Brian Fullerton

Fullerton Unfiltered

Business EN ↓ 988 episodes

A podcast show dedicated to those who are determined to take their business and their life to the next level!

Author

Brian Fullerton

Category

Business

Latest episode

Jul 10, 2026

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Episodes

689. Things Change, Because They Have To 12.07.2024

Today, I'm joined by my amazing wife, Liz, as we discuss the real conversations we're having inside of our business and how they affect company growth. What we've done in the past may not be the same as what we're doing today, and what we may do today doesn't mean how it will always be done in the future.    Lawntrepreneur Academy LIVE 2024   Get Brian's Free Newsletter   https://www.lawntrepreneu...

688. Growth Update, Where We're At As A Company 10.07.2024

Today, we're sharing where we're at as a growing landscape company and the challenges we face through this process! Liz and I share candidly about revenue growth, future shop purchases, and a little of everything in between. Lawntrepreneur Academy LIVE 2024   Get Brian's Free Newsletter   https://www.lawntrepreneuracademy.com/   LINK Membership   Brian's Lawn Maintenance On YouTube     Brian's Law...

687. 2 Must-Attend Events This Fall! 08.07.2024

Today, we're sharing about two must-attend events this fall: Lawntrepreneur Academy LIVE 2024 and Equip Expo! These two industry events are the best for equipment shopping and peer-led education.  Lawntrepreneur Academy LIVE 2024   Get Brian's Free Newsletter   https://www.lawntrepreneuracademy.com/   LINK Membership   Brian's Lawn Maintenance On YouTube     Brian's Lawn Maintenance On Instagram  ...

686. You Get What You Put In, Learn To Pivot! 03.07.2024

Today we're joined by Jorge Sanchez of Texas Twins, a landscaping and masonry business located in Austin Texas! Listen in as Jorge shares how he's grown his business over the last 36 months and his team of amazingly talented individuals! Get Brian's Free Newsletter   https://www.lawntrepreneuracademy.com/   LINK Membership   Brian's Lawn Maintenance On YouTube     Brian's Lawn Maintenance On Insta...

685. Are You Profitable? Real Talk! 01.07.2024

Today, we're discussing whether or not we're running profitable businesses and what we can do to ensure that we are. Whether you run LMN or another software, I highly encourage you to dial in your numbers so you're certain you are! Get Brian's Free Newsletter   https://www.lawntrepreneuracademy.com/   LINK Membership   Brian's Lawn Maintenance On YouTube     Brian's Lawn Maintenance On Instagram  ...

684. A Whole New World Of Snow & Ice! SIMA 2024 Recap! 28.06.2024

Today, I am sharing my experience about our recent trip to Pittsburgh, PA, and our attending SIMA 2024! The show was my first one and, honestly, a very good learning experience. Between networking with peers and learning more about equipment at the trade show, it was a worthwhile investment and one that will help us to scale into larger snow work in the future.   Get Brian's Free Newsletter   http...

683. Fixing Your Cash Flow Problems No Matter Your CRM! 26.06.2024

Today, we're sharing about charge cards on file and why implementing a system for auto-payments is one of the best things you can do for cash flow. We talk about the different approaches we've had for multiple CRMs and how you can fix your cash flow issues tomorrow, no matter the software you're working with. Get Brian's Free Newsletter   https://www.lawntrepreneuracademy.com/   LINK Membership  ...

682. Our Equipment Evolution! (Stand On Mower Talk!) 24.06.2024

Today, I am discussing the evolution of our lawn equipment, namely the adoption and use of stand-on mowers for our fleet. The gains in the last few years for stand-on mowers have been a game changer, making them the primary mower of choice for our current and future fleet. Get Brian's Free Newsletter   https://www.lawntrepreneuracademy.com/   LINK Membership   Brian's Lawn Maintenance On YouTube  ...

681. The Devil In The Details! Commercial Bidding Tips! 21.06.2024

Today, we're sharing a few examples of commercial site experiences and how they relate to growing your business. Sometimes, the issues are on your end; sometimes, they're with the customer, and other times, with the property management company. There are a lot of angles to these types of sites, the biggest thing I can encourage as a takeaway is this: communicate often and understand the agreement...

680. You're Still In The Drivers Seat 19.06.2024

Today, we're discussing a quick pulse and update on our company, and reminding everyone that you're still in the driver's seat for your business. Perhaps the first half of the year hasn't been as profitable or exciting as you'd like, but that doesn't mean you can't finish strong in the second half of the year. Let's hit the reset button, regroup, reprioritize, and make sure that we're being intent...

679. Green Thumbs and Fatherly Love: Celebrating Father's Day in the Green Industry 17.06.2024

Today, we're going to share a few candid moments about being a Father and what this special Father's Day weekend looks like to us. I hope all of you Fathers and Dad's out there had an amazing day. Just know that I wish you guys all the best, through and through, and know what you're going through while being a dad, and I am proud of you for what you're accomplishing. Get Brian's Free Newsletter  ...

678. Road Trip! Spring Rush Regroup! 14.06.2024

Today, Liz and I are recapping the last week or two of our lives and sharing what we're excited about. As we head up north on vacation for a few days we're always grateful to have another spring rush under our belt and have made it to the other side. ISO Tunes  (Brians20)   Get Brian's Free Newsletter   https://www.lawntrepreneuracademy.com/   Brian's Lawn Maintenance On YouTube     Brian's Lawn M...

