Neville Hobson and Shel Holtz
For Immediate Release Podcast
For Immediate Release is co-hosted by Neville Hobson, based in Wokingham, Berkshire, England, and Shel Holtz, based in Concord, California, USA. Hobson and Holtz are two seasoned communications professionals who believe they have something to say.
Author
Neville Hobson and Shel Holtz
Category
Podcast website
Latest episode
Jul 6, 2026
Where to listen?
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Episodes
FIR Speakers and Speeches - Robert Scoble and Shel Israel in London - #AoCUK - 10/28/13 03.11.2013 1:15:05
Recording of conversation with Robert Scoble and Shel Israel at Google Campus, London, Oct 28, 2013, about 'Age of Context.' Moderated by Neville Hobson, organized by the CIPR. #AoCUK.
FIR #722 - 9/23/13 - For Immediate Release 23.09.2013 1:26:12
Congratulations to Jeramiah Owyang and Maggie Fox; FIR on Strategy starts debuts this week; Neville at smwSMILE on Monday; Quick News: Ghost blogging platform released to early backers, Target places bet on earned media, how top PR firms used LinkedIn, NYT introduces ad that links to live conference stream; Ragan promo; News That Fits: getting to know the interobang and slab serifs, Dan York's rep...
FIR #721 - 9/16/13 - For Immediate Release 16.09.2013 1:28:47
FIR app for Windows 8 available; FIR Interview with Chris Muccio is up; FIR on Strategy with Andrea Vascellari is coming soon; Quick News: Mondelez partners with Twitter, Vodaphone's best-practice use of Twitter for customer service, in-bound marketing takes a back seat in agencies, Telegraph hires PBS exec in transition to digital; Ragan promo; News That Fits: the Twitter IPO, Michael Netzley's A...
For Immediate Release Interview: Chris Muccio, author, 42 Rules for 24-Hour Success on LinkedIn 13.09.2013 34:31
FIR contributor Michael Procopio interviews Chris Muccio, author of the Amazon bestseller, 42 Rules for 24-Hour Success on LinkedIn.
FIR #720 - 9/9/13 - For Immediate Release 09.09.2013 1:27:44
Craig Jolley interview is up; book review coming on B2B social media marketing; Scoble-Israel event on October 28; Neville moderating at SMILE September 23; Quick news: Share This Too pulibhsed, recommendation engine cedes control to readers, most top 500 CEOs don't own their domain name, world's biggest Ferris wheel to include AR sightseeing; Ragan promo; News That Fits: how brands should shape t...
For Immediate Release Interview: Craig Jolley on Marketing Automation 04.09.2013 40:59
FIR co-host Shel Holtz interviews NGage Marketing Services business development manager Craig Jolley about marketing automation.
FIR #719 - 9/2/13 - For Immediate Release 02.09.2013 1:28:49
Craig Jolley interview this week; Neville to moderate Scoble-Israel CIPR appearance; Quick News: News from WordPress, Twitter and Facebook; social media brand banter, multiple Twitter profiles common with brands, Google preps Hangouts for the enterprise; Ragan promo; News That Fits: when bad comments happen to good websites, encouraging civility among customers, Michael Netzley's Asia report, Medi...
FIR #718 - 8/26/13 - For Immediate Release 26.08.2013 1:39:43
Melbourne Mandate interview now available, marketing automation interview coming, no FIR Live on Google and press releases, Neville's Bloggade wrap-up; Quick News: Volkswagen's #SmileDrive app, Ford and Boing Boing partner for a hackathon, HuffPo ends anonymous comments, upbeat content gets more traction; Ragan promo; News that Fits: catching up with Vine, Dan York's report, lessons for SEO and di...
For Immediate Release Interview: Jean Valin and Dan Tisch on the Melbourne Mandate 22.08.2013 42:11
FIR co-hosts Neville Hobson and Shel Holtz interview Jean Valin and Dan Tisch, the architects of the Melbourne Mandate.
FIR #717 - 8/19/13 - For Immediate Release 19.08.2013 1:28:18
Coming up: Bloggade, FIR Live on Google link rules, and two FIR interviews; Quick News: AppNet's first birthday, SNCR's Coalition for Secure Digital Media, Slack's launch, YouTube's freeze of views at 301; Ragan promo; News That Fits: checking the facts with Full Fact Finder, Dan York's report, companies aren't adding social media to crisis plans, Media Monitoring Minute from CustomScoop, listener...
