Fitness Business Insights with Matt Robinson

As a fitness business owner I am constantly looking to keep learning and growing. It's just part of who I am. I am a huge fan of listening to audiobooks whilst travelling and today I wanted to share 4 of my most recent listens with you. These recommendations have been split in to 3 categories; skills, business & health, and I will explain how each book has helped me in developing in those...

Ever wondered whether you should niche your fitness business and start working with a very specific set of people for a specific outcome? If you have, you might have also wondered how you actually go about doing that and where to start. Nat Lowe is our guest today and she has been a PGA Golf Pro and now runs Pro-Fit Golf Conditioning. After deciding the leave her Pro Golf career behind, Nat became...

Patrick McEown is an expert in teaching people how breathe for increased health, improved physical performance and to eradicate certain health issues. He is the author of the Oxygen Advantage, founder of the Buteyko Clinic and has had firsthand experience in transforming thousands of children and adult's lives through correct breathing technique. For the full show notes, please visit https://...

This episode contains my answers to questions Alex didn't get chance to ask me in Episode 32 of The Pro-Fit Podcast. There were a few topics that we didn't get time to cover and I was keen to find out what else Alex had wanted to ask me. So in this solo-episode I answer questions on the topics of; staying grounded, online PT, niching your business, earning more money from less time, and...

Ever wanted to know how the host would answer some of the questions he asks his guests? Well in this episode, the tables are turned and Matt Robinson is interviewed by Alex Lenkowski. In the interview he asks about my learnings from hosting the podcast so far, what my business looks like, my views on managing people, being a parent and much more. After interviewing Alex in Episode 18 of the Pro-Fi...

Ever wanted to run your first marathon? Ever wondered what your training, nutrition and general preparation for it might need to look like? Well Mike Robinson is here to help us all get a better understanding of how to prepare for your first marathon. In this interview he covers the basics of training, nutrition & recovery to give you the best chance of being well prepared for your first marat...

2019 is drawing to a close at what seems like a very fast pace. With that in mind, maybe it's time to look ahead to 2020 and make sure your business has some fundamentals in place to hit the ground running in the New Year and beyond.

Less than 9 months ago (from the recording date), Shane Williamson was a Fitness Instructor who dreamed of becoming a Personal Trainer, building his own business and earning more money. Now, he is fully booked with clients, working less hours than he was as an instructor and is earning double the money. In short, he's a great example of what you can build for yourself if you start a business...

In this episode I interview Sarah Langdale from Pro-Fit Personal Training about her experience in helping people overcome mental health issues as part of her role as a Personal Trainer. We all know that a PT has to help people with their 'health and fitness' but a growing area within this is mental health. Sarah has done an amazing job of helping individuals in this area and I am pleased...

In this interview with Chris Lenkowski we cover some of his strategies for mindset, goal-setting and focus. All important aspects of delivering an excellent service and powerful journey for clients of all-kinds.

Despite the Pro-Fit Podcast being 26 episodes old (so far), I haven't yet given you much of an idea about how to join the team or find out a little more about what we do. In this episode, I explain how you can enquire about becoming a team member and what being a Pro-Fit Trainer actually involves. I outline the support, education and mentorship you receive, as well as the accelerated business...

This episode covers a psychological model that you can use to better understand some of the decisions you, and your clients, make around food. I also discuss how you can take some of the emotion out of ‘food decisions’, and therefore, make more logical decisions. Ep 25 Show notes - https://mattrobinson.blog/025 Find out more about Pro-Fit Personal Training https://www.pro-fitpersonaltraining.co.uk...

In this episode I discuss 5 key things I would change if I were to start my business again from scratch. I look at how my approach to business might change, how my tracking systems would be different, how I would go about attracting clients different, plus how I would use content to have a bigger impact on more people.

This episode builds on one of the topics covered in our interview with Rich Hopkins and takes a deeper look in to how you can use 'one percenters' to massively increase the results from things you are already doing. By taking something you are already doing, and tweaking it slightly, you can massively improve your results, without having to invest a lot more time energy and effort. 

This episode features an interview with 'Sales Wizard', Rich Hopkins. Rich has been in the PT industry for 10+ years, and during that time, has built some amazing systems and strategies for generating leads and sales within any fitness business. Today, he shares some of his best content with you, as well as many resources, which can all be found over at www.mattrobinson.blog/022

Would you like to double your PT business? I thought so.  In this episode I cover seven simple strategies you can use to generate enough leads to double your current PT Business, especially if you are in the 'growth' phase of your business. None of these strategies involve social media, fancy email systems or any sort of 'sales funnel'.

This episode takes a dive in to four of the most important parts of running, growing and staying 'on top' of your Personal Training business. Inside, I outline how these four key components can help you track and scale your business, whilst allowing yourself more time to do the stuff you're good at.

Don't be fooled by the 'clickbait-ey' title of this episode. Becki Keegan has worked her backside off to achieve an amazing level of success in the fitness industry in a short amount of time. Over her time as a Pro-Fit Personal Trainer she has; built a solid PT business (now working only 4 days per week), has competed in top-level bikini competitions with great success, managed to b...

Alex Lenkowski has been with Pro-Fit Personal Training for over 4.5 years and is now a key member of the Pro-Fit Education Team. As someone who delivers our 8-week education, Level 4 Education & Level 5 Education, Alex is in a perfect position to see, first-hand, what it takes to start, grow & succeed as a Personal Trainer & Fitness Business Owner.

In this episode I dive in to some statistics to answer the question..."Is Personal Training dead?". I also give some suggestions as to why people might be thinking this way and how we might need to change our perceptions of the industry if we believe it is failing or dying.

Today’s episode is a quick announcement that you can now find all of the show notes for each podcast episode over at www.mattrobinson.blog . This site will be used to share all the links, resources and free giveaways mentioned in shows we have recorded.

Tom Bainbridge is the head educator and manager of the BTN academy, alongside its creator - Ben Coomber. His level of knowledge and expertise in the area of 'Nutrition Coaching' are second to none, and in this episode, we dive deep in to a couple of key nutrition coaching concepts. Tom also talks about; the future of the fitness industry and the impact we WILL see from AI (Artificial Int...

In this episode I interview Andy Ramage, founder of One Year No Beer and Author of 'The 28 Day Alcohol-Free Challenge'. Andy starts by sharing his own amazing personal journey/story of success, failure and his life-changing discovery when giving up alcohol for a short period of time. He share psychological strategies and models, for those looking to change habits and routines, as well as...

In this episode I talk to Adam Cummins, who is head of the Education Team at Pro-Fit Personal Training and is highly regarded Nutrition Coach. In this episode we talk about his journey as a Fitness and Nutrition professional, as well as the key strategies he now uses with clients, and teach to other trainers, to best educate people on what 'good' nutrition actually is.

In this episode we are joined by Ben Coomber, who is considered an expert in the Fitness Industry, especially in relation to Nutrition. Ben has an extensive range of knowledge and experience and in this specific episode, I actually wanted to move away from the 'Nutrition Talk' and ask about some of Ben's ideas around other aspects of Fitness & Business. At the end of the show, B...