Experts Unleashed with Joel Erway

In this episode of Experts Unleashed, I sit down with Lennon Wright, a Houston personal injury attorney who has been practicing law for 48 years — 100% on the plaintiff side, never once defending an insurance company. Board certified in personal injury trial law since 1982, AV rated since 1984, and a magna cum laude graduate of the University of Houston Law Center, Lennon has built a career around...

In this episode of Experts Unleashed, I sit down with Rashonner Lillie, founding partner of Reveal Wealth Strategies and one of a small group of financial advisors in the country approved by the NFLPA to work with current and former NFL players. Rashonner has been advising clients for 21 years, across three offices in Houston, Dallas, and Atlanta, with a team of eight advisors. She didn't arrive h...

In this episode of Experts Unleashed, I sit down with Chuck Ward, a solo practitioner based in Baton Rouge, Louisiana with 21 years of experience and a practice that spans criminal defense, personal injury, and products liability. Chuck comes from a multi-generational Louisiana legal and political dynasty — his great-grandfather was a lawyer, both of his uncles were lawyers, one a state senator an...

In this episode of Experts Unleashed, I sit down with Rose Harper, founder of Rose Harper Law, a personal injury attorney serving clients across New York, New Jersey, and Pennsylvania. Rose spent years on the inside — defending businesses at national insurance defense firms and trying jury cases every single day in the Bronx Supreme Court as in-house counsel at Liberty Mutual. Then life redirected...

In this episode of Experts Unleashed, I sit down with Jonathan Rosenfeld, founder and managing attorney of Rosenfeld Injury Lawyers in Chicago — a personal injury attorney with over 25 years of experience who has built his entire career around representing the most vulnerable members of society. Jonathan studied journalism at Lehigh University before stumbling into torts class at Chicago-Kent Coll...

In this episode of Experts Unleashed, I sit down with Pedro Krompecher, managing partner of Krompecher Law Firm in Raleigh, North Carolina — the attorney known to his community as Abogado Pedro. Pedro played professional soccer in Belgium, nearly dropped out of law school, spent close to a decade defending hospitals, nursing homes, and large corporations, and built one of the most effective plaint...

In this episode of Experts Unleashed, I sit down with Jordan Jewkes, founder and managing attorney of the Jewkes Firm in South Atlanta, Georgia. Jordan spent the early years of his legal career on the inside — working for some of the largest insurance companies in the world, sitting in strategy meetings, and learning exactly how insurers think, operate, and minimize claims. Then his moral compass...

In this episode of Experts Unleashed, I sit down with Sam Vande Weerd, managing partner and wealth advisor at Carson Wealth in Pella, Iowa, to dig into what financial planning actually looks like when it's done right. We talk about why 80% of what Sam does has nothing to do with money, his Ten-Ten-Eighty framework that he's never seen fail, the question most advisors never ask — "who do you want y...

In this episode of Experts Unleashed, I sit down with Chris Chen from insightfinancialstrategists.com to explore what financial planning actually looks like when life falls apart. We talk about why regular financial planning is about applying the rules — and divorce financial planning is about applying the exceptions, how Chris went from economics dreams and a tech career to building a fee-only ad...

In this episode of Experts Unleashed, I sit down with Jay Duffy from framewealth.com to unpack what honest, advice-driven financial planning actually looks like. We talk about why most financial advisors are only paid when they sell you something, how Jay's parents' relationship with debt shaped his entire philosophy about money, and why that $2 million retirement account may actually only be wort...

In this episode of Experts Unleashed, I sit down with Aaron Randak from goldenacrewealth.com to explore what honest, commission-free financial advice actually looks like in practice. We talk about how growing up on a corn and soybean farm in rural Iowa gave Aaron a unique edge in understanding markets, why he launched his own firm at 23 instead of joining a traditional wirehouse, and how being a f...

In this episode of Experts Unleashed, I sit down with Dr. Archana Shrestha to unpack the reality of high performer burnout—what it really is, why it happens, and how it silently impacts your work and life at home. Archana shares her personal story of "double burnout" as both a physician and a parent, and how it led to a powerful turning point. We dive into the common signs most people miss—like ha...

