Future Commerce

Main Takeaways: Phillip and Brian are joined today by research guru, Rachel Swanson , founder of Method + Mode which gives bespoke insights for brand growth. First, Brain and Phillip give a COVID-19 update. The trio review Rachel’s work on Future Commerce’s Vision 2020 Report and reflect on the process of the research and give their own insights to the findings. Rachel makes data come alive and cr...

Hey, Phillip from Future Commerce here. I'm so glad you're listening. I want to tell you a little bit about what makes future commerce so special and different than every other e-commerce podcast on the market today. The first thing is that we believe that commerce connects people. This is all about people. Commerce is what brings people of disparate backgrounds and races and creeds together. No m...

Main Takeaways: Brian and Phillip are joined in today's episode by guest host extraordinaire, Ingrid Cordy , the Vice President of Global E-Commerce and Consumer Experience at e.l.f. Cosmetics . The direct to consumer industry is taking a shift towards profitability, and significant changes are happening to accompany it. Why are smaller companies expected to innovate and scale entire categories? L...

Main Takeaways: In the final episode of this season of Step by Step, Brian and Phillip are joined by Dan Nephew , the Director of System Operations at Lovepop . Lovepop offers robust customization options for its products and needs a rich tech stack to manage the fulfillment of such unique orders. How can you best use data to inform your business decisions and what technology can aid in your decis...

Main Takeaways: Grant Van Kirk , the Head of Finance at ROKA , joins Brian and Phillip in this episode of Step by Step. A single, all-encompassing tech solution is not always the best choice for your business and diversifying your tech stack can minimize integration demands. How do you decide when it is time to add a piece of software to your tech stack? Fulfillment expectations are higher than ev...

Main Takeaways: Brian and Phillip are joined in this episode of Step by Step by Alida Sholl , the Director of Operations at Rep Fitness . Rep has tackled the unique challenges of setting up a warehouse for larger than average products and has perfected processes to handle these items. What are some tools that your brand can leverage to better your customers' post-purchase experience? Arming your c...

Main Takeaways: Brian and Phillip are joined in today's episode by Andy Zuro , the President at ZLINE Kitchen and Bath . ZLINE has grown over the years to be a brand focused on innovation and providing customers with unique products that they cannot get anywhere else. With so many channels available today in which to acquire and convert customers, how do you know where to focus your efforts to get...

In the first episode of Season 2 of Step by Step, Scott Hill, SVP of Product at Brightpearl is on the show to talk about Brightpearl, the technology ecosystem, and how this season of Step by Step is going to teach our audience how to build an eCommerce Tech Stack! Main Takeaways: Scott Hill , the SVP of Product at Brightpearl , joins Phillip and Brian in this episode of Step by Step. What are some...

Main Takeaways: Brian and Phillip are joined in today's episode by Sandra Capponi , the co-founder of Good On You . Good On You is a brand rating system that evaluates brands in the fashion industry based on their impact against material, social, and environmental issues. How does Good On You quantify a brand's impact against various sustainability and social criteria? Every choice we make as cons...

Main takeaways: Brian and Phillip are joined in today’s episode by Nilla Ali , the SVP of Commerce at BuzzFeed . The role of publishers has shifted in recent years when it comes to commerce, but is the attribution model in need of an update? The latest updates to consumer privacy protection are changing the way publishers are acquiring consumers. How are brands reaching and connecting with younger...

Phillip & Brian are joined by Aubrey Bergauer to talk about marketing in the arts. Aubrey discusses that orchestras need to better serve the general population by making orchestral music more approachable by the general population. Not a change in product, rather a change in presentation. Show Notes: Main Takeaways: Brian and Phillip are joined in today's episode by Aubrey Bergauer , Vice Pres...

This week, Phillip talks with Ian Leslie, CMO at Industry West on topics that every CMO needs to know. Show Notes: Main Takeaways: Ian Leslie , the Chief Marketing Officer at Industry West , joins in on today's episode. The modern CMO goes beyond just driving awareness for your brand and relies on your knowledge of the tech stack and how to leverage that tech stack to reach customers that you need...

Is Omnichannel really dead? How are niche brands reaching an entirely new (or not so new) generation of customers? And does Coty know what to do with Kylie Cosmetics? Find out during our LIVE NRF 2020 episode where Phillip and Brian are joined by Ingrid Cordy! Main Takeaways: Brian and Phillip are joined by Ingrid Cordy live from NRF 2020 ! The Future Commerce Vision 2020 Retail Report is out and...

