Found Revenue: Shopify Growth with Bryan Bowman

The number one thing sellers overlook is the importance of customer followup. It's so vital to have a process in place to nurture these relationships. We spend so much time trying to get our customers. But once that happens, very few sellers follow up. Just as we need to take time to build our friendships, it's the same in business. Strengthen those relationships with your customers. Listen to thi...

In this episode, I share some of the most effective email marketing strategies that will prove to be the game changers in your eCommerce business. There's no need for a fancy system. All it takes is getting back to fundamentals. In eCommerce, it's vital to focus on the basics of email marketing. So many business owners fail to put a system in place and lose potential customers. You MUST have templ...

One of your main goals as an eCommerce seller is maintaining a low bounce rate. Bounce rate is the percentage of people who immediately leave your page after they land. In this episode, I tell you how focusing on this one statistic can impact your business. In both golf and business, it's not only a test of skill but a mental exercise. Listen now to find out how improving your golf game can increa...

The significance of effective decision-making can be seen in anything - from playing poker to business and to life in general. I've been reading Annie Duke's book about making smarter decisions when you don't have all the facts. She's a professional poker player and she emphasizes the importance of separating quality decisions from quality results. Although her book relates to the game of poker, l...

One of the greatest things I've learned from successful entrepreneurs is the value of focusing on business mistakes to avoid. Many books have been written about the best ways to succeed, but very little has been said about how to avoid making mistakes. Charlie Munger is one of the greatest thinkers of our time and speaks about this very thing. Listen to this episode to find out why he is one of th...

In this episode, I share the importance of having a marketing strategy plan in place. I reviewed the very first podcast that started my show in June 2018. It's a crucial episode because in it I share things I wish I would have known when I was getting started as an entrepreneur. I talk about five core functions that are an absolute must in your eCommerce business. So whether you're just starting a...

Model this company's effective marketing strategy to increase sales in your eCommerce business. In this episode, I feature a fast-growing company you'll want to pay attention to. Find out what they're doing and how you can learn from them. Take what they've done and start building your swipe file. That's what the greatest marketers, entrepreneurs, and companies do. They're always building their sw...

In eCommerce business, you have the opportunity to experience huge success through failure. But to reach that, you have to be willing to look a little foolish. Today on the golf course, I was reminded how so many aspects of my game relate to business. Both involve a lot of trial and error and permitting myself to look foolish. As I work on my golf swing, I have to go way beyond what feels comforta...

In this episode, I talk about volatility in business and how, if channeled properly, can radically change your eCommerce business by strengthening it. I'm talking about building an antifragile business, which is something that cannot be easily broken. When something is fragile, it falls apart when stress is applied. Anything unexpected, any volatility will break it - like pressure put on a crystal...

Some of the most impactful branding advice I've ever received was how to use customer service touch points in my business. This advice came from my friend and mentor Juju Hook. She was a branding expert for Fortune 500 companies for over 25 years. She taught the importance of touch points and how to translate them into moments of truth for prospects. Listen to this episode to find out what this me...

The missing piece to profitability in most brands is the use of post-purchase systems. There are some have-to's to effectively grow a brand. You have to build an audience, nurture the audience to convert them into sales, and maximize average order value (AOV). But the post-purchase system is where the profit lies. Listen to this episode and learn how to capitalize on your most valuable prospects -...

Listen to this episode to learn conversion rate optimization tools you can implement today. Using these will greatly impact your eCommerce business. Each of these tools goes back to a key principle I use in my eCom intensive. You must focus on four main levers to move your business forward. The key is to get rid of distractions and direct your attention to these essentials: Getting leads Getting c...

As an eCommerce seller, it's crucial to build an effective online sales funnel that MUST start with a system. I'll be the first to tell you Amazon is a great place to start and prove your concept. But it's important to remember, you can't have an Amazon-dependent business because you can't have everything riding on that one platform. Listen to this episode where I show you how to build a system th...

One of the biggest roadblocks for eCommerce sellers is finding the best shopping cart abandonment solutions. No matter what niche - whether you're selling books, phones, or wallets - only two to three percent of people wake up thinking they need what you're offering. Fifty percent of shoppers just need a little more time. Focus your attention on this group. Make the buying cycle easier by using th...

What can test marketing do to impact your eCommerce business? If you've ever wondered why your Facebook ads are not working, you've come to the right place. Listen to this episode where I show you how to make an incredible difference in your business. I teach business owners the importance of using systems and processes. Without them, you are left to random chance. With systems in place, the proce...

It may come as a surprise that Jiu-Jitsu has been my teacher in learning the best business practices. The things I learned in martial arts have translated into business. Listen to these detailed steps outlined in this episode. When you follow them, you will significantly increase your business.   It's all about beating the competition and becoming the best you can be for your customers. Just like...

The traditional eCommerce business model is broken. Listen to this episode where I give detailed steps on how to not only make your business profitable but also fulfilling. Drive your business in such a way to make an impact on those around you. The traditional model focuses on building the best product - which of course is important. But instead, consider focusing on the person you're serving fir...

The best marketing campaigns are impossible to run with no system in place. You must know where to start and what you're aiming for. It's also vital to know what is broken in your process, how to fix it, and ultimately, how to scale it. The goal of eCommerce sellers is to have consistent sales and a way to scale their business. If you're frustrated with inconsistencies, I show you step by step how...

In this episode, I teach how you can convert traffic effectively and boost sales. It's easy to get the clicks and traffic, but getting people to actually buy is the primary issue for most eCommerce sellers. Visit ecomcasestudy.com and check out our case study that breaks this down into more detail. You can learn how we help businesses convert traffic. As I have helped many businesses, I've seen ho...

Upsales are a key resource to profitability in your eCommerce business. You don't even have to acquire new buyers. Using upsales are the easiest path to more profit. Visit ecomcasestudy.com for more information on how to do this effectively. Airlines use this concept when selling tickets. When you book a flight online, there are options to upgrade your seat, purchase insurance, or other upgrades....

Customer follow-up is the key component to propel your eCommerce business forward and increase profit. Many sellers are not doing this. Take time to focus on your customers. They can become the biggest profit center for your eCommerce business. In this episode, I teach some important strategies to make this work for your business. Visit ecomcasestudy.com and set up a time to talk with me. I will s...

What is the key that generates both predictable and profitable sales in your eCommerce business? It's your audience. If you want a proven method to show you how to convert traffic, to get people to actually buy your product - focus on your audience. You may often spend time trying to figure out if you're targeting the right audience. You might even question whether or not you have a solid sales pr...

Good copywriting skills are easier to attain than most think. In this episode, I dispel some myths about what those skills truly involve. It's not about how brilliant or creative you are, but rather, it's about getting a framework in place. I have written all kinds of copy. I've written long form and short form, single-line copy. I have tested several different methods, and in this episode, I give...

The Best Sales Strategy Plan to Optimize your eCommerce Business, Ep #55 You have GOT to learn the best sales strategy plan to move your eCommerce business forward quickly and effectively - BUT don't just learn it - believe it, put it into action, and make it part of your thought process. If you don't, you might as well shut down your business today, because no eCommerce business can survive witho...

Learn these time management strategies to help you become a world-changer in your eCommerce business. The key is to learn how to buy time back. You must find out how to best allocate your time because it is the most precious resource you have. What do you and all the billionaires have in common? The biggest untapped resource, which is T-I-M-E. Whether you want to move your business forward or even...