Neville Hobson and Shel Holtz
For Immediate Release Podcast
For Immediate Release is co-hosted by Neville Hobson, based in Wokingham, Berkshire, England, and Shel Holtz, based in Concord, California, USA. Hobson and Holtz are two seasoned communications professionals who believe they have something to say.
Author
Neville Hobson and Shel Holtz
Category
Podcast website
Latest episode
Jul 6, 2026
Where to listen?
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Episodes
FIR #710 - 7/1/13 - For Immediate Release 01.07.2013 1:33:01
Two interviews posted; Neville's panel discussion coming; Brian Solis in London July 12; IABC update; Ragan promo; Quick News: Introducing NSA-proof font, astroturfing comes to EU, Vine sharing tanks after Instagram video introduced, Second Life turns 10; News That Fits: most employees are emotionally disconnected from their jobs, Michael Netzley's Asia report, why the world of PR is changing, Med...
For Immediate Release Interview: Tansley Stearns and Patrick Rooney on employee social media training 28.06.2013 24:44
FIR co-host Shel Holtz interviews Filene Research Institute's Tansley Stearns and QUESocial's Patrick Rooney on adapting off-the-shelf social media training for credit union staffers.
For Immediate Release Interview: Nick James on the future of towns, shopping and digital marketing 27.06.2013 15:58
FIR co-host Neville Hobson interviews Nick James, founder and producer of the Digital Marketing Show.
FIR #709 - 6/24/13 - For Immediate Release 24.06.2013 1:07:38
Intro: Shel at IABC conference; Shel, Richard Binhammer, Mark Dollins launch SME2; in memoriam: PRSA's Arthur Yann; new FIR Interview up, more coming; Quick News: What's the cost of a decent press release?, Burberry posts runway show on Vine, Jimmy Wales asks PR people to treat Wikipedia with respect, new DRM for ebooks; Ragan promo; News That Fits: Dachis Social Business Summit in London; Dan Yor...
For Immediate Release Interview: Carla Johnson on content's role in sales enablement at #ContentMktgNow 23.06.2013 14:21
FIR correspondent Michael Procopio interviews Carla Johnson, Principal of Type A Communications, at the 2013 Content Marketing Strategies Conference.
FIR #708 - 6/17/13 - For Immediate Release 17.06.2013 1:31:06
Three new interviews are up, one more and two book reviews coming; Quick News: Upworthy is fastest growing site ever, Line is biggest social network you've never heard of; Ragan promo: News That Fits: IABC update, Michael Netzley's Asia report, Twitter evolves with analytics and FollowMe, the language of social images, Media Monitoring Minute from CustomScoop, listener comments, Deskcamping connec...
For Immediate Release Interview: Rossi Mitova, CEO and Co-Founder Farmhopping, at #LeWeb London 13.06.2013 10:13
FIR co-host Neville Hobson interviews Rossi Mitova, CEO and Co-Founder of Farmhopping, at LeWeb London 2013.
For Immediate Release Interview: GaggleAmp update with Glenn Gaudet 13.06.2013 10:38
FIR co-host Shel Holtz interviews GaggleAmp founder and president Glenn Gaudet to review FIR's progress with the audience amplification tool.
For Immediate Release Interview: Festicket Founders at #LeWeb London 12.06.2013 12:06
FIR co-host Neville Hobson interviews Festicket co-founders Zack Sabban and Jonathan Younes at LeWeb London 2013.
FIR #707 - 6/10/13 - For Immediate Release 10.06.2013 1:28:22
New Speakers and Speeches and Jeremiah Owyang interview are up, interviews with Glenn Gaudet and CEOs and cofounders of Festicket and Farmhopping coming; Alice Marshall's blog gets a new address; you can leave FIR audio comments directly from the website; IABC report coming next week; Quick News: a brilliant use for Vine, compliance not to blame for pharma's lack of social media engagement, Amazon...
For Immediate Release Interview: Jeremiah Owyang on the Collaborative Economy 06.06.2013 24:35
FIR co-host Shel Holtz interviews Altimeter Group Analyst Jeremiah Owyang on his latest report about the collaborative economy and its potential impact on business.
For Immediate Release Speakers and Speeches: Marilyn Cox on Right Information at the Right Time 05.06.2013 42:44
Marilyn Cox, Cincom Systems, case study presentation at Content Marketing Strategies conference, Berkeley, Calif., on May 9, 2013.
FIR #706 - 6/3/13 - For Immediate Release 03.06.2013 1:21:46
Final B2B Huddle keynote is up; Jeremiah Owyang interview coming; Neville will be at LeWeb London; no Asia Report today; Quick News: diminished role of relationships in media relations, LinkedIn launches two-step verification, PRSA aims to raise APR visibility, Australian police communicate dangers of 3D printed guns; Ragan promo; News That Fits: over half of employers use social media for interna...
