Fitness + Technology

For episode 62 we sit down with Co-Founder of Moon Mission Media, Brandi Bergeron. As a Social Media Practitioner, Digital Business Strategist and Marketing Enthusiast Brandi helps people, businesses and brands develop and promote elevated marketing messages to engage, delight and convert current and future clients. There are changes in the social world and we need to think about how we adjust. Fa...

For episode 61 we pick the brain of Area General Manager and Director of Sales and Marketing at West Wood Clubs and IHRSA Board Member, Alan Leach. Alan is a regular speaker and presenter on sales and marketing for top business organizations around the world. Listen and learn how you can invest and make a difference in your members' fitness experiences. Also, learn what good marketing and bad mark...

For episode 60 we catch up with CEO of Discover Strength, Luke Carlson. We were honored with his time at ChinaFIT and look forward to the future connections with such young talented man. Listen in as we discuss the Chinese market and the technology implementations Luke uses at Discover Strength. We thank Luke for his time and appreciate his insights.

On today's episode, we talk IHRSA 2018 and share Bryan K. O'Rourke's presentation from last year's presentation, "Poised for Expansion. The Future of the Fitness Industry." Listen in as as Bryan discusses key trends that are impacting the industry and laying the ground work for 300% growth in the near future for the industry space. Consumer trends, technology trends, economic trends and globalism...

For episode 58 we catch up with CEO of Anytime Fitness, Chuck Runyon. A great discussion around his recent book titled "Love Work" and how to create a high performance culture within the workforce.   As a leader or influencer, we are looking to help shake our culture to make it the best place, work. Go to work happy, leave work gratified. "You should never have to miss life's most important moment...

For episode 57 we're exploring the dynamic world of sports science at the crossroads of technology with Emmy award-winning writer and the author of "Unplugged," Phil White. In this podcast we're talking about the connections between mindfulness and technology when it comes to breathing, eating, moving, sleeping, and exercising including the relationship of health club and fitness facilities and de...

For episode 56, where learning and growing from the CTO of FitMetrix, Josh Lloyd about using technology for the member to win. This is something that we explore quite a bit on the show, but this is a deeper discussion where we are learning from Josh about the strategy and tools that will connect the sometimes disparate technology silos inside and outside the club to help bring them back together....

On episode 055, get ready for a compelling and insightful conversation live from Titleist Performance Institute in San Diego, CA with its Co-Founder Dr. Greg Rose, a pioneer in 3-dimensional biomechanics, strength and conditioning, and expert in fitness technology. In this podcast we're taking a deep dive into the success of TPI and it's impact on the fitness industry as a whole. If you are a fitn...

New technologies in the fitness space are helping everyone achieve greater results as digital reward programs are making the gym experience more enjoyable for customers and more profitable for owners. In the past, running a loyalty program was fairly expensive and required a great deal of manual effort. Now there are automated tools available and tailored to the fitness space that allow members to...

For episode 053, we're joined by best selling author, speaker, and behavior change expert Nir Eyal, as he shares the powerful insights and strategies that companies inside and outside the fitness industry use to create engaging products and foster repeat clientele. Today on the show, we navigate the intersection of psychology, technology, and business, as Nir provides a comprehensive approach for...

For Episode 052 we're joined by Simon Hall, Principal Consultant at Fitness Business Experts and the General Manager of MYPT App, to show us the strategies needed to leverage technology and social media for generating leads, creating an engaging community experience, and increasing customer retention. Even in our fast-paced digital world, we still see a serious lag in the adoption of social strate...

For Episode 51 we are joined by Garrett Marshall, Divisional CEO of Fitness On Demand, to discover how digital video programming is helping facilities enhance personalization, take advantage of underutilized space, and provide a greater variety of exercise formats to the consumer. We're also exploring how to leverage the consumer fitness groundswell in our space.  Fitness On Demand™ is a market-le...

