Jamie Russo and Giovanni Palavacini

Flex Uncensored - A Coworking Podcast

Business EN ↓ 197 episodes

Giovanni Palavacini and Jamie Russo have partnered to ask industry leaders the questions that are on your mind. Giovanni Palavacini is a Real Estate Strategist focused on helping operators, landlords, and investors to make wise coworking/flexible office decisions using a combination of science and art. Jamie Russo was a coworking space owner/operator for 8 years, Executive Director of the GWA, the industry association, for 5 years, and has spent the last few years helping operators start and run profitable coworking businesses.

Author

Jamie Russo and Giovanni Palavacini

Category

Business

Podcast website

www.everythingcoworking.com

Latest episode

Jul 7, 2026

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Episodes

146. Lee Linton, from Office Evolution, on Lessons from Franchising and Front Desks 15.04.2025

You don't need a real estate background to thrive in coworking—but you do need to understand people, process, and patience. Lee Linton, owner of two Office Evolution locations outside Austin, shares how he used his background in telecom and data to build strong community-centered businesses. Lee walks us through the realities of building out two locations, hiring (and marrying) his community manag...

145. Sarah Travers, CEO of Workbar on why Flex Sells & Coworking in the Metaverse (June 2022) 08.04.2025

In honor of the GCUC Conference happening this week in Boston, we're doing a re-run on episode 5 with Sarah Travers, CEO at Workbar, with over 10 locations in the greater Boston area. In this episode, Sarah shares how she became an "accidental CEO," why her team is building slow on purpose, and what it means to grow with confidence in a market that's not chasing the latest trends. We talk about: W...

144. How Jon Lambert Transformed a Bank into The Cannon, a Thriving Coworking Space 01.04.2025

What happens when a banker walks away from finance and into the world of coworking? Jon Lambert did just that—turning an old bank (yes, with an actual vault!) into a thriving coworking community. His story is packed with insights on transitioning from corporate life to entrepreneurship, building a space with character, and creating a model that works. In this episode, we cover: How Jon made the le...

143. The GSA Launches a Pilot to Transform How Agencies Book, Share, and Manage Workspace 25.03.2025

The biggest real estate operator in the world—the U.S. federal government—is making a bold move toward flexible work. Mark Gilbreath, CEO of LiquidSpace, joins us to break down what this means for the coworking industry, why it signals a major shift in how large organizations view their real estate portfolios, and what coworking operators should be doing right now to prepare. In this episode, we c...

142. Inside IOS Offices: A Masterclass in Coworking Culture & Leadership with Javier Garcia Iza 18.03.2025

What does it take to build one of the most respected coworking brands in Mexico—one that spans 36 locations and is known for its unparalleled hospitality? Javier Garcia Iza, CEO of IOS Offices, joins us for a deep dive into how he and his team have created a coworking brand that prioritizes people, purpose, and premium experiences. From redefining workspaces to scaling a culture that employees and...

141. Inside GWA Immersive in Mexico City: Hospitality, Community & Big Takeaways with Kurt Patrick and Grant Barnhill 11.03.2025

What happens when you bring together top coworking operators, investors, and service providers from across North America and Latin America? A conference packed with insights, unexpected surprises, and a deep dive into the booming coworking scene in Mexico City. In this episode, we break down the key moments from GWA Immersive, an event that brought fresh perspectives on hospitality, enterprise ado...

140. Beyond the Office: Why Hospitality is the Secret to Coworking Success with John Egan & John Herring 04.03.2025

If coworking is just about filling offices, you're doing it wrong. John Egan (Lucid Private Offices) and John Herring (Fuse Workspace) know that thriving flex brands are built on hospitality, experience, and genuine community. In this episode, we dig into how these two regional operators create spaces where members feel truly at home—and why that's the key to long-term success. We cover: The strat...

139. Caleb Parker Uncensored: Brand, Partnerships, and the Future of Flexible Work 25.02.2025

We finally got Caleb Parker in the hot seat! If you know Caleb, you know—he's a flex space industry leader, a branding expert, and the voice behind the Brave Ideas podcast. Caleb joins us to talk about his journey from IWG to launching multiple companies, the critical role of brand and hospitality in the future of flex, and how he's building a business that he actually wants to work in. In this ep...

