Andy Gray

Full Funnel Paid Media Podcast

Business EN ↓ 31 episodes

Welcome to 'The Full-Funnel Paid Media Podcast,' hosted by Andy Gray, CEO of The Graygency. This podcast is your go-to resource for mastering the art of paid media marketing. Each episode delivers bite-sized, actionable insights on how to effectively implement, measure, and optimize full-funnel paid media strategies. Whether you're a seasoned marketer or just starting out, Andy's expert guidance will help you build a powerful, results-driven paid media machine. Tune in to elevate your marketing game, one funnel stage at a time. Listen further: https://thegraygency.com

Author

Andy Gray

Episodes

How To Use Digital PR To Increase Web Traffic with PR Expert Jane Hunt 13.05.2022 48:48

The Digital PR industry is booming. With more competition online than ever before, how can brands increase visibility and help their customers find them quicker and easier? I bet you didn’t think OnlyFans would be the answer… In this week’s episode of eCommentary, listen as Andy speaks with Jane Hunt, the founder of JBH, a digital PR agency. Learn how she is helping brands leverage the current new...

Using Community To Drive Sales with Thomas Barker, CMO of Eyda 06.05.2022 50:45

Thomas Barker is the CMO at Eyda, one of the fastest growing Danish activewear brands. Thomas’s CV speaks for itself. With 10 years of experience under his belt,he has worked with some of the biggest household names in Denmark including LEGO, Sunset Boulevard, and Bedre Nætter and just to name a few. We were lucky enough to get Thomas on the show and hear all about his experiences working on both...

How To Drive Revenue Using Performance Creative With Fraser Cottrell 28.04.2022 1:00:10

Welcome back to eCommentary with Andy Gray — the podcast that keeps you in the know with all things eComm. Get key insights from industry leaders and hear about the latest trends in the world of digital marketing. This week, our guest is Fraser Cottrell, founder of Fraggell, a creative ad agency doing some pretty amazing stuff over in the UK. Fraser and Andy get deep into a content wormhole and Fr...

Reddit Q&A - The Most Frequently Asked Digital Marketing Questions 11.04.2022 34:47

We’re back with another instalment of eCommentary with Andy Gray. This week, we’re doing things a little differently and taking a deep dive into the Digital Marketing Reddit thread. We’re tackling the most upvoted questions and curious conundrums we came across. Andy shares key insights into all things scaling, attribution, botting, geo-targeting, SMS marketing and more. This is a must-listen for...

How AR ads are revolutionising digital marketing with Rich Watson 28.03.2022 51:32

Welcome to eCommentary with Andy Gray! By speaking with movers and shakers in the eCommerce and digital marketing space, Andy is here to keep you in the know with all things eComm. Get key insights from industry leaders and hear about the latest trends in the world of digital marketing. This week, our guest is Rich Watson, an augmented reality marketing specialist. Despite being the new kid on the...

"Run your growth budget like an engine" with Bryan Bumgardner 25.03.2022 1:12:47

Welcome to eCommentary with Andy Gray! Speaking with movers-and-shakers in the eCommerce and digital marketing space, Andy is here to keep you in the know with all things eComm. Get key insights from industry leaders and hear about the latest trends in the world of digital marketing. This week, Andy sits down with Bryan Bumgardner, the Head of Marketing at Freedom Grooming. They take a deep dive i...