Future Fuzz - The Digital Marketing Podcast

In the last podcast of 2023 we speak to the founder of Traktion, Stefan Bardega. Stefan is a seasoned industry veteran with over 15 years of growth strategy experience and the former CEO of iProspect. Over the years Stefan has learnt how to build teams and the importance of hiring the right people with the right skills, whether they be freelance, contract, or permanent. We discuss how Traktion foc...

Welcoming Joris Zwaan the head of Digital Media at Publicis Groupe in the Netherlands to get his thoughts and insights on the digital marketing trends we are seeing and the dangers of in-housing.  As Head of Digital Media in the Netherlands, he has worked with many exciting clients such as Stellantis, L’Oréal, Mercedes-Benz, Nestlé, and Samsung. Joris is the go-to-expert right here in Amsterd...

We speak to mobile advertising veteran and founder of WalletAds Andre Kempe about how their platform is bringing simply amazing results for advertisers who are promoting digital products including NFT's.  WalletAds is the new powerhouse of performance marketing in Web 3.0, giving advertisers the chance to target wallet addresses and gain real traction, think of MailChimp but for wallet addres...

Part 2/2 - In this episode, we speak to seasoned entrepreneur and investor Andy Evans who gives golden advice to entrepreneurs.  We cover budgeting, finding good people, and outsourcing. All great advice for business leaders. About Andy. In 1985 Andy started his first business aged 15, selling concert tickets and trips. In 1999, he founded one of the UK's first digital publishing businesses &...

In this episode, we speak to seasoned entrepreneur and investor Andy Evans who gives golden advice to entrepreneurs.  We cover budgeting, finding good people, and outsourcing. All great advice for business leaders. About Andy. In 1985 Andy started his first business aged 15, selling concert tickets and trips. In 1999, he founded one of the UK's first digital publishing businesses & first...

We talk to Connor about his 5 mantras for getting through the recession and what digital marketeers should be focussing on. Conor gives some brilliant advice, references to quotes and some very good reading which you can see linked in the podcast description. Conor McKenzie-Wilde is a Performance Marketing Strategist at VCCP Media. Conor specializes in finding opportunities for brands to generate...

I speak to Don Fontijn, principal business designer at Board of Innovation about the current recession and how businesses can win in these challenging times. We dive into the very interesting topic of 'Ecosystem Mapping' and how companies can innovate and grow during tough times. Along with William De Vos, Don has published a brilliant article on this topic, you can see the link below: Quote: "As...

Absolutely delighted to have Norbert Op 't Land, head of marketing at ARCUS AI who are accelerating the development of their world class retail measurement platform LIVIA. ARCUS are building on the future of AI driven solutions, offering actionable insights at every turn. LIVIA are providing marketing analytics for all out of home spaces and 100% GDPR compliant. Listen to learn how to measure in a...

In this episode, I was delighted to welcome Mike the founder of Stitcht a community-based UGC service where people can upload their answers to questions or testimonials. It's an engaging platform that enables people to share their content, then advertisers can use their content across their campaigns. It was a pleasure to talk to Mike. We dive into the different campaigns that Stitcht have been ru...

Wow! We are nearly at 20 episodes, and featuring in number 19 is the brilliant Sara Webster the 'Fractional CMO'. But what is a fractional CMO? In this episode we find out, and we also speak about Sara's incredible 20 years of experience in performance marketing, content marketing and consulting. Sadly our cast was cut off at the end due to a technical fault, but fear not! Sara will be back soon!&...

In this episode, I speak to Amy-Claire Short - Senior Digital Marketing Manager at Derek Rose on how to get ahead with Black Friday performance marketing.  Amy has worked for GANNI as their Senior Global Performance Marketing Manager, and big brands including Marks & Spencer, LK Bennett, and Rituals. She is also the founder of AC lifestyle and sports nutrition, a health and wellbeing coac...

We speak to Sophie Vo, entrepreneur, investor,  and founder of Rise and Play, a knowledge-sharing platform for leaders in the gaming industry to build better companies and games. It was brilliant speaking to Sophie about her knowledge of the mobile gaming industry and how she coaches leaders on being, well, better leaders with clear vision and strategies beyond the games that they build. In t...

