Geronimo Unfiltered

Geronimo Unfiltered

Business EN ↓ 168 episodes

Most studio owners decide to open their fitness and wellness businesses because they want to help people and add more meaning into their lives.  Their heart is in the right place, but scaling a profitable business that feels incredible to own and run is trickier than ever before. So where they get stuck is no one has ever shown them how to run a wildly successful business, without the overwhelm and chaos. Plus, they’re doing it all alone.  Until now. Welcome to The Geronimo Unfiltered Podcast for ambitious boutique studio owners who are allergic to average and know they’re capable of more. The...

Author

Geronimo Unfiltered

Category

Business

Podcast website

thegeronimoacademy.com

Latest episode

Jul 7, 2026

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Episodes

How She Went from 9k to 41k By Getting Off the Floor 07.07.2026

Everyone told her she was killing it too. Book a free studio check-up and we'll show you the moves between where you are now and a studio that runs without you. Follow the show so you never miss an episode: Spotify Apple Podcasts YouTube Instagram From $9k to $41k a month, 100 new members, a full team. And the hardest part wasn't the growth, it was working out who she is on the other side of it. E...

How To Leave The Floor Without Your Gym Falling Apart 30.06.2026

Want us to look at your studio and find the quick wins then book a free 15-minute discovery call. Follow the show so you never miss an episode: Spotify Apple Podcasts YouTube Instagram Reece and Summer own a studio that's just hit 0% churn at 200-plus members, with Reece finally off the floor after 11 years and a million-dollar studio on track for their one-year anniversary. In this episode I sit...

How to go from $17k to $55k Per Month Without Running Every Shift 23.06.2026

Book a free 15-minute studio review call and we'll look at how you're tracking right now and where the quick-win opportunities are to get you moving faster. FOLLOW THE SHOW: Spotify Apple Podcasts YouTube Instagram A year ago Siennah was burnt out, running every shift, and doing 17K a month. Today she's at 55K with 180 members and a studio that runs without her glued to the floor. I got her in for...

The System That Builds Powerhouse Pilates Instructors for You 16.06.2026

Not sure where your studio's leaking time or money? Book a free discovery call with my team here: https://bit.ly/p-your-studio-check-up Follow the show: Spotify Apple Geronimo Unfiltered YouTube Instagram: @thegeronimoacademy Follow our guest, Jade Winter here: https://www.instagram.com/jadewinter/ He built a global reformer Pilates franchise with 130+ studios. No memberships. No free trials. Just...

The Playbook System That Grows Your Business While You Rest 09.06.2026

How Rod and Jenny went from "close the doors" to a near million-dollar run rate in six months, and the playbook system that now lets them holiday while the business grows. 👉 Want the playbook that gets work off your plate? Grab the Team Handbook Builder GPT: https://bit.ly/p-team-handbook-builder Follow Geronimo Unfiltered Spotify Apple Podcasts YouTube: @GeronimoUnfilteredOfficial Instagram: @th...

Deep Dive into Ads: Create the right ads and get more members without losing money 02.06.2026

👉 Steal the Avatar 550 framework free: five questions to ask 50 members so you know exactly who you're talking to and what to say. Grab it here: https://bit.ly/p-avatar-550 Want to know where your studio is actually leaking? Book a free 15-minute studio check-up and we'll show you the quick-win opportunities to get you moving faster: https://bit.ly/p-your-studio-check-up Subscribe and follow so y...

The Onboarding Process That Took a Pilates Studio to 600 Members Without a Single Ad (7 Steps) 26.05.2026

Want to know where your studio is quietly leaking members? Book a free 15-minute studio check-up and I'll show you the quick wins hiding in your member experience: https://bit.ly/p-your-studio-check-up Follow Geronimo Unfiltered so you never miss an episode: Spotify Apple Podcasts Subscribe to our YouTube The Geronimo Academy IG 600 members. Four studios. Zero paid ads. Kat from Good Times Pilates...