138. Coworking Meets Mixed-Use Development: Anne Olsen on The Shop's Unique Model 18.02.2025

Anne Olsen, Director of Coworking at The Shop, joins us to share how she went from community building to leading a multi-city coworking brand under The Domain Companies. With locations in Salt Lake City, New Orleans, and soon Brooklyn, The Shop is growing, and Anne is at the center of it all—scouting new locations, refining operations, and making sure each space fosters connection. In this episode...

137. Brian Elliott Breaks Down the Future of Work: Why Some Leaders Are Getting It Wrong 11.02.2025

Most executives are still debating "how many days in the office"—but Brian Elliott is here to tell them they're asking the wrong questions. A former Google and Slack exec, Future of Work 50 Thought Leader, and leadership advisor, Brian has spent years helping companies navigate the future of work, AI, and leadership. In this episode, we dive into: Why the debate over office days is outdated—and wh...

136. Inside the Flex Industry: Gio and Jamie discuss GWA, Global Events, Industry Trends & More 04.02.2025

In this episode of Flex Uncensored, Jamie and Gio catch up on Gio's new role with the Global Workspace Association (GWA), upcoming immersive events, and his personal adventures that always tie back to Flex. They dive into the state of the industry, the challenges and opportunities ahead, and how they're both focused on helping operators level up in 2025. They talked about: Gio's new role at GWA an...

135. David Cairns on the Future of Flex: Challenging the Status Quo in Commercial Real Estate 28.01.2025

How do you reshape an industry steeped in tradition? David Cairns, a commercial real estate veteran turned flex space advocate, shares his journey from the brokerage world to building a life centered on flexibility and purpose. With sharp insights into the CBRE-Industrious deal, the hurdles to flex adoption, and why companies need to "earn the commute," this episode is packed with bold predictions...

134. William Sandford on Yardi's Acquisition of Despass and Hubble 21.01.2025

What does the future of coworking and flex spaces look like? According to Will Sandford, Director of Coworking at Yardi, it's all about building connections—between spaces, technologies, and people. In this episode, Will shares exclusive insights into Yardi's recent acquisitions of DeskPass and Hubble HQ and what these moves mean for the industry. Will also dives into Yardi's vision of creating a...

133. David Fisher on Funding & Innovating on Self-Storage, Coworking and Cowarehousing 14.01.2025

How does one go from brokering corporate jets to building a thriving co-warehousing business? David Fisher, Managing Director of Fisher Global Development and Founder of Kefi Spaces and Business E Suites, shares his fascinating journey of innovation, persistence, and vision. With a background in aviation and a knack for seeing potential where others don't, David has created a unique model combinin...

132. Navigating the Flex Real Estate Frontier with Michael Kloppenburg of Avison Young 07.01.2025

In this episode of Flex Uncensored, we dive deep into the flex workspace world with Michael Kloppenburg of Avison Young. A seasoned expert in the field, Michael brings unparalleled insights from his journey as an operator, broker, and trusted industry advisor. Gio and Michael unpack the challenges, growth, and untapped opportunities in the flex and coworking sector. We talked about: Michael's tran...

131. GWA Immersive Debrief: Redefining Coworking Through Design, Technology, and Community 31.12.2024

What happens when some of the brightest minds in coworking gather to share insights, tour inspiring spaces, and discuss the future of the industry? You get a jam-packed episode brimming with takeaways from the GWA Immersive event in New York City! In this episode, we're diving into highlights from a unique gathering that brought together operators, service providers, and industry newcomers. It's a...

130. How Brick House Blue is Killing it With Their Meetings & Events Business and Hospitality Mindset (Ep. 38 rerun) 24.12.2024

Cid Rhomberg is co-founder and Chief Experience Officer for Brick House Blue, in Dublin, OH. Brickhouse is setting the industry standard for how to run a post-COVID meeting and events business along with coworking.  Cid started Brick House Blue to solve a personal challenge - she wanted a professional, inspiring, hospitality-focused, local spot to host her team offsites for Fortune 500 companies l...

