Social Element

Genuine Humans

Business EN ↓ 30 episodes

This is Genuine Humans, exploring the stories behind the great marketing leaders of our time and how their journeys have influenced the brands they’ve brought to life. Hosted by Tamara Littleton, CEO and Founder and Wendy Christie Chief People Officer of The Social Element.

Author

Social Element

Episodes

Katie Martin, innocent drinks: Leading with openness and authenticity 25.01.2024 42:34

The Genuine Humans podcast returns with Tamara and Wendy chatting with Katie Martin, head of marketing excellence at innocent drinks. Katie takes us through her story, from her foray into acting, her early career in events and her love of shopper marketing. Katie also talks about the importance of being an authentic and emotionally intelligent […]

Dom Dwight, Marketing Director at Taylors of Harrogate: The importance of sustainability 22.11.2023 48:22

This week, we’re talking to Dom Dwight, marketing director at the home of Yorkshire Tea, Taylors of Harrogate. After university, Dom decided to continue working gigs with his band until the band decided to head to London to make their name, and Dom chose to stay back in Leeds and pursue a different career. He […]

Kate Cox, CMO at BrightBid: Why marketing’s not the only unicorn 09.11.2023 37:58

This week, we’re talking to Kate Cox, chief marketing officer of adtech company BrightBid. BrightBid uses AI, automation and human expertise to create more refined Google Ad recommendations for businesses. Kate started out in media planning and buying before moving on to marketing roles and has worked in marketing leadership roles for high-growth companies like […]

Sally Henderson: Supporting High Stakes Leadership 26.10.2023 48:08

This week, Tamara and Wendy talk to the hugely inspiring Sally Henderson, the High Stakes Leadership founder and mentor. Sally works with senior leadership teams during high-pressure situations – during crisis situations or M&As, for example – to equip them to excel when the stakes are high. She talks about the hardest decision she ever […]

Jennie Thomson: On building brilliant teams 05.10.2023 52:34

This week, Tamara and Wendy are chatting with the amazing Jennie Thomson. Jennie is currently the social media director at W Communications, and she has a wealth of agency and brand social and digital experience. From working with brands like Aldi and Weetabix to the tech giant Huawei, Jennie has helped brands navigate the ever-shifting […]