Neville Hobson and Shel Holtz
For Immediate Release Podcast
For Immediate Release is co-hosted by Neville Hobson, based in Wokingham, Berkshire, England, and Shel Holtz, based in Concord, California, USA. Hobson and Holtz are two seasoned communications professionals who believe they have something to say.
Author
Neville Hobson and Shel Holtz
Category
Podcast website
Latest episode
Jul 6, 2026
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Episodes
Circle of Fellows #18: Strategic Communication Planning 16.02.2017 58:58
Email us at fircomments@gmail.com (and feel free to attach and audio comment up to 3 minutes long), leave a comment on the post for this episode on the FIR Podcast Network website, record a comment directly from the FIR Podcast Network website (use the Send Voicemail tab on the right side of the page), or post a comment to the FIR Community on Facebook.
DIGITAL INDIA #089 : REGIONAL DIGITAL CONTENT ON A GROWTH SPURT IN INDIA 14.02.2017 23:30
You can share your feedback at: suresh@webmarketingacademy.in Facebook: https://www.facebook.com/ webmarketingacademy Host: Suresh Podcast Manager & Podcast Editor: Bharani Dharan
For Immediate Release #74 13.02.2017 1:04:13
Send email to fircomments.com. Attach up to a 3-minute audio comment. Or leave an audio comment from the FIR Podcast Network website. Join the FIR Community on Facebook.
Episode 117: The Future of PR 13.02.2017 28:10
In this episode, our hosts discuss the future of PR. Our industry is always changing, as professionals it is important to always be on top of what is new ? not to change our strategy every five minutes, but rather to ensure the tactics we use continue to connect with our audience. As young professionals, it is even more important to be on top of trends. As the "young" ones in the office we may be...
FIR B2B #66: The Robot Who Fooled Me, Block That Buzzword and Domain Name Insanity 08.02.2017 20:58
A fund-raising robot fooled one of our cohosts and nearly extracted a donation, prompting a discussion of how this technology can find its place in marketing...Empty, meaningless marketing phrases still run rampant in corporate communications. Why do we use words that mean nothing to the customers we seek?... the list of available domain names is getting out of control, forcing marketers in some c...
DIGITAL INDIA #088 : HOW TO USE EMAIL MARKETING AUTOMATION FOR HIGHER ROI ? 07.02.2017 23:48
A report titled "EMAIL MARKETING REPORT How India reads emails" was released by netCore, an Email & Mobile Marketing technology provider. As per this report which is a study of 4 billion emails per month: "Less than 5% brands do personalization with automation. Yet the ones that do Find multi fold increase in response and revenue." The 88th episode of Digital India Podcast on FIR Podcast Network i...
For Immediate Release #73 06.02.2017 1:08:40
Send email to fircomments.com. Attach up to a 3-minute audio comment. Or leave an audio comment from the FIR Podcast Network website. Join the FIR Community on Facebook.
Steaming Zoom Webinar Live on YouTube and Facebook 02.02.2017 20:50
Imagine that an organization, brand or stakeholder community can now host a 1 on 1, or 1:many conversation and share that: (1st) with a secured Webinar group. (2nd) additionally share that entire webinar via live-stream to Facebook or YouTube. On YouTube for example it could go to a public, unlisted or private "stream." On Facebook to a personal page, or a fan page, etc. Within the Zoom environmen...
DIGITAL INDIA #087 : HOW TO CRAFT A HEADLINE THAT MAKES PEOPLE WANT TO CLICK ? 31.01.2017 19:50
The 87th episode of Digital India Podcast on FIR Podcast Network is brought to you by staffs and students of Web Marketing Academy You can share your feedback at: suresh@webmarketingacademy.in Facebook: https://www.facebook.com/webmarketingacademy Host: Suresh Podcast Manager & Podcast Editor: Bharani Dharan
For Immediate Release #72 30.01.2017 1:35:12
Attach up to a 3-minute audio comment Or leave an audio comment from the FIR Podcast Network website Join the FIR Community on Facebook
FIR B2B #65: Customer Review Sites Are PR's Great Missed Opportunity 30.01.2017 27:35
Old friend Sam Whitmore joins us to write about a fictitious open letter he wrote from the head of a PR agency to its marketing VP client telling just how badly the relationship was being managed. The letter touched off a strong response from readers of Whitmore's Media Survey service, with most agency people agreeing that Whitmore had said what many of them have long felt. In this podcast, Whitmo...
YouTube Test Tube 4K Video and DYI Home Building 30.01.2017 5:08
YouTube is always up to something new or interesting. This month they reach back to 2007 and interview a family that build their own home, using DIY videos from YouTube. I also talk about YouTube.com/testtube a landing page to learn about their latest experiments currently featuring 4k video playlists and 4k videos with 60 frames per second (FPS). Playing one of these streams is a real test of you...
DIGITAL INDIA #086 : IS BANGALORE THE WORLD'S DYNAMIC CITY? 24.01.2017 38:08
The 86th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy. Host: Suresh. Podcast Manager & Podcast Editor: Bharani Dharan
For Immediate Release #71 23.01.2017 1:41:21
Attach up to a 3-minute audio comment Or leave an audio comment from the FIR Podcast Network website Join the FIR Community on Facebook
Using The YouTube API To Drive Community Activation and KPI Measurement 23.01.2017 19:37
YouTube has 3 different APIs (Data, Analytics & Reporting) which together can allow you to create applications that help create video, or facilitate video sharing, or gather meaningful metrics around those activities. You can use the YouTube API to gather metrics automatically, or to add YouTube metrics 3rd party systems, applications and processes.
FIR Interview: Stephen Waddington on a PR Framework forDealing with Fake News 20.01.2017 34:55
Send comments to fircomments@gmail.com Attach up to a 3-minute audio comment Or leave an audio comment from the FIR Podcast Network website Join the FIR Community on Facebook
Circle of Fellows #17: Measuring the Effectiveness of Social Media 19.01.2017 1:00:33
Email us at fircomments@gmail.com (and feel free to attach and audio comment up to 3 minutes long), leave a comment on the post for this episode on the FIR Podcast Network website, record a comment directly from the FIR Podcast Network website (use the Send Voicemail tab on the right side of the page), or post a comment to the FIR Community on Facebook.
Young PR Pros Episode 116: Concrete Steps to Help Learn from your Mistakes 19.01.2017 30:44
Young PR Pros' offers concrete steps to help learn from your mistakes and become a better professional.
IR B2B #64: Smart influencer relations, a fake news nightmare and five ways to outsource PR 19.01.2017 21:08
This week's grab-bag includes tough times at Medium, the victimization of an innocent Washington Post editor by fake news, five approaches to working with public relations agencies and a smart influencer relations program at Huawei.
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