Front Row Back Row Podcast: Presented By PhysioGrowth

Owen had his hopes and dreams dashed when his program focused on increasing golf swing speed crashed and burned … or did it? Owen and Brian dissect the program, and... The post My Workshop Failed! Lessons Learned From The First Attempt At A Lead Magnet (Ep. 22) appeared first on Simplify Motion .

Everybody has bad days. But for entrepreneurs, this can not only affect your mood, but your business. In this episode of the FRBR Pod we discuss the negative and positive... The post How To Outsmart A Bad Day (Ep. 21) appeared first on Simplify Motion .

Firing an employee is one of the worst parts of being a manager. The same goes for firing a contractor or vendor. In this episode, Brian and Owen discuss the... The post Firing – A Guide To Letting Go Problem Employees (Ep. 20) appeared first on Simplify Motion .

To differentiate your business from other businesses takes more than a catchy tagline or slick graphics. The entrepreneur really need to sit down and figure out what makes them unique, and how best to showcase that. In this episode, Owen sits down for a counseling session all new PTs would love to have. Brian has walked the road of starting out with zero reputation and a lot of energy. Words of wi...

The FTC just announced they would do away with most non-compete clauses nationwide. This could affect physical therapists at all levels of an organization, as well as completely shake up the labor market. What is the purpose of a non-compete? Why do employers use it? What are some things business owners need to know navigating retention issues without a non-compete in place? Join us as we discuss...

You're growing, that's great! But you can't do it all yourself. Whether you need to hire a front office employee or a new provider, you now need to learn how to manage people. What if you already have a team? How do you get them working more cohesively and achieve even greater heights? These 4 books have been game changers in our practices, and are encouraged for management at all levels of many F...

It's a hot topic on ALL the socials, and Brian and Owen have some things to say about PT's unionizing. We break down the logistics of forming a union, and how business owners in different settings and situations might react. We also discuss what are the route problems causing so many PTs to feel like they need to form a union to finally get the career they dreamed of. Join us as we give strategies...

Expenses come in many different forms. Some are necessary to get more clients/patients through the door, and some are just "the cost of doing business." In this episode we dive into the different types of expenses, and how to prioritize them. What should the new solopreneur spend their first dollar on, and what she the owner of multiple clinics prioritize. Topics Covered Include: - Marketing expen...

AI is the hot topic in every industry, but how will it affect physical therapy and healthcare in general? In this episode, Brian and Owen discuss ways that AI can be leveraged by big clinics and solopreneurs. We dive into how it can change the clinic space, clinician workflow, and how it can make the life of an entrepreneur easier. We also discuss tips for saving time with content creation, and ho...

In this insightful podcast, Dr. Owen Campbell, a licensed physical therapist and private practice owner, presents a recent golf fitness program he developed. Dr. Brian Wolfe, another liscenced physical therapist and private practice owner provides advice and highlights key points to look for when developing a health and wellness offering to the golf fitness population, and any population of patien...

Are you a healthcare business or physical therapy practice owner looking to grow your business? Would you like to know 5 easy tips to grow your revenue without becoming a mill? Join Brian and Owen in this week's episode as we share our experience as entrepreneurs and corporate leaders to help you grow your practice. We discuss strategies to maximize your time, provide new and engaging offerings to...

Owen has just put together an idea for his first ever program offering and it ... could have started better. Brian has a ton of experience designing and promoting workshops, fitness programs, and all sorts of offerings. He picks apart Owen's first run at an offer, and gives some actionable advice for entrepreneurs and clinicians who want to put together a program or offering they think can serve t...

Every good clinician and business owner should be a lifelong learner. It's no different at the FRBR Pod. As a new practice owner, Owen needs to learn more than he ever needed to before about sales and marketing. Brian has walked this path and shares 3 books that helped him develop his value proposition, get a patient to understand the value, and how to find more patients to share that value with....

Is there such a thing and niching down to far? Why would you want to start to develop a niche in the first place? We answer these and many more questions on this episode of FRBR Pod. Many new practice owners get hesitant to dive into a niche right away, for fear of lost business. While other more established practices don't want to alienate any of their current clientele who they have built their...

It's the day after the Super Bowl and the rehab and performance world is talking about achilles tears after Dre Greenlaw's unfortunate and dramatic achilles rupture in the first quarter. In this episode we discuss some of the risk factors and perceived risk factors for achilles ruptures. We also discuss the ways to attempt to prevent these injuries for (most) of our patients, and how to ensure a f...

The term "Work-Life Balance" has become a rallying cry for a generation. Not only in the world of physical therapy, but across every business people are trying to find the elusive balance. We don't have the secret, but we sure do know that it's not a simple answer. In this episode we discuss our paths toward work life balance as business owners, husbands, and fathers. The importance of finding you...

Anywhere from half to a third of patients who receive an ACL reconstruction do not return to the same level of perceived ability following the surgery. When a surgery has a 30-40% chance of being unsuccessful, why is it so trusted for top level athletes? In this episode we discuss the nuances and planning required for a ACL reconstruction rehabilitation program. We discuss the pitfalls at the earl...

The biggest mindset shift from clinician to owner is the focus on marketing. Some clinicians have a knack for it, others would rather do anything else. Branding is another topic very similar to marketing, but with a slightly different goal. Both are important to the new business owner, seasoned entrepreneur, and even the staff clinician thinking of opening up their own clinic some day. In this epi...

Have you ever wondered how to get a mentor? Where are they? Is there a website? Sadly no, but there are some key points and tips we can share about how to develop a mentor/mentee relationship. We discuss the benefits of having a mentor, how to strategically cultivate the relationship, and the ways a good mentor can fast-track your success. Owen's Website: simplifymotion.com Brian's Website: www.ev...

Have you ever wondered what you actually need to do to start seeing patients on the side? Are you thinking about creating your own company someday, but don't want to spend money foolishly? Have you heard terms such as LLC, S-corp, DBA and CPA, but not known exactly what they mean when you are starting up a practice? In this episode, Owen and Brian discuss all the basics of starting your own physic...

In Ep. 2, Brian and Owen cover the question most on PT practice owners' minds after the holidays - HOW DO I GET MORE PATIENTS!?!?! We discuss this question as it relates to a new mobile therapist starting out navigating the cash-pay and out-of-network world. Topics ranging from determining what checkboxes the patient needs to feel comfortable starting treatment, all the way to which decision to ma...

Welcome to the FRBR Pod! In this episode we introduce ourselves and our backgrounds. Owen's Website: simplifymotion.com Brian's Website: www.evolutionphysicaltherapy.com The post Who Are We? Why Are We Doing This? (Ep. 1) appeared first on Simplify Motion .