. We also do a live and unscripted demonstration of a difficult conversation that you can adapt to your own workplace. Westgate Executi...

In episode 57 of the Get Hired Up podcast, I speak with Environmental Engineering Technologist, Brenna Farmer, who shares her advice on strategic networking to support advancing through the sometimes tricky navigation of one's career. She shares a story of one particular strategic move that altered the trajectory of her career. In addition to advanced networking tips, Brenna also shares her e...

In episode 56 of the Get Hired Up Podcast, I speak with venture capitalist investor, Chris Haynes, an impact investor. Chris discusses his transition from investment banking to venture capital investing in the med tech and digital health sector. He discloses the deeply personal reason for his transition and talks about what might surprise you most about venture capital. He says, "as a young p...

In episode 55 of the Get Hired Up podcast, I speak with reverse logistics and remanufacturing leader and executive, John Lingon, who uncovered the mystery of part of the supply chain that isn't top of mind for most of us in this trillion dollar industry. John also shares a rags to riches story about a fortune 500 customer who almost walked out the door. I hope you enjoy the show! Westgate Exe...

In episode 54 of the Get Hired podcast, I speak with Jon Olson, a board advisor and cybersecurity legal specialist who discusses the changing roles of boards of directors today, having served on a board that made an exit through a strategic sale. Jon offers his experience as a private board member and his experience with a board appointment and how he landed the position on the board—a topic of gr...

In episode 53 of the Get Hired Up podcast, I have the pleasure of speaking with James Baxter. James is an award-winning Canadian Sportswriter, Political Journalist, Bureau Chief and Entrepreneur. James served as a journalist covering international trade, economics, health care, energy and climate change and North American politics. Recognized among his peers as broadly networked among global gover...

In episode 52 of the Get Hired Up podcast, I speak with Chief Growth Officer, Christina Noble to discuss joint ventures and the creativity it demands. We talk about company culture, resiliency, and employee engagement amongst other topics. Additionally, Christina shares a pranayama breathing practice with our listeners and she and I demonstrate its powerful impact on slowing down and focusing inte...

In episode 51 of the Get Hired Up podcast, I have the pleasure of speaking with an energy economist about ESG, the circular economy and greenwashing. Dr. Melvin Cross earned a BA (Honors) from the University of Montana, an MA from Simon Fraser University, and a PhD from Texas A&M University. He holds a US and Canadian citizenship. Mel has teaching and research interest in history of economic t...

David Acharya is the managing partner of ACP, where he oversees all aspects of the firm's investing, management, and strategic activities. He brings 25 years of investing and transaction experience to ACP. He is a frequent speaker at industry events and is recognized by his peers for his expertise in private equity, capital markets, and portfolio value creation.   I met David last month at a...

 Industry changes can be one of the most challenging career transitions because they take you out of your networks and away from your centers of influence. In episode 49 of the Get Hired Up podcast, Maddie Shears and I, our podcast producer, discuss strategies for changing industries and some of the reasons CEOs get frustrated with the length of time it takes for such a transition. We also discuss...

Brendan St. Jacques is an award-winning and entrepreneurial focused sales leader. His bench strength is driving commercial growth while unleashing human capital potential. Brendan is also an expert at turning sales around and consistently exceeding revenue targets by 25% to 50%. He is also known for serving clients with honesty, transparency and commitment. Brendan is a repeated invited guest spea...

With nearly 70 percent of mergers failing, it's critical that private equity firms deploy the best resources to ensure a seamless integration of people and products.  According to HBR, 60% of significant mergers destroy shareholder value. Another study found that 83% of deals were unsuccessful in producing any palpable business value (KPMG). Today our host Maureen Farmer speaks with technolog...