Fitness Business Asia Podcast

In episode 8, Jack talks to Hong Kong's top LinkedIn marketing coach, Steve Bruce, on how to get the most out of this powerful platform and how fitness professionals can use it to increase their network and strengthen their personal brand.   In today's episode we discuss:   Who should be using LinkedIn How to create an 'All-star Profile' and increase your exposure How to build your network in the...

FBA 07: How we partnered with adidas and the way to negotiate partnerships with big brands in the fitness industry In episode 7 Jack discusses the way to approach big negotiations with partners such as adidas, BASE's partner in a deal that was secured before they opened their first location. He also talks about the best way to go into partnerships, view them and ultimately get the most out of them...

In today's episode we finish off our interview with Asia fitness industry veteran JJ Sweeney, who founded Celebrity Fitness and helped grow it to 64 gyms internationally. Today JJ talks about the Jakarta industry and where his new gym Paradigm Fitness will fit into the market. We also discuss the healthiest way to view competition and the current state and future of the Asian market. RESOURCES Web...

Today's show is our first ever interview and we've a very special guess – JJ Sweeney, founder and former VP of Celebrity Fitness. From initial idea, JJ pounced on the opportunity in the fitness market in Indonesia and saw his chain grow to 64 studios across Asia. This podcast is a must for anyone in big box or chain gyms or simply anyone in the Asia fitness scene. KEY MOMENTS: A summary of JJ's 30...

Welcome to the FitBiz Fix - a bite-sized episode that tackles one small (but important) fitness industry topic in 5 minutes. Today's FitBiz Fix tackles photography. Your photography represents your business so make sure you get this important aspect right. Keep listening to the end for the one thing you absolutely must not do when it comes to your business's marketing. Some of the keypoints from t...

In this episode, Jack goes through 5 of the most important marketing channels for any fitness business looking to get their message out to the world effectively and powerfully. Having a great product and giving good service is not enough – you need to find ways to connect with potential clients and keep connected with your current ones by sharing your business's stories and successes.  Listen toda...

In Episode 2, Jack focuses on the recruitment process and the things you need to consider when hiring for your fitness business. Some of the keypoints from today's episode: [0:57] Why the quality of your staff is crucial for the higher end of the fitness market. [3:16] Have a clear idea about the qualities you expect your coaches to have [4:04] Do they really want the job? [4:41] Why selecting ope...

Welcome to the Fitness Business Asia Podcast with Jack Thomas, founder and CEO of BASE, which was voted Asia's Gym of the Year 2018. This is Asia's number 1 fitness industry resource for coaches, business owners and investors looking to raise their game. Don't just be a listener, get a pen and paper ready and if you hear something that resonates with you, commit to taking positive action today. Ja...