In this episode, we speak to the inspiring female entrepreneurial founders of BYBI beauty brand Elise Rutterford & Dominika Minarovic. Elsie and Dominika met at YuMe during the crazy days of mobile advertising and founded their successful beauty start-up based on a passion for high-quality vegan beauty products. We speak to them about the challenges that female founders face when raising capit...

We speak to black entrepreneur Philip Osei-hwere on how and why he founded his company Eagle London Agency. Philips company organisations and brands to make more profit by understanding how to speak to the cultural needs of the black consumer in the UK and abroad. In the podcast we talk about diversity, and how young black entrepreneurs need to be encouraged to start businesses and how brands are...

In this episode we speak to serial entrepreneur Jordan Lawrence who started a kite surfing business in the very early days of the sport, then moved into recruitment, setting up his own recruitment company in 2013 and co-founding Volt payments in 2019 with a team of experts from the payment industry. We dive into his career background and the changing world of international payments. 

We speak to Women's Strength Coach Antje Gallo, who started her career in the world of mobile marketing with Madvertise then Adjust, building up a very successful global team. Antje then took a career change to become a strength coach for women, both physically and mentally. She talks candidly about her experiences in a male dominated work culture, and also about her amazing initiative with friend...

Phil posted on LinkedIn that he had aways wanted to start a podcast and was looking for tips and advice on how to set one up. We connected and in this podcast, we will talk about, how to start a podcast! We cover the gear and software needed, including Riverside, Anchor and other tools like Otter.ai. It's also important to get the right gear together, but most important is to cast on a regular bas...

In this episode I dive into an email marketing tool called GMass which enables marketeers to send our email on mass. I'll give some tips and advice on how it has worked for me and my campaigns. GMass allows you to easily schedule emails, send out mass emails and mail merge campaigns and more with Gmail. 

We speak to industry veteran David Smith about his new company MLTwist a Data Labelling Ecosystem. The ML Twist platform platform alleviates the tremendous pressure on data scientists and handles labelling platform selection, platform connectivity, and everything in between. David and I speak about Cannes festival, potential social impacts of data around marketing and also geeky hobbies.

Madelon Sweers is the International Marketing and Sales Director for NEFT Vodka based in Amsterdam where the NEFT HQ is also located. Madelon is a trail blazer in the marketing industry focussing on many different aspects of marketing throughout her career and also pushing for female empowerment the work place. We speak about her career so far and how the marketing industry needs to change. Madelo...

In this podcast we speak to Yanina Velikova from Admiral media about trends in mobile digital advertising and more diversity in the work place. We ask Yanina why the industry seems to be dominated by men and how women can be empowered to change that, and change their mindset! About Yanina - A digital marketing professional with a strong interest in mobile apps, product development and performance...

In this short podcast I'll be giving you 7 tips on how to post on #linkedin to get more responses and hopefully more followers on the social platform. Let me know if you plan to implement these tips by messaging me - Justin Campbell - on LinkedIn. This podcast is sponsored by Shopala: Express Checkouts and Shoppable ads. 

Maor speaks about his new company Incrnmntal which looks to solve tracking and data problems for advertisers in a world where data and advertising tracking is ever more restricted. We also speak about #precession and what entrepreneurs need to do to prepare.

For more than a decade, Adrian was the CEO of a digital agency where he was fortunate enough to help a long list of companies with their digital challenges. This experience has helped Adrian develop a framework that guides companies through the transformation process from an analog business to a digital business. In this episode we look into digital transformation and how strategy is key, we also...

We speak to Tim Koschella, serial entrepreneur and founder of Kayzen a digital advertising platform known as a DSP which is democratzing mobile programmatic marketing. Tim co-founded 3 other internet tech companies - the first one at the age of 23. These companies today employ more than 1500 people combined: Lecturio, IONIQ Group (formerly HitFox) and Verve Group (formerly AppLift). We dive into w...