For Immediate Release Speakers and Speeches: Livia Giulia Zuppardo on Google+ at #b2bhuddle 30.05.2013 39:00
Livia Giulia Zuppardo, Google+ Product Specialist, keynote at The B2B Huddle in Reading, England, on May 2, 2013.
FIR #705 - 5/27/13 - For Immediate Release 27.05.2013 1:24:10
Another keynote coming; more book reviews coming; Stephen Waddington elected CIPR 2014 president; Eric Schwartzman launches new business; Quick News: Mercedes-Benz to put QR codes on cars, World Nutella Day sparks Facebook controversy, the consequences of a libelous tweet, Anenenberg School and Global Alliance go worldwide with PR study; Ragan promo; News That Fits: Pinterest exposes business mode...
FIR #704 - 5/20/13 - For Immediate Release 20.05.2013 1:27:12
Amsterdam conference report, more B2B Huddle talks are up, Attenzi book review is up; Quick News: Vine videos shared four times more than viral videos, IABC's CW magazine goes digital only, the state of social media advertising, Atlantic Media's next digital only venture; Ragan promo; News That Fits: BYOD focus, Yahoo acquires Tumblr, what happens when old crises resurface?, Media Monitoring Minut...
For Immediate Release Speakers and Speeches: Doug Kessler on The Future of B2B Content Marketing at #b2bhuddle 16.05.2013 43:06
Doug Kessler, Velocity Partners, keynote at The B2B Huddle in Reading, England, on May 2, 2013.
FIR Book Review: Attenzi - A Social Business Story, by Philip Sheldrake 15.05.2013 4:48
FIR co-host Neville Hobson reviews Attenzi - A Social Business Story, by Philip Sheldrake
For Immediate Release Interview: Allan Schoenberg on Social Media and CME Group at #b2bhuddle 14.05.2013 9:03
FIR co-host Neville Hobson interviews Allan Schoenberg, CME Group, about his keynote at The B2B Huddle in Reading, England, on May 2, 2013.
FIR #694 - 3/11/13 - For Immediate Release 11.03.2013 1:16:15
Shel on the road, Neville recording solo, new PR podcast The Echo Chamber, new voices in this episode; Quick News: Cision University Programme for PR professionals, Pew study on Twitter, Pizza Hut and 140-second job interviews, Facebook updates seen by 1 in 3 friends, Ragan promo; News That Fits: Learning social media tricks from the big boys; Michael Netzley's Asia report, Ike Pigott and The Stat...
FIR #693 - 3/4/13 - For Immediate Release 04.03.2013 1:27:53
Congratulations Steve Rubel on new Edelman gig; Civility book review coming; B2B Huddle set for May 2, FIR will podcast keynotes; FIR listener discount to London conference; Quick News: most brands using Instagram, the return of sweetness, the first Vine press release, Google explains how search works; Ragan promo; news That Fits: Yahoo's telecommuting announcement, Dan York's report, agency pop-u...
FIR #692 - 2/25/13 - For Immediate Release 25.02.2013 1:24:31
Trying Diigo as Delicious alternative; Quick News: New York Times digital innovations, why podcasting should be the PR consultant's best friend, slow video dooms views, ad creep reaches thighs of young Japanese women; Ragan promo; News That Fits: 2012 Inc. 500 social media report, Michael Netzley's Asia report, CIPR's state of the profession, Media Monitoring Minute from CustomScoop, listener comm...
FIR #691 - 2/18/13 - For Immediate Release 18.02.2013 1:21:19
Schoenberg interview is up; Quick News: Defense contractor releases software to track people via social media, Twitter kills Posterous, American Express enables purchases via hashtag, TD B ank in Google+ local pages; Ragan promo; News That Fits: what do corporate directors and senior managers know about social media?, Dan York's report, European horsemeat scandal widens and deepens, Media Monitori...
For Immediate Release Interview: Allan Schoenberg on social media at CME Group 13.02.2013 35:15
FIR co-hosts Shel Holtz and Neville Hobson speak with CME Group Corporate Communications Executive Director Allan Schoenberg about social media strategy at the financial services firm.
FIR #690 - 2/11/13 - For Immediate Release 11.02.2013 1:28:07
Schoenberg interview this week, enhancements to FIR Google+ Community page, BBC trials trainee communicators' programme, journalists taking refuge in branded content, new Forrester predictions, site plagiarizes and files DMCA takedown notice, Ragan promo, Technorati's 'State of Digital Influence 2013', Michael Netzley, horsemeat crisis in the UK, Media Monitoring Minute, listener comments, the sta...
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