Fatrank Podcast

This video explains which digital marketing strategies local businesses using Google Maps optimisation should focus on in 2026 to improve local search rankings, map visibility and enquiry volumes. James Dooley and Paul Truscott start with KPI tracking because measurable ranking improvements are essential for proving return on investment for local businesses competing in map results. They cover bra...

This video explains which digital marketing strategies Google Maps service providers should focus on in 2026 to improve local Maps visibility, AI map pack presence and conversion rates. James Dooley and Paul Truscott start with KPI tracking because measuring ranking movement, review velocity and enquiry sources shows what is actually driving local lead generation. They cover brand SEO, AI visibili...

This video explains which digital marketing strategies businesses should focus on in 2026 to improve entity accuracy, brand trust and consistent citation across search and AI. James Dooley and Paul Truscott start with KPI tracking because measuring how your brand is understood and echoed online shows whether your foundations are working. They cover brand SEO, AI visibility and Google Business Prof...

This video explains which digital marketing strategies local lead generation businesses should focus on in 2026 to improve enquiry quality, search visibility and conversion rates. James Dooley and Paul Truscott start with KPI tracking because knowing which channels generate profitable leads is essential for scaling a lead generation operation. They cover brand SEO, AI visibility and Google Busines...

This video explains which digital marketing strategies local businesses with Google Business Profiles should focus on in 2026 to improve Google Maps rankings, AI visibility and enquiry volumes. James Dooley and Kasra Dash start with KPI tracking because measuring proximity, reviews and branded search shows whether a Google Business Profile is actually generating leads. They cover brand SEO, AI vis...

This video explains which digital marketing strategies brands should focus on in 2026 to improve online reputation, positive sentiment and conversion rates for navigational brand searches. James Dooley and Kasra Dash start with KPI tracking because click-through and conversion rates on brand terms reveal how AI Overviews are shaping perception. They cover brand SEO, AI visibility and Google Busine...

This video explains which digital marketing strategies SEO agencies should focus on in 2026 to improve AI Overview visibility, large language model citations and real-world lead conversion. James Dooley and Dan M. Jones start with KPI tracking because measuring citations across AI visibility platforms shows which posts are sticking and driving enquiries for this niche. They cover brand SEO, AI vis...

This video explains which digital marketing strategies local service businesses should focus on in 2026 to improve search rankings, AI visibility and lead generation. James Dooley and Dan M. Jones start with KPI tracking because measuring rankings, traffic and enquiries shows which third-party sources and locations actually return leads for local service businesses. They cover brand SEO, AI visibi...

This video explains which digital marketing strategies local SEO businesses should focus on in 2026 to improve enquiry generation, entity trust and Google Business Profile rankings. James Dooley and Dan M. Jones start with KPI tracking because knowing which citations and channels drive calls helps local businesses measure genuine lead generation rather than vanity volume. They cover brand SEO, AI...

This video explains which digital marketing strategies SEO agencies should focus on in 2026 to improve search rankings, topical authority and retrieval across Google and large language models. James Dooley and Paul Truscott start with KPI tracking because measuring query coverage, rankings and user behaviour is essential for understanding how query augmentation expands a page's reach. They cover b...

This video explains which digital marketing strategies businesses seeking lead generation should focus on in 2026 to improve AI visibility, higher quality enquiries and stronger conversion rates. James Dooley and Paul Truscott start with KPI tracking because measuring conversion rates from AI-sourced leads versus traditional web leads shows where real growth comes from for businesses seeking lead...

This video explains which digital marketing strategies businesses seeking AI visibility should focus on in 2026 to improve citation within large language models, online reputation management and brand exposure across AI search. James Dooley and Paul Truscott start with KPI tracking because measuring how LLMs describe who you are, what you do and why you are brilliant is essential for understanding...

