Neville Hobson and Shel Holtz
For Immediate Release Podcast
For Immediate Release is co-hosted by Neville Hobson, based in Wokingham, Berkshire, England, and Shel Holtz, based in Concord, California, USA. Hobson and Holtz are two seasoned communications professionals who believe they have something to say.
Author
Neville Hobson and Shel Holtz
Category
Podcast website
Latest episode
Jul 6, 2026
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Episodes
DIGITAL INDIA #094 : CATTLE IN A HOSTEL ! A TALE OF 2 INDIAN VILLAGES ! 21.03.2017 34:29
In todays podcast, we share interesting stories from Business Today 25th Anniversary issue: Toward a Smarter India. Technologies and Innovations that can transform the country. http://www.businesstoday.in/magazine/issue/january152017 The 94th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy You can share your feedback...
For Immediate Release Episode 79 21.03.2017 1:03:19
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Circle of Fellows #19: Employee Communication 16.03.2017 59:38
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DIGITAL INDIA #093 : FARMING AS A SERVICE (FaaS) IN INDIA 14.03.2017 39:34
n this weeks show we discussed a story from Forbes India "The Future Issue" about how New apps can revolutionize Indian Farming. We looked into the article and discussed some of the key points from the story. The 93rd episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy You can share your feedback at: suresh@webmarketingacadem...
FIR B2B #69: Fighting comment trolls and tracking CMO spending trends 14.03.2017 17:31
We cover three topics this week: exploring how to fight comment-trolling, tracking CMO spending trends with a new study from Duke's biz school, and another survey about how marketers fail to distinguish existing customers any from prospects in their marketing tactics.
For Immediate Release #78 13.03.2017 1:14:19
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Episode 118: What is work-life balance? 13.03.2017 35:34
In this episode, our hosts offer tips and advice for young professionals looking to strike a healthy balance between work and life. Remember, these tips may shift based on your personality, priorities and general life circumstances.
FIR Interview: Jeremiah Owyang on Structuring for Innovation 09.03.2017 34:24
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For Immediate Release #77 07.03.2017 1:15:43
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FIR B2B #68: When PR Pros Sour the Day 07.03.2017 19:11
What "off the record" really means...Good and bad examples of newsjacking...Is tech reporting becoming more pessimistic?
DIGITAL INDIA #092 :WHAT BUSINESSES ARE GETTING WRONG ABOUT LOCAL SEO ? 07.03.2017 25:02
Local businesses are optimizing for word like near me, nearest and nearby. Which is challenging and difficult to incorporate meaningfully. But according to an article on Search Engine Watch from March'16: 'near me' searches doubled in 2015-16. The 92nd episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy You can share your fee...
YouTube TV and Mobile Live Steaming 05.03.2017 11:17
YouTube TV is a game changer and at $35 per household with no contract its an easy service to test and try. An account includes the ability to DVR shows for up to six sub-accounts, meaning that everyone in the family can have their own DVR account. For smaller families, this can mean using one account for shows that are watched together, and a different account for shows folks watch on their own....
DIGITAL INDIA #091 : AFFILIATE MARKETING, SHORT HISTORY & ADOPTION IN INDIA 28.02.2017 18:20
For this week's show, let's turn our focus on the marketing channel that gets e-commerce retailers in India up to 20% of their revenue! You got it, affiliate marketing. Marketing your products on third-party sites and recompensing them with a commission for every conversion – that's affiliate marketing. You can also define it as a type of performance based marketing where sellers reward influencer...
For Immediate Release #76 27.02.2017 1:21:56
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Youtubular Conversations Creators For Change 26.02.2017 7:15
Creators For Change (#CreatorsForChange) is encouraging YouTube creators to bring their unique voices to social change and has committed one million dollars annually to support this effort. The effort is managed by Juniper Down YouTube's Global Head of Global Head of Public Policy and Government Relations. They are working with a variety of companies across the globe to support the program includi...
FIR Interview: Aliza Sherman on Marketing Cannabis 22.02.2017 34:51
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DIGITAL INDIA #090 : HOW BRANDS WOOED INDIA India - 5 LESSONS FROM THE BEST 21.02.2017 31:43
For this week's episode, We thought why not pick stories of some of the most loved brands in India – talk about how products or services were positioned, what consumer insight was considered while positioning offer, and also the outcome of the branding strategy. We had so much fun in the research and sure you'll have fun listening to these stories as well. The 90th episode of Digital India Podcast...
For Immediate Release #75 20.02.2017 1:11:46
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Fir-B2B 67 17.02.2017 23:39
A recent LinkedIn post made the case that the term 'content marketing' should be killed. It's become a catch-all phrase for too many things and has no clear definition or place in the marketing organizations, writes author Kyle Cassidy. He makes some salient points… Crowdstrike and NSSLabs are warring over a review that the Crowdstrike claims it didn't "authorize." That sparks a discussion over wh...
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