Full Disclosure with Aleena Khan

Matt Lerner, former PayPal growth team member, VC partner at 500 Startups, Stanford guest lecturer, and co-founder of SYSTM (helping 300+ early stage businesses scale), reveals why most founders waste months building products nobody wants - and the exact framework that validates your concept before you risk a single financial commitment. This isn't about product market fit or growth hacks. Matt br...

Emily Trenouth, former Head of Influencer at Amazon and creator marketing consultant (working across 26 international markets), reveals why most brands waste their creator budgets on the wrong partnerships and the exact framework that separates those building seven-figure communities from those burning money on vanity metrics. This isn't about follower counts or viral moments. Emily breaks down th...

Stokely Howard, founder of Trendy Grandad (working with Netflix, QuickBooks, and Daily Mail), reveals why YouTube isn't for brands chasing quick wins and the exact mindset shift that separates those building million-dollar communities from those burning budgets on vanity metrics. This isn't about viral shorts or subscriber hacks. Stokely breaks down the brutal truth: YouTube is a two to five year...

Sandy Kular, Senior PR and Communications Manager at UK’s Bicester Village (managing 160 brands), reveals why PR is not just influencer gifting and magazine features - and the exact framework that separates brands building real advocacy from those burning budgets on vanity metrics. This isn't about follower counts or viral moments. Sandy breaks down the blueprint that positions brands in spaces th...

DM @aleenank on IG to request Art’s KPI Calculator. Art Lindop, founder of Alpha Geek, reveals why your performance marketing agency can no longer justify overcharging - and how Meta and Google's AI algorithms have made complex ad accounts obsolete. This isn't about hacks or growth tricks. Art breaks down the exact blueprint that took a neuroscientist selling supplements from $800K to 10x revenue...

[Live from Chicago!] Raj, founder of Startup Hypeman and self-proclaimed Chief Pitch Artist, reveals the exact 60-second formula that wins investors and customers - and why most founders lose attention before they even get to their product. This isn't about memorizing scripts or sounding like every other pitch. Raj breaks down the Que PASA framework (Problem, Approach, Solution, Action) that takes...

Win a mentorship call with Twinkle (details below!) Twinkle Stanly, the UAE’s favorite oversharer with over half a million followers, reveals the exact blueprint for becoming addictive on social media - and why authenticity doesn't mean sharing every trauma. This isn't about follower hacks or going viral overnight. Twinkle breaks down how she went from 6,500 followers to 500,000 in just two years,...

Win a free mentorship call with Iman (entry details below!) Iman Hasan, founder of IHC Agency and host of Biohackit podcast, reveals the exact blueprint for building an authentic personal brand that opens doors to seven-figure deals, celebrity clients, and opportunities most founders only dream about. This isn't about follower counts or going viral. Iman breaks down how she pivoted from fashion PR...

Nidhima Kohli, AI expert and founder of The AI Accelerator, reveals how to build a 20-person team for just $20/month - and why this could be the most capital-efficient decision you make as a founder. This isn't about replacing humans with robots. Nidhima breaks down the exact system that gives you the output of a full team without the hiring chaos, training nightmares, or equity splits. From build...

Bassel el Koussa, Co-Founder & CEO of Quiqup, reveals why your shipping strategy could be the difference between a thriving brand and a failed launch - and shares the exact framework that separates seven-figure e-commerce brands from those drowning in their living room inventory. This isn't about logistics being boring. Bassel breaks down why the post-checkout experience is the most emotional (and...

Rebecca Griffiths promises that logistics can be sexy! Former Amazon senior leader turned CX platform founder reveals why your tracking email gets a 97% open rate - and how turning it into a marketing channel could be your biggest untapped revenue driver. This isn't about logistics being boring. Rebecca breaks down why the post-purchase journey - from checkout to delivery to returns - is the most...

Sammy Sawaf, Group CEO of Novomed Group, reveals the unconventional group interview method that's helped him build a 600-person empire with his healthcare clinics, family office and more - and how you can use it to stop hiring the wrong people. This isn't your typical hiring advice. Sammy breaks down the military-grade assessment technique from the 1920s that he's adapted to identify leaders, weed...

Adam Ali, founder of Uncommon Agency, on the blueprint that scaled Selena Gomez's Rare Beauty, Liquid Death, and Beyoncé-backed Lemon Perfect - and how you can use it to launch your DTC brand tomorrow. Adam reveals the exact strategy that separates seven-figure brands from failed launches. This isn't theory - it's the step-by-step playbook from someone who's built the digital infrastructure for br...

Alice Rose Bugeja, founder of running wear brand Mile Off, reveals the organic growth blueprint that took her from corporate marketing manager at Dyson to building the fastest-growing brand in her category. This isn't theory - it's the step-by-step playbook of how a 30-year-old first-time founder scaled to seven figures in 120 days using nothing but strategic content and community. Forget paid med...

From zero to funded - the brutally honest playbook every first-time founder needs before raising capital. Hugo, partner at Dopamine Ventures and former head of legal at Global Ventures, pulls back the curtain on the fundraising journey that most entrepreneurs get wrong. This isn't another fluff piece about unicorns and valuations - it's the real talk about why raising money is like signing up for...

Just in time for Black Friday - are you leaving money on the table with your email strategy? Sam Saifi from Frosted Agency reveals the retention marketing playbook that's helped brands like David Beckham's supplement line IM8 and Muhammad Ali's daughter's brand crush their email game. Forget everything you think you know about email frequency. Sam drops truth bombs about why sending MORE emails ac...

If an episode does not provide true value, the episode will not air. Welcome to Full Disclosure - hosted by fellow entrepreneur Aleena Khan, co-founder of CTZN Cosmetics. Full Disclosure is a podcast created for ambitious business owners and aspiring entrepreneurs who want to learn tangible takeaways and strategy tips from the best. No more surface-level advice. The intention is to create the most...