Aaron King

Ex Phys Biz

Business EN ↓ 30 episodes

A podcast for exercise physiologists and allied health professionals to grow their businesses

Author

Aaron King

Category

Business

Podcast website

www.exphysbiz.online

Latest episode

Jul 16, 2025

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Episodes

29. Is business getting harder for allied health clinics? 16.07.2025

Is it getting harder for allied health clinics in business?   I think, like any good answer, it depends. It's not an easy question to answer. But for those with their ears on the ground like me; business overall is more challenging with the ebs and flows of business in the current market.   Some areas have become easier, many harder, and what to do about it?  ............... Just started out or st...

28. Trends in EP business for 2025 05.01.2025

I review the current exercise physiology business trends from 2024 and into 2025 and discuss what the future focus for EP businesses might need to be.   - Third-party schemes vs private clients - Group programs - Niches - Telehealth and online - Market changes ............... Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done th...

27. Starting from Scratch: The Necessary TO DO list 21.10.2024

Simple, concise, and actionable. Contained in this episode, is the necessary and sometimes boring "to-do" list if you're starting an EP business.   From the boring but necessary Pre-start such as registering your business and getting your accreditations to  Locations, software, services, marketing and "knowing your numbers"   Reach out at @aaronkingep or @exphyzbiz on socials if you want it in to-...

26. Removing Yourself as a Roadblock with Sara Woodruff of Simply Stronger 26.05.2024

Sara Woodroffe and I chat about her journey starting Simply Stronger, what growth looked like, and how she's morphed from clinician to business owner. We also discussed the journey from clinician to owner and what that journey looked like for Sara.   Reach out to Sara at @sara_woodroffe_ep https://www.simplystronger.com.au/ ................ Just started out or starting out in E.P. business and nee...

25. Exercise Physiology Business Trends for 2024 10.12.2023

I review the current exercise physiology business trends from 2023 and discuss what I think the near future might look like for EP business in 2024   - Third-party schemes vs private clients - Group programs - Niches - Telehealth and online - Market changes ............... Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that,...

24. Accidentally going viral and growing 3000% on Instagram 24.09.2023

I went viral on Instagram and TikTok and I share my insights on what I learned from that experience, how I continue to analyse my audience, and what you can do to increase your own social growth.   ................ Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program...

23. A 17-year journey from a sole EP to multi-company director w/ Nicole French 22.07.2023

Starting as an EP without a computer and a paper diary to being the director of multiple health companies without losing a passion for health and helping people, Nicole French is the Director and Chief Vision Officer of Exercise for Rehab and Health, and Essendon Physio Group in Melbourne.   We speak about her journey from a one-person operation, to being a multi-company director as well as sittin...

22. Using tech in practice w/ Andrew Lemon 25.06.2023

Andrew Lemon and I chat about using tech to enhance your practice and same time, making sure clients get value while you save time. We also discuss the journey from clinician to moving away from being on the tools and what that journey looked like for Andrew   Reach out to Andrew at  andrewlemon@strengthbynumbers.com  or find him on LinkedIn ................ Just started out or starting out in E.P...

21. People want to deal with people 28.05.2023

People want to deal with people rather than a faceless corporate entity. Start a business, you'll need to learn to be a people person, at least early on .___________ Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for suppor...

20. Top tips for getting the most out of attending Industry conferences 14.05.2023

Most allied health professions have yearly conferences, which are a mix or learning, networking and professional development. These are some tips to make the most of attending. ___________ Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if yo...

19. Develop the right culture from the start. 30.04.2023

I discuss the attributes that make a good culture and how to go about it even if you don't have a team yet, and how to maintain it once you do.   Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or gro...

18. You’re going to have to get uncomfortable and eat that frog in business 16.04.2023

To grow you're going to find yourself in uncomfortable positions and do things outside your comfort zone, Be it online or face to face. But it's the ones that do that, despite feeling the discomfort that will more likely lead to success. Because not everyone will do it, so the ones that do, will be ahead of the game.   Just started out or starting out in E.P. business and needing to grow? Get supp...

17. Choosing between a franchise, mentor, partnership or going it alone? 02.04.2023

Starting out or planning to expand your allied health business and don't know which one to choose? I review the pro's and con's for each and discuss some options you might find helpful in deciding   Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact...

16. Confronting your own biases w/ Daniel Arbilla 19.03.2023

Daniel and I chat about how he found his current path in EP while having to confront his own biases about what it means to be an EP, deciding if post-grad study was worth it and the tools he feels are indispensable to being a good practitioner.   The Knowledge Exchange Arbilla Exercise Physiology   Just started out or starting out in E.P. business and needing to grow? Get support from those that h...

15. Challenging the status quo and being a good human in allied health w/ Rhea Mercado 05.03.2023

15. Challenging the status quo and being a good human in allied health   Rhea Mercado  of Three Sticks  and The Intelligent Rebellion joins me and we chat about how she found her path in injury management and life by making sure she meets her survival needs. Rhea is known to create some controversy by challenging the industry status quo in an effort to better the industry and herself as a self-ide...

14. I started a charity using the money I made from my practice w/ David Nunn 19.02.2023

I speak to David Nunn of Enhanced Living on the Sunshine Coast, who offers a range of services in their practice as well as having diversified to offer courses as well as using the practice to kickstart their charitable work and being able to choose how to help the community

13. How to build up a client base 05.02.2023

I discuss some of the most common and necessary FAQs when starting out or trying to grow your health business. How do I go about getting clients? Who should my clients be? Where do they come from? What should I offer? Go give us a follow on the socials at @exphysbiz or subscribe to our YouTube Channel @exphyzbiz

12. Planning for a big year of business growth 22.01.2023

Top tips and thoughts to effectively plan for a big year of growth in your allied health business   Go give @exphysbiz a follow on socials

11. Business Trends for 2023 in Exercise Physiology 08.01.2023

I review the current trends as well as the recent past, and I discuss the direction of the trends for 2023 in the business of exercise physiology.

10. The bright side of entrepreneurship 25.12.2022

Do the benefits of entrepreneurship outweigh the personal challenges and risk? Part 2 covers the bright side and if it's worth it, after covering, part 1, the dark side in the previous episode

9. The dark side of entrepreneurship 11.12.2022

The challenges and personal costs of business are not often spoken about. I discuss the dark side and personal cost of entrepreneurship in Part 1. Part 2 covers the bright side and if it's worth it (FYI - it is!)

8. Balls deep into business with Vision Health 27.11.2022

I chat to Adam King and Michael Usher from Vision Health. We explore how they dived right into business, creating their partnership and how it's evolved. Also, how their personalities work together and what it was like in the early days of being an EP, well before the recognition.

7. Going online as an allied health professional 13.11.2022

Fit Clinic Online continues to operate and has become a brand of itself after Fit Clinic initially went online out of necessity during lockdowns. I share my experiences of how we continue to operate our online programs as well as how we've improved it and what we would do If I were to start from scratch today.  

6. Pros and cons of business partnerships w/ Jacci Allanson 30.10.2022

I chat with Jacci Allanson of Transcend Health; a Physio and Exercise Physiology practice based in Newcastle, NSW. We chat all things business partnerships, setting boundaries, and how their practice manages the client experience and expectations with mostly "hands-off" treatments.  

5. The student experience w/ Jasmin Whittle 16.10.2022

Jasmin joined the Fit Clinic team straight from her student placement. She shares insights into what the expectations were coming into her student placements as well as insights, having seen students come into the facility while on "the other side" as a team member. We share the to do's, and what not to do, to get the best experience out of a student placement

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