In this episode of Experts Unleashed, I sit down with Vini Domingues to talk about his MAD Method advertising system. Vinnie shares his extensive experience managing ad accounts and spending millions on ads. We dive into Facebook advertising strategies — from understanding 'the who' to balancing surface-level and deep-dive ad evaluations. Vinnie also breaks down creative strategies, the power of d...

In this episode of Experts Unleashed, I chat with Ben Simkin, a leading expert in Facebook ads and paid marketing. Ben shares his extensive experience and dives deep into strategies for growing and scaling ad campaigns. We talk about the importance of knowing your end goal—whether to go niche or broad—and how to leverage AI in ad management. Ben also shares practical steps for those hitting the $5...

In this episode of Experts Unleashed, I sit down with Brandon Pugsley from BrandonPugsley.com to dive into advanced ad management and scaling strategies. We talk about how to turn data-driven decisions into successful ad campaigns, the nuances of scaling ad spend beyond $5,000 per month, and why using market language and native images is crucial for high engagement and ROI. I also share insights o...

In this episode of Experts Unleashed , I sit down with Mike Heiser, an expert who's managed over $100 million in ad spend. We dive deep into advanced advertising strategies, covering everything from optimizing Facebook and Meta ads to scaling campaigns beyond $5,000 per month. Mike shares powerful insights on creative testing, why video outperforms static images, and how to leverage AI features fo...

In this episode of Experts Unleashed, I sit down with Oz Konar from Business Lending Blueprints to dive into his experience managing high-budget YouTube ad campaigns. Oz shares the strategies, challenges, and wins he's encountered while scaling his ads, from mastering audience intent to tackling Facebook ad fatigue. He also breaks down the scientific method he uses to fine-tune his marketing funne...

In this episode of Experts Unleashed, I had the chance to sit down with Adam Dukes from adamdukes.com to dive deep into his strategies for selling digital products through advertising. Adam shared his unique approach to bundling PDFs, his journey with ad spend, and why Instagram Reels has become a game-changer for driving traffic. We also got into the nitty-gritty of tracking ad performance, scali...

In this episode of Experts Unleashed, I sit down with Joe Stolte from Daily AI to dive into his strategies for running successful paid ad campaigns. Joe shares how he spends around $15,000 a month on ads to drive free trials for his AI-powered email newsletter software, designed for thought leaders and small businesses. We talk about the power of retargeting, optimizing ad creatives, and using AI...

In this episode of Experts Unleashed, I had the pleasure of hearing from Rhonda Melogy, the founder of Business Command Center, as she shared her expertise on running self-liquidating offers (SLOs). Rhonda took me through her journey—from her background in business to transitioning into digital products, and how she created innovative Trello templates to help entrepreneurs declutter their digital...

In this episode of Experts Unleashed, I sit down with Depesh Mandalia, founder of the BPM Method, to dive deep into Facebook advertising. We break down how to grow ad spend beyond $5K/month, master audience targeting, optimize campaigns, and leverage AI for maximum ROI. Depesh shares his proven strategies for budget management, buying data, and refining funnels to scale smarter. If you're looking...

In this episode of Experts Unleashed , I dive into the intricacies of low-ticket ad funnels with special guest Jeff Miller. Jeff shares valuable insights from his extensive experience in ad spend, creative testing, and sales strategies. We break down everything from launching ads to optimizing upsell paths—while keeping marketing fun and engaging. Key takeaways include the power of curiosity-drive...

In this episode, Joel Erway and Josh Thomas delve into effective strategies for using podcasts as a lead generation tool through the concept of anchor offers. They stress the importance of being vocal about your services and not waiting for opportunities to come to you. The discussion covers the power of crafting compelling offers that are hard to ignore, and how Joel and Josh have successfully us...

In this episode of Experts Unleashed, Joel Erway welcomes Mike Mark, a mastermind behind building over 1000 sales teams. They discuss changes in paid advertising and dive into topics such as optimizing sales funnels, running effective VSL-style funnels, and using setters effectively. Mike shares his experience from the early days of building sales teams to today's dynamic digital environment, prov...

In this episode of Experts Unleashed , I welcome Josh Nelson, founder of Seven Figure Agency, to share his insights on scaling a successful digital marketing agency. Josh recounts his journey—from launching Plumbing & HVAC SEO in 2011 to reaching seven-figure success. We dive into the power of systems, the importance of niching down, and proven client acquisition strategies. Josh also highligh...