FIR #716 - 8/12/13 - For Immediate Release 12.08.2013 1:26:57
AirPR interview is up, marketing automation and Melbourne Mandate interviews coming, Bloggade 2013 is coming up; Quick news: promoted tweets boost offline sales, MixBit adds collaboration to Vine-Instagram competitor, top three tips from a LinkedIn expert, what consumers hate about social brands; Ragan promo; News That Fits: Google's new press release rules, Michael Netzley's Asia Report, how croo...
For Immediate Release Interview: AirPR CEO Sharam Fouladgar-Mercer 07.08.2013 31:23
FIR co-hosts Neville Hobson and Shel Holtz interview Sharam Fouladgar-Mercer, CEO of AirPR, about the service that has been described as Match.com for companies seeking PR.
FIR #715 - 8/5/13 - For Immediate Release 05.08.2013 1:33:46
Activity stream interview is up, two more are in the hopper; Quick News: the legality of hashtag marketing, now PowerPoint allowed at Amazon and LinkedIn, mobile tops desktops for social sharing, even world leaders care about their Klout scores; Ragan promo; News That Fits: There is no such thing as off-the-record, Dan York's report, Instagram for propoganda, Media Monitoring Minute from CustomSco...
For Immediate Release Interview: Corey Connors on intranet activity streams 01.08.2013 24:09
FIR co-host Shel Holtz interviews Fehr and Peers Corporate Communications Manager Corey Connors about the success of an activity stream as one of the core home-page elements of the company's intranet.
FIR #714 - 7/29/13 - For Immediate Release 29.07.2013 1:25:04
New interview with Tony Million, airPR interview coming; IABC update; shoutout to Rachel Miller for AllThingsIC TV; Quick News: was your Instagram account hacked?, RIP AdAge Power 150, world's first Twitter-themed hotel opens, LinkedIn makes some moves; ragan promo; News That Fits: the mobile-social connection for B2B companies, Michael Netzley's Asia report, how to get value from blog lists and r...
For Immediate Release Interview: Tony Million, Narrato, on Life Logging and the Quantified Self 25.07.2013 22:28
FIR co-host Neville Hobson interviews Narrato co-founder Tony Million about Narrato Journal, life logging and the quantified self.
FIR #713 - 7/15/13 - For Immediate Release 22.07.2013 1:36:18
Brian Solis interview up, Youtility book review coming; Quick News: Facebook metrics dustup, a medical Instagram, fear of missing out (FOMO) and headlines for Twitter; Ragan promo; News That Fits: what brands can learn from today's newsrooms, Dan York's report, PR and sponsored content, Media Monitoring Minute from CustomScoop, listener comments, summer's the season to reassess your social media p...
For Immediate Release Speakers and Speeches: Brian Solis at The B2B Huddle in London 16.07.2013 1:10:14
Brian Solis' keynote speech on the future of business at The B2B Huddle in London on July 12, 2013.
FIR #712 - 7/15/13 - For Immediate Release 15.07.2013 1:30:06
Brian Solis Speakers and Speeches coming, new FIR interviews scheduled; Quick News: era of print PC magazines ends, newswires beat Twitter to breaking news, CIPR launches a chat service, how not to use a Twitter bot; Ragan promo; News That Fits: a look at hashtags, Michael Netzley's Asia report, the Porter Novelli recruitment ad kerfuffle, Media Monitoring Minute from CustomScoop, listener comment...
FIR #711 - 7/8/13 - For Immediate Release 08.07.2013 1:33:35
Speakers and Speeches is up; Brian Solis speaking in London, FIR episodes will result; Quick News: Journalists trust elected officials more than PR people, Yellow Pages of social networks released, TSA Instagram account shows confiscated dangerous items, BBC issues news style guide; Ragan promo; News That Fits: is the CCO an endangered species?, Dan York's report, is the bloom off the social media...
For Immediate Release Speakers and Speeches: iConsumerism panel discussion at Imperial College London 04.07.2013 52:23
FIR co-host Neville Hobson moderates a panel discussion on 'iConsumerism' with Luke Brynley-Jones and Brandon Butterworth for Imperial College London on June 19, 2013.
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