As we fast-approach the one year anniversary next month for the fitness + technology podcast, today we're guided through some of 2017's most critical insights at the bleeding edge of trends and forecasts in our industry with the president of the  Fitness Industry Technology Council , Bryan O'Rourke. In this special 50th episode, we cover so much ground and discuss the pivotal fitness and wellness...

We're exploring fitness devices, data, and ecosystems that matter with the CEO of Michael Wood Fitness and the CFO of Koko FitClub, Michael Wood. In this podcast, Michael uncovers what he believes is the recipe for success in merging the digital experience with in-person training. Michael is widely recognized as one the nation's top strength & conditioning experts. Through his leadership, Koko Fit...

On this podcast we explore the deeper impact of the 2017 fitness industry technology trends and beyond in this era of exponential growth with the President of the Fitness Industry Technology Council, Bryan O'Rourke, for a special featured podcast from the FIT-C webinar recorded LIVE just days ago. With technology becoming not just a thing we use, but something we will become with no boundaries, Br...

With the recent update for Apple's iOS 11, today on the podcast we're learning about what this means to the fitness industry from the Chief Information Officer & Vice President of Good Life Fitness, Steve Groves. If you're like most of us in the fitness space, you've been hearing rumors for months about how Apple has been gearing up to change the landscape of how we do business, take payments, col...

Today we're learning from  Leon Rudge , the Director of Digital Experience at Life Fitness on the 10 steps to implementing a digital fitness strategy. We've had double digits of expert guests provide so much value over the past  40+ shows  in this category of digital strategy and tools, but on today's show we're going laser and concise to extract the 10 powerful steps that club owners, operators,...

With the fitness industry poised to further expand its impact and transformation within the wellness industry space, we're growing smarter today from one of the world's most influential minds in the active healthy lifestyle sector,  Lee Embley , to discuss the best-of-the-best takeaways from his 40+ years around technology innovation and digital trends. With his impressive body of work, he is now...

For episode 044 we're excited to bring you one of the most sought after leaders in our space for an important discussion around data collection accuracy and its relationship to the growing demand for AI and machine learning in the fitness industry. We're talking with our returning guest, Dave Wright, the CEO of  MYZONE  for his second appearance on the show to explore the impact of collecting fitn...

Today on the podcast get ready for an in depth interview with not just one, but three high-level fitness industry professionals from  EXOS , a leader in the field of human performance employing more than 3,500 people in over 400 locations worldwide. We're exploring how new technologies are force multiplying the reach and efficacy of fitness professionals to deliver an intimate and powerful experie...

For episode 42, we tap into the roots of what technology is making an impact on the floor of one of the fastest growing studios in our space,  Delta Life Fitness  with CEO, Josh Cherry.  In our previous episodes around fitness studios and making fitness fun through tech and gamification with  Lindsey Rainwater  and  Shannon Fable  we've talked about what various cloud-based solutions and tactical...

For episode 41, we're take a deeper dive into the ethical considerations of artificial intelligence inside and outside the fitness industry with expert guest John C. Havens and his work at the IEEE: a global technology organization with over a half million members in 160+ countries.  I know you're really going to enjoy this podcast with our expert guest in artificial intelligence, as one of the mo...

For episode 40 we're pulling back the curtain to see what successful fitness operations and new technologies are creating loyal customers from the co-owner of one of the top 10 gyms in the United States,  Rachel Cosgrove  from Results Fitness. For all sizes of clubs across the industry, we realize now more than ever how truly important it is for operators to focus on personalized communication and...

For episode 39 we take an in depth look at the current landscape to demystify the common misconceptions at the intersection of group fitness operations and technology solutions. For an increasing number of Group Fitness Managers in 2017, it's the growing demand to seamlessly tie in the scheduling, communication, metrics and substitution of fitness instructors through the cloud that is causing a ma...

In this podcast, we're excited to bring you two expert guests at the intersection of fitness, technology, and education. So many of the leaders we've had on the show have given us a powerful inside look behind the curtain of what fitness tech apps, platforms, and devices are positively impacting our space, but many in the health, wellness, and fitness worlds still have looming questions about exac...