This video explains which digital marketing strategies authors and publishers should focus on in 2026 to improve AI visibility, citation quality and brand recommendation at the bottom of the funnel. James Dooley and Paul Truscott start with KPI tracking because measuring which sources are cited and retrieved by AI engines shows whether link building efforts are actually improving visibility. They...

This video explains which digital marketing strategies online reputation management professionals should focus on in 2026 to improve control over their AI narrative, stronger credibility across search and LLMs, and better review and testimonial coverage. James Dooley and Paul Truscott start with KPI tracking because monitoring what is said about your personal and business brand across Google and A...

This video explains which digital marketing strategies personal and business brands should focus on in 2026 to improve entity recognition, online reputation management and citations across AI platforms. James Dooley and Paul Truscott start with KPI tracking because measuring your presence in Google's Knowledge Graph shows whether your entity is being defined the way you want. They cover brand SEO,...

This video explains which digital marketing strategies website builders and vibe coding businesses should focus on in 2026 to improve site build speed, quality control and page performance. James Dooley and Kasra Dash start with KPI tracking because measuring build quality, site speed and search visibility is essential for scaling new websites profitably. They cover brand SEO, AI visibility and Go...

This video explains which digital marketing strategies agencies should focus on in 2026 to improve deployment speed, output volume and quality control. James Dooley and Kasra Dash start with KPI tracking because measuring output and quality is essential when scaling with parallel AI agents. They cover brand SEO, AI visibility and Google Business Profiles because stronger search presence improves t...

This video explains which digital marketing strategies SEO and digital marketing agencies should focus on in 2026 to improve content freshness, continuous self-optimisation and stronger search visibility. James Dooley and Kasra Dash start with KPI tracking because monitoring average position, CTR and Google Search Console data lets autonomous agents identify and fix underperforming pages around th...

This video explains which digital marketing strategies AI and technology companies should focus on in 2026 to improve search visibility, audience trust and lead conversion. James Dooley and Kasra Dash start with KPI tracking because measurable data shows which channels genuinely drive enquiries in a fast-moving AI market. They cover brand SEO, AI visibility and Google Business Profiles because str...

This video explains which digital marketing strategies AI technology companies should focus on in 2026 to improve output quality, autonomous workflow reliability and early adoption of emerging tools. James Dooley and Kasra Dash start with KPI tracking because measuring agent performance and quality control outcomes shows where autonomous systems add real value for this niche. They cover brand SEO,...

This video explains which digital marketing strategies businesses deploying autonomous AI agents for swarm coding should focus on in 2026 to improve orchestration efficiency, website build speed and self-optimising SEO performance. James Dooley and Kasra Dash start with KPI tracking because measuring queries, coverage and site focus lets an AI harness decide what to build and optimise autonomously...

This video explains which digital marketing strategies agentic SEO agencies should focus on in 2026 to improve autonomous agent deployment, workflow resilience and search performance. James Dooley and Kasra Dash start with KPI tracking because monitoring Google Search Console queries lets teams trigger self-healing content and schema updates automatically. They cover brand SEO, AI visibility and G...

This video explains which digital marketing strategies SEO agencies should focus on in 2026 to improve LLM visibility, brand authority and referral quality. James Dooley and Kasra Dash start with KPI tracking because measuring harmonic centrality and citation sources shows whether a brand is genuinely visible within LLM training data. They cover brand SEO, AI visibility and Google Business Profile...

This video explains which digital marketing strategies answer engine optimisation agencies should focus on in 2026 to improve AI visibility, search rankings and brand authority. James Dooley and Kasra Dash start with KPI tracking because measuring what wins across large language models and search engines reveals which AEO strategies actually move the needle. They cover brand SEO, AI visibility and...

This video explains which digital marketing strategies SEO conference organisers should focus on in 2026 to improve event engagement, attendee networking and knowledge sharing. James Dooley and Kasra Dash start with KPI tracking because measuring questions asked, attendee feedback and app usage shows what genuinely resonates with a marketing audience. They cover brand SEO, AI visibility and Google...