129. From Metal Bands to Building Innovation Ecosystem: CIC's Stacey Messier's Unique Leadership Journey 17.12.2024

In this episode of Flex Uncensored, we're joined by Stacey Messier, General Manager at CIC (Cambridge Innovation Center) New England. Stacey shares her unique career path—from metal band vocalist to leading one of the most innovative coworking ecosystems in the world—and offers insights into how CIC supports groundbreaking ideas across industries. Stacey explains CIC's approach to fostering innova...

128. Building a Business from Faith and Vision: Patrick Hemus, Maggie O'Neill Center, Shares His Journey 10.12.2024

What happens when vision, faith, and business savvy collide? Patrick Hemus, Business Development Manager at the Maggie O'Neill Center in Liverpool, shares his fascinating journey of transforming a church hall into a dynamic coworking and community hub. From family inspiration to navigating challenges in one of the UK's most underserved areas, Patrick reveals how the Maggie O'Neill Center combines...

127. Scaling Success: How Lee Ann & Jamie Willard Built a Multi-Location Executive Suite Brand 26.11.2024

Get ready for an inspiring conversation with Lee Ann and Jamie Willard, co-owners of W Executive Suites, a family-led flexible workspace brand. From overcoming imposter syndrome to balancing family and business dynamics, the Willard sisters share their journey of scaling a successful executive suite business while staying true to their values. We talked about: How Lee Ann and Jamie transitioned fr...

126. Evolving the Coworking Model Through Landlord Partnerships and Industry-Specific Ecosystems w/ Jonny Rosenblatt, Spacemade 20.11.2024

In this episode, we're joined by Jonny Rosenblatt, co-founder of Spacemade, a UK-based operator revolutionizing coworking spaces with landlord partnerships and sector-specific projects. Jonny shares Spacemade's unique approach to creating bespoke spaces and fostering meaningful connections, all while partnering with landlords to drive long-term success. If you're curious about the intersection of...

125. Navigating Risk and Opportunity in Flex Space with Anant Yardi, CEO of Yardi Systems 13.11.2024

In this episode, we're thrilled to have Anant Yardi, the Founder & CEO of Yardi Systems, join us for a candid conversation on leadership, vision, and the next big moves in the coworking and flex space industry. Anant shares his unique journey from a team of four programmers to a global software enterprise with over 9,500 employees, offering insights into how Yardi Systems views the future of cowor...

124. Scaling Wellness Standards in Coworking with IWBI's Jessica Cooper & Instant Group's Sam Pickering 05.11.2024

Jessica Cooper, Chief Product Officer at the International WELL Building Institute (IWBI), and Sam Pickering, Head of Sustainability at the Instant Group, join Gio and Jamie to discuss the Well Coworking Rating and its impact on the flex workspace industry. With their wealth of experience and dedication to sustainable practices, they break down the essentials of creating healthier, more sustainabl...

123. Kane Willmott, CEO of IQ Offices, Shares Insights from London's Flex Office Scene 29.10.2024

In this episode, Jamie and Gio chat with Kane Willmott, CEO and Co-founder of IQ Offices. Kane takes us on a detailed journey through London's coworking and flex office landscape. Kane shares his experiences touring some of the most innovative and high-end coworking spaces in the UK, uncovering what North American operators can learn from the London market's approach to design, operations, and com...

122. Annie Draper: Director of Product Strategy, Flex Office at Hines, on Scaling Flexible Workspaces Globally 22.10.2024

In this episode of the Flex Uncensored Podcast, Kurt Patrick and Giovanni Palavicini sit down with Annie Draper, Director of Product Strategy for Flex Office at Hines, to talk about her journey in the flex workspace industry, the exciting projects at Hines, and how the company is scaling flexible workspace solutions on a global level. From her early days at Carr to leading strategy at Hines, Annie...

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