Jeff Mains
Futureproof Founder Podcast
You didn't build your company by following someone else's playbook. But there's a stage - usually somewhere between your first real revenue and your first real organizational crisis - where founder instinct alone stops being enough. Futureproof Founder is the podcast for founders and executive leaders building companies from startup to $30M and beyond - the stage where everything gets harder right when it needs to get better. Hosted by Jeff Mains, five-time founder, SaaS veteran, and globetrotting adventurer, the show delivers the real leadership intelligence that separates the founders who sc...
Author
Jeff Mains
Category
Podcast website
Latest episode
Jul 9, 2026
Where to listen?
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Episodes
154 Kenneth Burke - SMS Symphony: Orchestrating Relationships in a Connected World 15.02.2024 51:56
Have you ever received a text message from a business and felt a real connection? In this episode of SaaS Fuel podcast, Jeff Mains tracks the phenomenal ascent of text messaging marketing with Kenneth Burke – VP of marketing for Text Request, peering into its humble beginnings and its current status as a multi-industry juggernaut. Discover how diverse industries are creatively leveraging tex...
153 Michael Kamleitner - Learning Loops: The Art of Reinvention in SaaS Leadership 13.02.2024 53:31
Get ready for a wild ride as Jeff delves into the extraordinary journey of Michael Kamleitner – as the brains behind walls.io and swat.io, Michael bootstrapped both companies, and we're about to unravel the secrets that fueled his success. Michael spills the beans on the power of assembling your entrepreneurial dream team. It's not just about having a support system; it's about creating a pe...
152 Brady Jensen - Contention to Collaboration: Aligning Marketing and Sales 08.02.2024 58:45
In the cutthroat arena of Software as a Service (SaaS), victory belongs to those who blend strategy, agility and unity. In this episode of the SaaS Fuel podcast, Jeff Mains welcomes Brady Jensen, CEO and founder of Aggregate Insights - a company that specializes in aligning sales strategies with marketing realities for SaaS businesses. Brady is an enterprising and energetic leader known for his ex...
151 James Roth - Rising from the Sales Trenches: Tales of Triumph in the Leadership Arena 06.02.2024 1:03:02
In this episode of our SaaS Fuel, Jeff Mains is joined by James Roth, the Chief Revenue Officer of ZoomInfo. Together, they unpack the importance of continuous personal growth, the evolution of sales tactics, and the critical role of data-driven insights in the modern business landscape. Throughout the conversation, James emphasizes the value of embracing diverse experiences and learning from each...
150 Andrew Bartlow - Clear Vision, Clear Priorities: Expert Strategies for Performance Management 01.02.2024 49:07
Joining us is Andrew Bartlow, a seasoned expert with over 25 years of experience in Human Resources and Talent Management across a spectrum of industries and company sizes. Andrew isn't just your average HR titan; he's the co-author of "Scaling for Success and the brains behind Series B Consulting. Andrew shares his insights with us, diving into the nitty-gritty of performance management, em...
149 Sahil Patel - Beyond the Click: Guide to Impactful Conversion Optimization 30.01.2024 45:15
Buckle up as we dive deep into the dynamic world of A/B testing and conversion rate optimization (CRO) with none other than Sahil Patel, the brain behind Spiralyze. This episode is not just a conversation; it's a masterclass in maximizing your impact through data-driven testing. Sahil brings his wealth of experience to the table, unraveling the challenges of A/B testing and shedding light on the s...
148 Regan Bashara - Dollars and Sense: Build Your Financial Dream Team 25.01.2024 44:10
In the realm of SaaS, mastering financial management is non-negotiable. In this episode of SaaS Fuel podcast, Jeff Mains is joined by Regan Bashara – founder of All Ease Accounting LLC. She is a QuickBooks Online Advanced ProAdvisor and is on a mission to provide ethical wealth-building tools to businesses Regan explores the transition from QuickBooks Desktop to QuickBooks Online, showcasing the a...