677. Bidding, Quoting, & Pricing Tips For A Streamlined Sales Process! 12.06.2024

Today, we're discussing bidding, quoting, and pricing tips to help you streamline your sales process. We look at this through the lens of the business owner and the customer. We play devil's advocate to help you understand both sides of a transaction and why sometimes less is more when it comes to our bids and quotes. ISO Tunes (Brians20)   Get Brian's Free Newsletter   https://www.lawntrepreneura...

676. A Legacy Of Respect, Hard Work & Quality w/ Sam Marino! 10.06.2024

Today, we're joined by owner Sam Marino, owner of Marino Landscape in Washington Township MI. Sam and his team have built a company north of $7m in the last 20 years and focus on both residential and commercial landscapes. Their legacy of quality and service is second to none, and they have built a reputation of being the premier landscape company in their area.  Get Brian's Free Newsletter   http...

675. Emotional Vs. Rational Decision Making Gut Check! 07.06.2024

Today, we're discussing the decision-making process and how being emotional or rational in your approach can help determine your desired outcome. It's an interesting conversation as my wife and I navigate some important topics ourselves, including the potential upcoming brand refresh of our company.   Get Brian's Free Newsletter   https://www.lawntrepreneuracademy.com/   Brian's Lawn Maintenance O...

674. His NEW BOOK Is Out NOW! 05.06.2024

Today, we're joined by the host of the Green Industry Podcast, Mr. Paul Jamison, as he discusses the release of his newest book, How To Build a Thriving Lawn Care Business. Paul is a friend of the podcast, and anytime we can get him on to give us a pulse on the industry, you know we're going to take that opportunity. Enjoy! Get Paul's Book Get Brian's Free Newsletter   https://www.lawntrepreneurac...

673. Elevating The Industry, A Rising Tide Raises All Ships 03.06.2024

Today, we're joined by Brian and Kim Kazak, owners of Landforms and Landforms Environmental in Canton, MI. Brian and Kim have been in business for over 20 years and bring a wealth of knowledge and encouragement to the green industry. In this interview, Brian and Kim share candidly about how they're attempting to elevate the industry and their team so that everyone can win big around them. Get Bria...

672. FULL BREAK DOWN! What It Costs To Build A Pole Barn 31.05.2024

Today, we're going to be sharing about what our experience has been like building our custom pole barn and what the final cost was to complete the project. It's been a lengthy and expensive process, but we're thrilled with how things turned out. I hope this information helps you understand the building process and the investment it takes to build a barn like this. Get Brian's Free Newsletter   htt...

671. The Longest 8 Seconds Of Your Life 29.05.2024

Today, we're discussing what it's like to own a business and the challenges of being an entrepreneur. Whether the struggle is going well or not, the reality is that it's all part of the journey and part of the ride. For some, it might feel like an eternity, and for some, it will be the longest eight seconds of their lives.   Get Brian's Free Newsletter   https://www.lawntrepreneuracademy.com/   Br...

670. Local Roots: Transforming Communities Through Landscaping Excellence 27.05.2024

Today, we're joined by Ken Deemer, co-founder of Local Roots, a landscaping company based in beautiful Pittsburgh, Pennsylvania. In the last decade, Ken Deemer and his co-founder Patrick Murray have built Local Roots to an incredible eight-million dollar business and have made a lasting impression on both their clientele and community with their stunning landscapes and designs. Get Brian's Free Ne...

669. Equip Exposition: The Must-Attend Trade Show of the Year! 24.05.2024

Today, we're joined by Kris Kiser, president of OPEI, sharing a sneak peek about Equip Expo 2024! Kris is excited to share the latest and greatest of the industry's largest trade show held annually in Louisville, Kentucky! Get Brian's Free Newsletter   https://www.lawntrepreneuracademy.com/   Brian's Lawn Maintenance On YouTube     Brian's Lawn Maintenance On Instagram     Register for EQUIP 2024...

668. The Best I've Ever Heard Him! LINK Membership Excerpt With Jeff Joiner 22.05.2024

Today, we're joined by Jeff Joiner, author of Say It Like It Matters When It Matters, who is a professional motivational speaker and storyteller. Jeff blessed us with an appearance on our LINK monthly livestream, where he talked about leadership, selling skills, working with difficult people, and so much more. If you didn't get a chance to check out this entire webinar live, I encourage you to get...

667. Verde Visionaries: The $25 Million Journey of a Hispanic-Owned Lawn Care Powerhouse 20.05.2024

Today, we're joined by Antonio Diaz of the Diaz Group, a Chicago, IL-based company disrupting the commercial site maintenance industry. The size and scale of this company are truly unique, including the type of work they take on and the problems they solve. Listen in as Antonio describes the team's work ethic and mindset to excel in what they do to be one of the largest companies in the world. Get...

666. Cutting a Path to Success: A 19-Year-Old's Lawn Care Empire in North Carolina 17.05.2024

Today, we're joined by Jackson Renegar, owner of Renegar Brothers in Wilmington, NC. Jackson and his team manage over 120 properties and have made a name for themselves with their attention to detail and commitment to excellence in maintenance and landscaping. Get Brian's Free Newsletter   https://www.lawntrepreneuracademy.com/   Brian's Lawn Maintenance On YouTube     Brian's Lawn Maintenance On...

665. Spring Surge: Turf Talk and Lawn Care Updates 15.05.2024

Today, we're sharing the latest and greatest with our lawn care business and answering the questions we've received lately from social media. This episode is recorded live as I travel to Pennsylvania and give you guys a live roadshow update! Get Brian's Free Newsletter   https://www.lawntrepreneuracademy.com/   Brian's Lawn Maintenance On YouTube     Brian's Lawn Maintenance On Instagram     Regis...

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