Fast and Furious Business Podcast Network

Our World Member guest this week is Jeffrey Feldberg, Founder, Deep Wealth, “The ONLY system based on a NINE-figure deal from the trenches for entrepreneurs by entrepreneurs.” This is a guy who turned down a six-figure offer to buy his business, and by doing some simple practical things to grow the value in his business eventually was offered NINE-figures for it! In this episode with Roy and Ian,...

A perfect plan in a world of chaos and unpredictability is impossible to achieve. Successful businesses loosen up on their plan and ‘Head West’ in the direction they deem appropriate given the circumstances they feel they will experience. They spend 20% of their time formulating a plan and 80% on how to execute it pristinely, staying nimble and being alert to unforeseen ‘body blows’ that might cau...

Highlights of the Q&A from The Business Association Annual General Meeting: — How do members benefit from your growth strategy? — How do you determine which businesses are a good fit for the Association? Are you interested in Home Based Businesses? — Have you had any dealings with First Nations in terms of helping them? — Why are you changing your name to “The Business Association, Inspired in Nor...

💧 Being Different Is Like Pushing a Rope Uphill. 💧 Today, Businesses are Doing a Mediocre Job of Differentiating Themselves

The association space is crowded. There are many associations a business leader can choose from when they are looking for ways to enhance the performance of their business. When you look closely, however, each association tends to have a different focus. For example some associations place a priority on business advocacy. Others focus on member networking events. And many put community engagement...

Most businesses look for ways to offer the cheapest prices in the market. Having special promotional Sales and discounting prices are commonplace tactics used to retain customers and attract new ones. But it’s a flawed long term strategy. The emphasis should be on ADDING VALUE and customer benefits to support the HIGHEST (not lowest) prices in the market. Competing on the basis of low prices (unle...

💧 The Basis of Audaciousness Is Non-Compliance. 💧 An Innovation Culture is NOT a Pain-Free Zone. 💧 The Key to Customer Loyalty is Serving Customers.

Welcome to the first episode of “A Splash of Fury”, a Fast & Furious Podcast Series that gives you a sound bite of Director Roy Osing’s work that forms the foundation of The Business Association’s unique purpose to be the ONLY business association that delivers proven ways to help businesses grow their business. We hope you enjoy the brevity of the episodes. Your feedback is always welcome. In thi...

“Roy is a seasoned business leader, marketer and author with over three decades of experience in the data and internet industry where he grew a startup business from a startup to a $1 billion powerhouse. He is also a prolific writer, speaker, mentor, consultant and the creator of the Be Different or Be Dead book series. His books offer practical and proven strategies to help individuals and organi...

Our Center Stage Member Guest for this podcast is Matt Baydala, owner of Bayside Enterprise, “…the ONLY Lawn and Garden service partner who delivers tailored Property Development solutions for Strata Corporations.” In this episode Matt explains how Bayside Enterprise inspires and retains employees in a high turnover industry. Their "open book management" approach, where they transparently share fi...

Build the cultural competence of your business on the ability to successfully react to unexpected events rather than rely on traditional planning methods that try to build precision into your plan over the next 5 years. There is too much unpredictability and randomness in markets to be able to create a plan and strategy that effectively accommodates future uncertainty. Successful businesses are ab...

Most businesses think they need to take a long term strategic view; they’ve been ‘taught’ to look at where they need to be 5 years from now. The problem is that a long term planning horizon makes it easy for a business to fail on delivering short term results because they always can deliver later. And ‘hockey stick’ planning is born! In this episode Roy and Ian discuss why it’s critical to ‘look a...

Do You Have a Customer Service Strategy? Most organizations talk about the importance of customer service, and that they aspire to create delightful experiences for their customers. It’s true that service is an essential ingredient to an effective competitive strategy, but few businesses actually adopted the specific discipline to build a Service Strategy that enables them to stand apart from thei...

Our Center Stage Member for this podcast is Neil Dubord, Delta City Police Chief Constable responsible for the performance of 300 officers and civilian staff, and more than 200 volunteers. In this episode, Neil breaks down his unique approach to leadership and the importance he places on communications, sense of purpose, belonging, coaching and the need to WOW! his “customers” with amazing experie...

Hire people who ‘love’ humans. If your business strategy is focused on creating memorable and “gasp-worthy” customer experiences, the place to start is to recruit the right team. Delightful experiences are infused with emotion; when your customer is blown away with how you’ve treated them, they commit their business to you for the long term and tell their friends and colleagues how amazing you are...

Today’s Centre Stage member guest is Bob Joseph, Founder and President of Indigenous Corporate Training Inc. whose mission is to guide, train, and support learners in Working Effectively With Indigenous Peoples®. Bob is a World Member of The Association, doing business from Saanichton, British Columbia. In this episode, Bob shares his entrepreneurial success in growing his business with a team of...

Be contrarian. Look for opportunities to go ‘against the flow’. If everyone else is ‘going west’, consider the value in ‘going east’ and doing what others are NOT doing. Following the crowd is not a sustainable growth strategy. Look for ‘outlandish’ solutions to problems people have and you may be surprised with the results you get. Non compliance is an audacious source of being different and expo...

Building a strategic plan for many small businesses is typically a challenge. The process can be time consuming, expensive and lacks the credibility to convince a business leader that the strategy will actually make a difference to their business’s performance. In this episode Roy and Ian break down in detail Roy’s Strategic Game Plan—SGP—process that was instrumental in helping Roy’s internet sta...

BUY LOCAL campaigns stress the importance of having consumers support their local businesses. It keeps local businesses healthy and keeps local economies growing. But at the end of the day, businesses, regardless of whether they’re local or not, must EARN the consumer’s business by providing something unique and DiFFERENT compared to their competitors. In this episode Roy and Ian explore how busin...

In this show, Roy and Ian explain why delivering what people expect doesn’t raise eyebrows; rather it confirms the lack of originality and herd thinking. If you want to stand out and be noticed in a way people CARE about, look for ways to SURPRISE! them. It’s a proven technique Roy used to get to A BILLION IN SALES, and it will work for you.

Frontline employees are often regarded as being on the ‘bottom’ of the organization chart, and yet their role in the execution of the organization’s strategy is absolutely critical to achieving superlative performance. Breathtaking performance is achieved when the frontline executes your strategy with flawless precision. In this show Roy and Ian discuss the challenges frontline employees face and...

How to Be Different Tip #11 — Create an Audacious Brand. In this episode Roy and Ian unpack what’s required to break away from traditional branding methods which focus on what organizations produce rather than how they are unique and stand out from the crowd. An audacious brand answers the question “Why should I do business with you and not your competitors?”. This podcast will show you how to cre...

In this episode, Roy and Ian discuss the reality of ‘Dumb Rules’. If you see a rule or policy that customers hate, find a way to eliminate it or at least change it in a way that makes it less offensive. These Dumb Rules find a way of destroying customer loyalty. Be brave. Be different. Cleanse your internal environment of things that don’t make sense to customers.

In this episode Roy and Ian introduce and discuss the benefits of Abound, powered by the Business Association with its roots in North Delta Canada. Abound delivers all the business services and tools members need to grow their business for a single annual membership fee. The Business Association is the ONLY association that does business this way.

In this episode, Roy and Ian discuss the importance of being ok with doing imperfect things and not spending trying to achieve perfection—‘perfect’ doesn’t exist in any event. Move from thought to action as fast as you can. Try different things and keep moving. Speed is a competitive advantage over those that ponder too much.