147 Chris Cabrera - The Unicorn Fallacy Reality Check for SaaS Leaders 23.01.2024 56:28
Today in the SaaS Fuel Founder Episode, Jeff sits down with Chris Cabrera, the brilliant mind steering the ship at Xactly. In this power-packed episode, we're not just scratching the surface; we're taking a deep dive into Chris' remarkable journey. From the wild waves of early-stage ventures to navigating the complexities of public companies. We're unpacking the highs, the lows, and those elusive...
146 Janet Giesen - From Goals to Gold: Unleashing SaaS Launch Success 18.01.2024 50:58
In today’s SaaS Fuel Expert Series, we dive deep into the art and science of launching a SaaS product with our special guest Janet Giesen. Janet drops some serious wisdom on how to set goals and measure success – whether you're gunning for instant revenue or playing the long game with media coverage and investor allure. She also walks us through the intricacies, urging us to explore into our targe...
145 Chris Strahl - Decoding Enterprise Design: Your Blueprint to Brilliance 16.01.2024 58:33
Welcome to another thrilling episode of SaaS Fuel Podcast! Join Jeff as he dives deep into the world of enterprise software with Chris Strahl, the CEO and co-founder of Knapsack, an enterprise software platform that unites product, design, and engineering teams in one workspace, offering a source of truth for collaborative digital product development. Today, Chris spills the beans on Knapsack's jo...
144 Kenneth Berger - The Big Ask Blueprint: Transforming Wants into Business Breakthroughs 11.01.2024 44:07
Master the art of stress management and emotional resilience in this episode of Saas Fuel as Jeff Mains talks with Kenneth Berger, a seasoned startup coach, former founder and one of Slack's earliest hires. Kenneth brought to light a crucial perspective for any entrepreneur: the recognition that we always have options and choices, even amidst suffering or challenges. He discusses the importance of...
143 Andrea Waltz - Go for No: Unconventional Wisdom to a Rejection-Proof SaaS 09.01.2024 55:33
In today's episode, we're diving deep into the art of embracing failure, turning 'NOs' into a roadmap for success with our fantastic guest, Andrea Waltz co-founder of Courage Crafters, Inc. and co-author of the best-selling book, Go for No! Andrea walks us through the concept of 'no goals'. Setting the stage for a high number of 'NOs' paradoxically paves the way for more “YESes” and a path t...
142 Olly Wood - Run Your Body Like a Business: Wellness Wisdom for SaaS Leaders 04.01.2024 54:43
Explore the often-neglected realm of health and well-being as Jeff Mains is joined by Olly Wood – founder of The Body Reset. Olly shares his journey from personal trainer to health coach, his approach to holistic health, and how he helps clients navigate the noisy world of wellness. He offered insights on common misconceptions about health, the importance of gut health, and the impact of mindset o...
141 Alan Smith - Strategize or Struggle: Mastering SaaS Business Models 02.01.2024 54:11
Traverse the landscape of digital product development as Jeff Mains sat down with Alan Smith, VP of Venture Development at FutureSight Ventures and co-founder of Strategyzer, to discuss the entrepreneurial journey, mindset, and the power of focusing on the present moment. In the past 12 years, Alan has not only developed and successfully sold products and services worth $130 million but has...
140 LaSean Smith - From Valuation to Victory: SaaS Success Beyond Paper Gains 28.12.2023 59:57
Join the ranks of savvy SaaS entrepreneurs in this episode of SaaS Fuel as Jeff Mains is joined by LaSean Smith – investor and founder of CAGR.COM and author of the book “Value-Based Business Design.” LeSean talks about his unique journey, blending his love for coding and creating media with his current SaaS and business turnaround projects. He offers a candid look at how both small and larg...
139 Jeff Mains - Flip the Compass: Inside the Mind of the Captain 26.12.2023 1:13:38
Today's episode is all about turning the tables and we're calling it "Team Takeover”. We’ve got the dynamic duo, Blake Browning and DJ Richards, Client Growth Strategists from Champion Leadership Group, grilling Jeff Mains with some off-the-cuff questions. Ever wondered who the guy behind the mic really is? Today is your chance to find out. Jeff shares his remarkable journey through various busine...
