Morning Brew
Founder's Journal
Alex Lieberman, the co-founder and Executive Chairman of Morning Brew, gives you an insider’s look into building businesses. Alex explores the founder’s journey, from the painful challenges of 0-to-1 to the powerful frameworks that help you scale to millions in revenue as well as the emotional rollercoaster that is present throughout.
Author
Morning Brew
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Podcast website
Latest episode
Jun 30, 2025
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Episodes
How to Make Social Media Work For You Part I 22.09.2021 15:45
The internet was one of the greatest inventions in human history. It shifted society from being geographically fragmented to globally connected. It led to the advent of social media and platform businesses. It made the supply of connection and knowledge effectively endless. But it also created a whole new set of challenges from social comparison to employee anxiety and procrastination. In this fir...
Mailchimp: The $12 Billion Email Giant 20.09.2021 22:19
Mailchimp recently sold for $12 billion to Intuit, the small business powerhouse that owns Quickbooks, Turbotax, Credit Karma, and Mint. This deal is the largest ever acquisition of a privately-held bootstrapped business. In this episode, I walk you through the history of the company and lessons we can all learn from its meteoric rise. Check out episode transcripts at https://foundersjournal.morni...
Costco's Secret Weapon 17.09.2021 18:40
It's a $200 billion behemoth and a place I loved frequenting for free food samples growing up. In this episode, I'm talking about Costco and what we can learn from it as business minds. Check out episode transcripts at https://foundersjournal.morningbrew.com to learn more, and if you have any ideas for our show, email me at alex@morningbrew.com or my DMs are open @businessbarista Learn more about...
I Call Bullsh*t on "Life Hacks" 15.09.2021 9:32
In a world where we expect immediacy and efficiency, there’s still a need for repeating the importance of doing the work. In this episode, I’m talking about why we’ve become obsessed with life hacks and why they're all a load of crap. Check out episode transcripts at https://foundersjournal.morningbrew.com to learn more, and if you have any ideas for our show, email me at alex@morningbrew.com or m...
Should You Care About Competition? 13.09.2021 13:05
How much time should you spend worrying about "the other guy?" In this episode, I’m talking about competition and how much you should focus on it as a founder or an employee. Check out episode transcripts at https://foundersjournal.morningbrew.com to learn more, and if you have any ideas for our show, email me at alex@morningbrew.com or my DMs are open @businessbarista Learn more about your ad cho...
The Power of Perspective and Prioritizing Family & Friends 10.09.2021 17:02
The 20th anniversary of 9/11 serves as reminder to us all prioritize friends, family and the power of perspective. Without perspective, you can get lost in the day-to-day grind without a reminder of what it is that you’re grinding for. I have found one of the healthiest ways to strive is through experiences that create perspective. You can hear more about how the loss of my dad changed my life in...
The Double-Edged Sword of Being a Perfectionist 08.09.2021 15:23
"What is your biggest weakness? " One of the most cliche interview questions has an equally cliche answer: "I'm a perfectionist." In this episode, I'm talking about how being a being a perfectionist can be a legitimate career weakness if not understood properly. Check out episode transcripts at https://foundersjournal.morningbrew.com to learn more, and if you have any ideas for our show, email me...
Thoughts on Employees Leaving 06.09.2021 16:56
On this episode, I'm talking about the unfortunate, but very real experience of losing great workers. Every founder, leader, and manager goes through it and it never gets easier, so I want to give some perspective to help you think about it. As I mentioned in the episode, check out these two Founder's Journal episodes on Elon Musk: How Elon Musk Thinks Part I How Elon Musk Thinks Part II Check ou...
5 Lessons from Allbirds' Journey to IPO 03.09.2021 18:59
Today, I’m talking about Allbirds, the sustainable lifestyle brand that just filed for an IPO. I’m discussing their growth journey and touching on a few major lessons we can learn from it. [Allbirds is not a sponsor of this content in any way, just an interesting company case study] Check out episode transcripts at https://foundersjournal.morningbrew.com to learn more, and if you have any ideas...
How To Write Better Online With David Perell 01.09.2021 14:54
Today, I'm talking with David Perell, AKA The Writing Guy, about why online writing is one of the most important skills you can have in 2021 and how you can do it more effectively. David has his own online writing school, called Write of Passage, and shares many of his insights on Twitter. This episode was recorded live in front of an audience of Morning Brew VIPs, who received an invitation as pa...
The Right Way to Take Time Off 30.08.2021 13:00
In this episode, I'm discussing the steps you should take to properly set yourself up at work before taking time off. As mentioned in the episode, check out two of my previous episodes, How to Unplug From Work and How To Get Your Shit Together, for more helpful tools related to PTO. Learn more about your ad choices. Visit megaphone.fm/adchoices
Accelerate Your Career #6: The Rules of Connection (Classic) 27.08.2021 12:00
This episode is the final part of Founder's Journal's first-ever miniseries, Accelerate Your Career. I'm explaining my 7 rules of connecting and networking in a post-COVID, internet world. Check out the full transcript at https://foundersjournal.morningbrew.com to learn more, and if you have any ideas for our show, email me at alex@morningbrew.com or my DMs are open @businessbarista Learn more abo...