Download the Vision 2020 Report Right now The next phase of the growth of your business will be based on your ability to plan for the changes coming over the next 10 years. Things like outsized customer expectations, online behemoths and marketplaces like Walmart and Amazon, Generation Z coming of age, aging of the Millennial population, and a whole lot more there are things to consider in the 202...

It's time to look back on our 2019 predictions to see how accurate we were. Death of Apple? Nope. The departure of Walmart from DTC? Yep. Acceleration of customer expectations? YES. Lots to unpack in our first episode of the year. Listen now! Show Notes: Main Takeaways: Brian and Phillip are journeying back to our 2019 predictions episode, episode 92 , to analyze which predictions came true. As of...

After the birth of her daughter, the creator of cult brand Frank and Eileen saw the world a little differently. Women are superheroes and Audrey McLoghlin wanted to create a shirt just for them. Grayson is the result of her 5 year consideration on building a new brand from the ground up. In this episode, we talk about how to create a sustainable business with a B2B component in the new DTC era, ho...

Measure, Reduce, Offset. That's the simple formula for Climate Neutral, a new label that certifies the commitment of a brand to track, and lower, their carbon emissions. Austin Whitman and Caitlin Drown join us to talk about the future of brand trust, consumer expectation, and even a little bit of speculation on how offsetting today can change the world tomorrow. Listen now! Show Notes Main Takeaw...

Welcome to Step by Step, a 5-part series from Future Commerce to help walk you through how to launch and grow a successful business. This season, we're talking about funding. Today is episode 5. Phillip & Brian are joined by Michelle Cordeiro Grant, Founder of Lively to chat about her experience working with Venture Capital from a founder's perspective. Listen Now! SHOW NOTES Main Takeaways: M...

Welcome to Step by Step, a 5-part series from Future Commerce to help walk you through how to launch and grow a successful business. This season, we're talking about funding. Today is episode 4. Today, Phillip & Brian are joined by Jeremy Muras of Lion Capital Group to discuss Private Equity. Listen Now! Show Notes Main Takeaways: In today's episode, Brian and Phillip are joined by Jeremy Mura...

Welcome to Step by Step, a 5-part series from Future Commerce to help walk you through how to launch and grow a successful business. This season, we're talking about funding. Today is episode 3. Robin Li joins Phillip & Brian, Principal at GGV Capital, to talk about discuss the process of raising venture capital and an initiative called Evolving E. Listen Now! Show Notes:  Main Takeaways:  Rob...

Welcome to Step by Step, a 5-part series from Future Commerce to help walk you through how to launch and grow a successful business. This season, we're talking about funding. Today is episode 2. Phillip & Brian are joined by Brian O'Malley of Forerunner Ventures to discuss venture capital. Listen now! Show notes Main Takeaways: Brian O'Malley from Forerunner Ventures joins Phillip and our own...

Have you ever wondered how to get funding for your retail business? Wonder no more! In a new series from Future Commerce - the number one retail podcast - we walk you through all that you need to know in order to build and exit from a successful retail business. In partnership with Shopify Plus, we'll take you from zero to hero, Step by Step. #Show Notes Brian and Phillip are joined by Jamie Olive...

Have you ever wondered how to get funding for your retail business? Wonder no more! in a new series from Future Commerce - the number one retail podcast - we walk you through all that you need to know in order to build and exit from a successful retail business. In partnership with Shopify Plus, we'll take you from zero to hero, Step by Step. Hosted by Simplecast, an AdsWizz company. See pcm.adswi...

Zine culture in the 90s bred the digital-first content brands of the 2000s, which have led to thriving online marketplaces where content begets commerce today. The best example we can think of is a digital property called Highsnobiety, which tracks the intersection between urban culture, streetwear, and luxury. In this episode Jeff Carvalho, co-founder of Highsnobiety, joins us to talk about how c...

Two of the smartest people we've ever had the pleasure of interviewing join the show this week! In our main interview, Mike Lackman, CEO at Trade Coffee joins the Future Commerce team to talk about how subscriptions and curation are driving user adoption and repeat business at Trade Coffee. In our "what's new and what's next" segment at the end of the show, Hitha Herzog, retail analyst a...