138 Phil Johnson - Leadership Leap: Emotional Intelligence for B2B SaaS Excellence 21.12.2023 42:39
In today's fast-paced world, where artificial intelligence is becoming more prevalent, there's an essential human skill that's rising in value: Emotional Intelligence (EQ). In this episode of the SaaS Expert Series, Jeff chats with Phil Johnson, founder and CEO of the Master of Business Leadership Program. Together, they explore how the program transforms the way leaders manage their e...
137 Jonathan Fields - Breaking the Mold: A Nontraditional Approach to Scaling a SaaS 19.12.2023 54:24
Today, we're diving headfirst into the deep waters of AI and organizational efficiency with none other than Jonathan Fields, the CEO and Co-Founder of Assembly, an intranet focused on communication, employee engagement and AI. In this episode, we unravel the secrets behind the paradigm shift in document accessibility, where AI takes the reins, rendering traditional folder structures obsolete. ...
136 AJ Wilcox - Cracking the Code: Mastering LinkedIn Ads for SaaS Success 14.12.2023 53:58
Today on our SaaS Expert Series, Jeff sits down with AJ Wilcox – founder of B2Linked.com, LinkedIn Ads expert and Linkedin Ads Show podcast host. shares insights drawn from his experience managing a staggering 150 million in LinkedIn ad spend. AJ provides a crash course on circumventing common pitfalls, creating effective content and tracking metrics for successful campaigns. Plus, we'll delve int...
135 Alex Boyd - B2B Community Mastery: The Untapped Power of Engagement 12.12.2023 53:43
Another power-packed episode of the SaaS Fuel Podcast. Our guest today is the one and only Alex Boyd, the brain behind Aware, a LinkedIn commenting tool, and the mastermind at RevenueZen, a B2B growth agency. We're diving deep into the realms of sales, marketing, and social media on a journey that's anything but linear. In this episode, Alex Boyd faced a make-or-break moment, deciding to pivot the...
134 Jason Kruger - Runway Confidence: The Critical Role of Cash Flow in Scaling SaaS 07.12.2023 56:03
Today on our SaaS Expert Series, Jeff is joined by the one and only Jason Kruger, the President and Founder of Signature Analytics. Jason is on a mission to revolutionize how business owners navigate the tricky waters of data and reporting. With over two decades of experience in the accounting and business advisory realm, he's here to spill the beans on how to boost profitability, supercharg...
133 Adam Robinson - Bootstrapping Brilliance: Strategies for Toppling Giants and Moving Upmarket 05.12.2023 1:09:08
Today's episode is like a masterclass for all B2B SaaS founders and execs out there, as Jeff dives deep into the trenches with none other than Adam Robinson, the founder and CEO of Retention.com. We're not just scratching the surface; we're peeling back the layers on the challenges and strategies of kickstarting and skyrocketing a SaaS business. From a crazy concept deemed impossible to a success...
132 Mark Donnigan - Tech Founder's Playbook: Dominating B2B SaaS Marketing in 2024 30.11.2023 1:05:34
In today's riveting episode of the SaaS Fuel podcast, Jeff engages in a conversation with Mark Donnigan, a B2B tech maestro, Virtual CMO extraordinaire, and the brains behind Growth Stage Marketing. Mark exposes the secret sauce of messaging that not only grabs attention but also sparks action. Forget the boring product feature lists! Mark takes us on a journey where storytelling reigns supr...
131 Andrew Swiler - The Art of Persuasion: Converting B2B SaaS Leads into Customers 28.11.2023 52:39
Hey SaaS trailblazers! This week's episode of the SaaS Fuel podcast is your turbocharged roadmap to conquer December and catapult your business to new heights in the coming year. No time for year-end nostalgia; we're all about actionable game plans that scream success! Join Jeff Mains, and the brilliant Andrew Swiler, the mastermind behind Lanteria, as he spills the secrets behind reshaping the HR...
130 John Barrows - Revenue Magic: Turning Sales Conversations into Gold 23.11.2023 1:00:52
Set yourself up for a transformative learning experience that will redefine your perspective on SaaS leadership and sales as Jeff Mains talks with John Barrows – CEO of JB Sales, on creating an empowering sales environment and developing a personalized sales methodology. John discusses the shifting dynamics of sales, the role of sales reps in this digital era, and the importance of providing...
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