The Conversation Every Business Partnership Needs 19.05.2026

👉 Want to audit your own studio structure? Book a free 15 minute studio check-up here. Follow Geronimo Unfiltered so you never miss an episode. Geronimo Unfiltered Official YouTube @thegeronimoacademy Ange and Tanya from Feel Good Pilates have built four studios on track for $4M with one business partner and zero drama. This is the framework, plus Doza's own war story of nearly losing the busines...

Bricks and Clicks: How to turn your studio into a 7 figure media business | Danny Kennedy 12.05.2026

You can't grow a fitness studio on media alone, but you can't grow it on a business plan alone either. Doza sits down with Danny Kennedy, host of one of Australia's biggest fitness pods with 12 million+ downloads and counting, and reverse-engineers Danny's $49 / $250 / 1:1 offer stack live on camera. Then Danny flips the mic and teaches the belief loop that decides whether you'll ever actually do...

The AI Playbook for Studio Owners (Without Breaking Your Business) 05.05.2026

Most studio owners are doing one of two things with AI right now. Ignoring it. Or trying to automate everything and breaking their business. Both will lose. There's a third path - and it takes 45 minutes to set up. Try Gerry - our free AI sales roleplay bot → https://bit.ly/p-gerry-sales-call-bot Get a free 15-minute studio check-up → https://bit.ly/p-your-studio-check-up Claude Code found $2.3 mi...

The Real Reason Your Team Isn't All-In (It's Not the Money) 28.04.2026

Your team will never run through a wall for a revenue target. But they will run through one for a vision they're written into. Most problems in your business come back to one thing - no vision. Not lack of leads. Not pricing. Not your team. No vision. You think hitting the next revenue number will fix your team's energy. It won't. Your team is not going to fight for $1M, $2M or $3M. Why would they...

Making Good Money But Hate Your Business? You've Hit an Identity Problem, Not a Business Problem 21.04.2026

Your team isn't unmotivated. Your hires aren't the problem. If you're making good money but you still don't love your business, you haven't hit a business problem - you've hit an identity problem. Book your free 15-minute studio check-up → https://bit.ly/p-your-studio-check-up You learned the skills. You got off the floor. You even hired a team. But you're still doing everything yourself. Still sw...

STOP Building Your Studio the Wrong Way - 5 Things We'd Actually Do Starting From Zero 14.04.2026

No brand. No list. No members. No reputation. If you had to build a $1 million studio from scratch in 2026, what would you actually do first - and in what order? Book your free 15-minute studio check-up → https://bit.ly/p-your-studio-check-up Most people start with the fit-out. Black walls. Fancy equipment. Vowels missing from the logo. Nobody cares. And they shouldn't - because you haven't given...

F*ck Fine — Why "Good Enough" Is Killing Your Fitness Studio 07.04.2026

"Fine" isn't a feeling. It's a trap. And it's costing fitness studio owners more than burnout ever could. Practice your sales calls with Gerry — our free AI roleplay bot → https://bit.ly/p-gerry-sales-call-bot Book a free Hidden Million session → https://bit.ly/p-your-studio-check-up ———————————— Fine is stable revenue, a decent team, and a business that's technically working. It's also the most d...

Unf*ck Your Sales in 3 Steps 31.03.2026

You've got leads. You're not converting them. That's not a lead problem. That's a sales problem. Practice the SOLVER script with Gerry — our free AI sales roleplay bot → https://bit.ly/p-gerry-sales-call-bot Book a free Hidden Million session → https://bit.ly/p-free3step ———————————— Most studio owners hate sales. They call too late. They don't pick up. They wing it. Harvard says calling within fi...

Unf*ck Your Offer in 3 Steps 24.03.2026

You're running ads. You're posting content. You're doing the work. But if your intro offer is a free trial, a $14 special, or five classes for $55 — you're not building a business. You're building a leaking bucket. In this episode of Geronimo Unfiltered, Doza and Head Coach Ryan break down the three steps to building an intro offer that's profitable, attractive, and impossible to price-match. This...

