Neville Hobson and Shel Holtz

For Immediate Release Podcast

Business EN ↓ 2724 episodes

For Immediate Release is co-hosted by Neville Hobson, based in Wokingham, Berkshire, England, and Shel Holtz, based in Concord, California, USA. Hobson and Holtz are two seasoned communications professionals who believe they have something to say.

Author

Neville Hobson and Shel Holtz

Episodes

CWC 27: James Papiano on Leadership & Culture in Agencies CWC 27: James Papiano on Leadership & Culture in Agencies CWC 27: James Papiano on Leadership & Culture in Agencies CWC 27: James Papiano on Leadership & Culture in Agencies 22.01.2019 25:35

James Papiano joins the podcast to talk about the importance of leadership and culture in an agency environment, including how to change a weakened culture to improve performance.

Circle of Fellows #41: Media Relations and a Free Press 21.01.2019 1:01:04

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For Immediate Release #172 20.01.2019 1:28:54

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FIR B2B #113: How One Former Journalist Crossed the Chasm to Content Marketing 17.01.2019 13:53

Denise Dubie went from a successful career as a technology journalist to a new role in content marketing. The transition wasn't always easy, but what she learned as a reporter turned out to have unique value.

ALP 14: Non-Traditional Agency Revenue Streams 16.01.2019 29:54

Chip and Gini look at how agencies can go beyond retainer and project revenue to find opportunities in education, training, products, software, equity partnerships, and more.

For Immediate Release #171 13.01.2019 59:48

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ALP 13: Managing your time as an agency owner or executive 10.01.2019 29:12

In this week's episode, Chip and Gini talk about how to safeguard your most valuable resource: your time.

FIR B2B #112: What It Means to Be True to Your Brand 07.01.2019 14:32

what it means to be true to your brand and why marketing managers need to pay more attention than ever to branding in an age in which customers increasingly control the message.

For Immediate Release #170 07.01.2019 1:11:07

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ALP 12: Getting help from assistants, VA's, and other resources 02.01.2019 27:45

For the first episode of the Agency Leadership Podcast for 2019, Chip Griffin and Gini Dietrich discuss how to use a virtual assistant, in-house help, or other solutions to relieve the burden of repetitive tasks.

Thought Leader Life #149 01.01.2019 52:28

Guest: Ben Gay III

For Immediate Release #169 30.12.2018 1:14:21

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#30 - Influencer Marketing 30.12.2018 1:08:18

With discuss working with bloggers with Keith Jenkins from iambassador, one of the first blogger run agencies. Keith Jenkins founded iambassador and began offering social media marketing and digital content services in 2011. Keith is also the Founder and Publisher of the Velvet Escape luxury travel blog. He has visited more than 80 countries across six continents. Keith often speaks at travel and...

Circle of Fellows #40: Demonstrating Value 26.12.2018 1:00:19

For Immediate Release #168 23.12.2018 1:29:45

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ALP 11: Going from being a small team to an agency 21.12.2018 28:20

In the final episode of 2018, Chip Griffin and Gini Dietrich discuss what it takes to move from being a solopreneur or small team to becoming an actual agency. They cover some of the mindset challenges, the process work needed, and other advice on overcoming the hurdle of becoming a "real" business.

For Immediate Release #167 16.12.2018 1:08:17

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Thought Leader Life #151 15.12.2018 52:52

Mitchell Levy and Lisa McDonald

FIR B2B #111: 13.12.2018 14:51

Perhaps the most important B2B marketing story of 2018 is the invasion of our privacy, and how companies have been cavalier in abusing the data customers give them. We think this story is going to grow in importance in 2019, and B2B marketers should pay attention.

ALP 10: Why your agency shouldn't play the proposal game 13.12.2018 27:23

Chip Griffin and Gini Dietrich explain why producing lots of detailed proposals for prospects may not be the best path for business development in the agency environment.

EE_Voice_episode_32 13.12.2018 41:38

For Immediate Release #166 09.12.2018 1:08:06

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Thought Leader Life #150 08.12.2018 41:27

Guest: Dr. Marshall Goldsmith

CWC 26: Nick Petroski of Promethean Research 06.12.2018 26:17

Nick Petroski of Promethean Research joins to discuss his firm's new report on the outlook for digital marketing agencies in 2019 and beyond.

ALP 9: Profit-sharing for agency employees 05.12.2018 29:15

Should you provide a profit-sharing program to benefit your employees? If so, what should it look like? These are the questions that Chip Griffin and Gini Dietrich explore on this week's episode of the Agency Leadership Podcast.