Accelerate Your Career #5: How to Get Promoted Faster 27.08.2021 16:46
This episode is part five of Founder's Journal's first-ever miniseries, Accelerate Your Career. Today, I'm talking about how to climb the ladder at your company faster. I'm walking you through best practices to set yourself up for success when the time comes for a promotion. Check out the full transcript at https://foundersjournal.morningbrew.com to learn more, and if you have any ideas for our sh...
Accelerate Your Career #4: My Process for Productivity (Classic) 25.08.2021 15:36
Today’s episode is part 4 of Founder’s Journal's first-ever miniseries, Accelerate Your Career. I’m walking you through the process I use to have a productive day. I'm also discussing how I think about the tasks I'm unable to get to by the end of the day. Check out the full transcript at https://foundersjournal.morningbrew.com to learn more, and if you have any ideas for our show, email me at alex...
Accelerate Your Career #3: Superpowers of a Top Performer 25.08.2021 15:21
Today’s episode is part 3 of Founder’s Journal's first-ever miniseries, Accelerate Your Career. I’m discussing the foundational traits that all top performers have in common, with an emphasis on what it means to be a quality thinker. As I mentioned in the episode, for more information on effective prioritization, check out one of my earlier episodes, How To Prioritize Time & Tasks To Enhance Your...
Accelerate Your Career #2: Learning How to Learn (Classic) 23.08.2021 17:20
In today's world of information overload and limited time, it is more important than ever to understand how to learn in an effective way. Today, I'm breaking down a four-step process for efficiently learning about any new topic personally or professionally. As I mentioned in the episode, here are some great resources for learning more about effective note-taking: David Perell on Twitter Tiago Fort...
Accelerate Your Career #1: How to Get Unstuck In Your Job 23.08.2021 15:30
This week, we're dropping our first ever miniseries here on Founder's Journal called Accelerate Your Career, where we'll be bringing back some classic episodes you loved—or if you're a new listener, maybe you haven't heard before—and some new episodes you won't want to miss. In today's episode, I'm discussing feeling stuck at your job and walking through some strategies to help get unstuck and con...
Fundraising Part II: Timing And Venture Capital Money 20.08.2021 9:45
Today’s episode is a continuation of Wednesday’s episode on fundraising for a business. I’m talking more broadly about how you should think about funding your business or someone else’s and when it makes sense to take VC money. Check out the full transcript at https://foundersjournal.morningbrew.com to learn more, and if you have any ideas for our show, email me at alex@morningbrew.com or my DMs a...
Fundraising Part I: How Morning Brew Raised Money 18.08.2021 12:10
Today, I’m talking about our journey raising money to launch Morning Brew as a business. I dive into why we needed funding, the resources we tapped, and our decision not to pursue VC funding. Check out the full transcript at https://foundersjournal.morningbrew.com to learn more, and if you have any ideas for our show, email me at alex@morningbrew.com or my DMs are open @businessbarista Learn more...
How To Prioritize Time & Tasks To Enhance Your Work 16.08.2021 13:46
I’ve always been fascinated by great workers and their ability to prioritize their work effectively. Today, I take you though the prioritization strategies of a myriad of professionals that you can test and add to your professional toolkit. More info here on: The Eisenhower Matrix HFEL (Hard First, Easy Last) Core versus Non-Core (Business As Usual v/s Shiny Objects) Sunday Sessions What are you...
Build Audience Like A Media Company 13.08.2021 9:11
The media landscape has shifted drastically in the past two decades, making it easier than ever for individuals to create their own content and build an audience just like big media companies do. Today, I discuss how you can leverage this opportunity to accelerate your career or business. Learn more about your ad choices. Visit megaphone.fm/adchoices
Why a Sales Skillset is a Business Superpower 11.08.2021 8:41
Sales is the most important skill that an entrepreneur has in their toolkit. Yet it is dismissed and downplayed in school and by other professions. I examine our perception of sales and why any modern business professional needs to take the skill seriously. Learn more about your ad choices. Visit megaphone.fm/adchoices
How Incentives Can Make or Break Your Business 09.08.2021 18:18
As I’ve spent more time in and around business, I have realized that few things are more important than incentives. The right incentives can accelerate a business. The wrong incentives can literally sink a business. This episode shares a few stories of incentives gone wrong and how we can think about setting the right incentives in our careers. Learn more about your ad choices. Visit megaphone.fm/...
Ethereum 101 & How It Could Top Bitcoin in Cryptocurrency 06.08.2021 25:07
Ethereum is a blockchain based software platform that has the potential to revolutionize industries from Finance to Music & act as the foundation for a new digital economy. To be a modern professional is to understand the basics of potentially game-changing technology. Listen to my overview of AWS here: https://link.chtbl.com/fj-aws Got a question about business, media, or just want to say hi? Se...
How to Unplug From Work 04.08.2021 17:42
Being a high-performer is a double-edged sword. You aim for perfection, which drives you to work tirelessly and never settle. But if not kept in check, this way of working can lead to burnout and unhappiness. Today, I provide strategies to unplug from work when it seems like an impossible task. Got a question about business, media, or just want to say hi? Send an email to alex@morningbrew.com Lear...
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