Unf*ck your Marketing in 3 Steps 17.03.2026

Money March Ep 1: 3 Steps to Unfuck Your Marketing (And Why Your Ads Aren't Working) Most studio owners think their lead flow problem is an ads problem. It's not. In this episode — the first of our Money March series — we go live with Ryan to diagnose the real reason your marketing isn't hitting, and give you a step-by-step framework to fix it. Plus, we debut something we've never shown publicly b...

Use Your Business to Make $20M 10.03.2026

This episode was recorded live at the Geronimo Sydney Summit in front of 150 studio owners. Doza sat down with Danny - Geronimo's in-house finance coach and the man behind the Profit Coaching Academy- to deliver the keynote that had the room silent. For the first time, we're sharing it with the full podcast audience. This one isn't about revenue. It's about what you actually do with it. Most studi...

The $1M Golden Cage: Why Successful Studios Still Can’t Scale 03.03.2026

If you’re stuck in a golden cage and don’t know where to start, book your free 15-minute studio checkup here and let’s find the gaps. We get it ... on paper, your studio looks successful. Revenue is solid. Members love the experience. Your community is strong. Being stuck in the Golden Cage is one of the biggest hidden problems in studio growth and gym scaling … and most owners don’t realise they’...

From $300K Profit to $20M: What To Do With Your Gym’s Money (So It Actually Builds Wealth) 24.02.2026

Download the Episode 4 workbook → https://bit.ly/p-finance-in-february-workbook This episode is part of our 4-part Finance February series. Watch the full series here → https://youtube.com/playlist?list=PLKi-7Pfz-69k5RqQyH-xU6EUe9Vk1_6LS&si=rzltOTe_pRerUshH This is the episode where the money finally means something. You’ve built awareness (Episode 1). You’ve created rhythm (Episode 2). You’ve lea...

The Decisions That Finally Get Studio & Gym Owners Paid 17.02.2026

Download the Episode 3 workbook → https://bit.ly/p-finance-in-february-workbook This episode is part of our 4-part Finance February series and in episode #3 we stop looking at numbers … and start using them. You’ve got awareness (Episode 1). You’ve got rhythm (Episode 2). Now it’s: what decisions are you making off the back of it? Because the goal isn’t “be good at finance”… it’s get paid properly...

From Money Surprises to Systems: How Studio Owners Take Control 10.02.2026

Download the Episode 2 workbook → https://bit.ly/p-finance-in-february-workbook ALL FINANCE FEBRUARY Episodes Episode #1 https://www.youtube.com/watch?v=xN9z9uNnfes&t=720s For studio owners, this episode shows you when to look at your numbers - so you stop getting end-of-month money surprises. If your finances feel like emotional whiplash (good week… then BAM, BAS/ATO/that random bill), this episo...

Why Most Studio Profits Die Before the End of the Month 03.02.2026

Download your workbook here → https://bit.ly/p-finance-in-february-workbook For studio owners, this episode breaks down the only financial numbers that actually matter to run a profitable business. If your Profit & Loss stresses you out or you avoid your numbers altogether, this episode will change how you think about money in your business. → Want to scale your studio and generate more leads? htt...

How to Turn Ads Into Consistent Members for Your Studio (With our Ads Man, Pete) 27.01.2026

Let me know if I should host a live workshop with Pete to build your ads 1. Find me on instagram @Hey. Doza - ⁠https://www.instagram.com/hey.doza⁠ 2. Send me the message PETE, and I’ll add you to the waitlist If ads feel expensive, unpredictable, or stressful… it’s probably not the platform. In this episode, Doza sits down with Pete (our ads guy) to break down why most studio owners waste money on...

Why Most Studio Owners Are Killing Their Own Sales 20.01.2026

Want the exact sales script used in this episode? Comment SCRIPT on the pinned post at 👉 @hey.doza on Instagram If sales feel harder than they should… it’s probably not the market. In this episode, Doza and Sophie break down why most studio owners are unknowingly killing their own sales - and how something as simple as not picking up the phone is costing them thousands in lost revenue every singl...

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